If you watch the link to the Mike Gousha interview posted above, you'll see how well Hoeksema did in answering the pointed questions posed to him.

Unlike YX spokesman Mike Brophy, Hoeksema was relaxed and answered the questions with ease. Like a good CEO, he shared more of the overall vision that he hopes will save Midwest from extinction. If only Brophy was this polished. As someone else mentioned on this board, Brophy really did look like he was standing in front of a firing squad last week.