I first noticed this on June 6th at the Marriott Washington Dulles Airport. Since then I've seen this at the JW Washington DC, Boca Raton Mariott, Ft. Lauderdale Marriott North, and Harbor Beach Marriott. Figured it was just another for Bath and Body Works to make more money under the the guise of product improvement- what a beautiful design.
Also, finding the soap is slipping out of my hand more than b/f.