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From The Forum: What’s BA’s Best Feature?
On the FlyerTalk Forum, user cupsandsaucers put forward the question: Which of British Airways’ features most recommends it as an airline?
To start, cupsandsaucers’ favorite part of the British Airways experience is the customer service from BA staff.
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their long haul international service =-non Economy Class. They were one of the first to introduce a true Premium Economy, They don't offer anything out of the ordinary in short haul economy, and have made short haul business class a joke, including Euro Traveler.
I would probably say the lounges. The service is very variable-- sometimes excellent, other times surly and downright rude. And the hard product- seats, in flight entertainment, etc is pretty bad.