Monetizing BPs?
#1
Original Poster
Join Date: Oct 2007
Location: Washington (DCA)
Programs: AA EXP, LUS DM CP, IHG Diamond Ambassador, National Emerald Exec
Posts: 189
Monetizing BPs?
Just checked in the oldest child to return to college from spring break and the BPs are commercialized with ads for books, outdoor gear and destination specific ads - it's been about 3 weeks since my last flight - how new is this?
#2
FlyerTalk Evangelist
Join Date: May 2002
Location: Pittsburgh
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Posts: 30,992
I started noticing the new format about the same time - 2-3 weeks ago. I know that the printing process and document layout has changed but honestly can't say I've even noticed what's below the detach-here dotted line other than the big text with my seat number. I thought it had weather and other destination info - are they printing ads now?
I seem to recall an announcement that this was coming, and that there was a way to turn it off (which maybe I already did)
I seem to recall an announcement that this was coming, and that there was a way to turn it off (which maybe I already did)
#3
Join Date: Jan 2008
Location: PHL
Programs: US Plat, SPG Gold
Posts: 1,331
I noticed it when I was checking in for my 3/13 flight to MUC. However, when checking in on 3/7 for my DFW flight on 3/8 the ads weren't there.
Is there a way to permanently turn it off? I only found on the checkin page where you can remove it from that page only for printing. If there is a way to permanently remove them I would love to hear about it!
Is there a way to permanently turn it off? I only found on the checkin page where you can remove it from that page only for printing. If there is a way to permanently remove them I would love to hear about it!
#4
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Are we really surprised about online ad's on the BP's - courtesy of the airline that even has ads on the tray tables?
Haven't seen this on US yet, but most carriers, you can check a box (though way on the bottom) to print the BP without the ads. My guess is there is no way to turn it off permanently - if there was, US woudn't be able to make nearly as much $$ off of it.
Haven't seen this on US yet, but most carriers, you can check a box (though way on the bottom) to print the BP without the ads. My guess is there is no way to turn it off permanently - if there was, US woudn't be able to make nearly as much $$ off of it.
#5
Join Date: Aug 2004
Location: St. Croix, USVI
Programs: AAdvantage Executive Platinum & Million Miler. Hilton Diamond
Posts: 915
FWIW, AA does this and I actually like what they put on there. The ads are relevant to the destination, there is connecting terminal maps on connecting bp's, the weather info is nice to have etc. I have no problem with the ads, at least how AA has done them.
Sean
Sean
#6
Join Date: Mar 2010
Location: PIT
Programs: AA PlatPro, Hilton Diamond
Posts: 639
I just flew on Continental and they also put ads and other, I am sure, paid placement items on the online boarding passes. I am all in favor of anyway that the airlines can do to make more money.
#7
Join Date: Jun 2006
Location: BOS
Programs: AA EXP, SPG Gold, HHonors Diamond, Avis President's Club
Posts: 386
I noticed the change last week as well. I have no problem with the ads as long as it prints on the same page and doesn't waste any more paper. I'd much rather see US bring in money with ads on a boarding pass than to bring on yet another fee.
#8
Join Date: Nov 2008
Location: Redlands, CA
Programs: AS, AA, WN
Posts: 974
Delta has had ads on their BPs since at least fall 2008. I don't think it is a very big deal at all.
#9
Join Date: Jan 2009
Location: PHL
Programs: US -Plat, UA-Plat, AA-Plat, Marriott - Platinum,
Posts: 235
With both the US and CO online BPs there is an option at the bottom of the page to print without the extra info.
#10
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Apparently my nowmal ad-blocking software for my machine/browser is doing the trick. I checked again today and I had weather and some associated info, but not much in terms of ads other than a couple of "click here for tickets" links.
#12
Join Date: Nov 2007
Location: halfway between JFK and LGA
Posts: 976
like ad revenue would stop them from adding fees...
#14
Join Date: Jul 2000
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I did not know that any airlines were doing this until I read this thread--I guess ....... is really pretty good at what it does.