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New Premier Qualification Requirements for 2020: Only Spend or Spend + Flight Sectors

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Old Oct 11, 2019, 5:20 am
FlyerTalk Forums Expert How-Tos and Guides
Last edit by: SPN Lifer
tl;dr - PQMs/PQDs/PQS going away, replaced with PQPs. $1 = 1 PQP. See chart below for thresholds:
ex







New Status Measures
Premier Qualifying Points (PQP): Basically the same as PQD. Everything that was a PQD continues to count, plus:



  • Copay component of miles+copay upgrades
  • Paid upgrades (TOD or "sticker-type")
  • Travel on partner airlines on partner stock (awarded as a fraction of the distance, similar to DL)

Premier Qualifying Flights (PQF): Same as BIS segments (no class of service bonus) except Basic Economy and award tickets don't count.


PQP Earning on Partners
You can now earn PQP on non-016 tickets when flying eligible partners.

"Preferred" Partners (mostly JV partners): 1/5 of the RDM earned, excluding status bonuses (but including fare class) on AC AD AV CA CM EW LH LX NH NZ OS SN.
Others: 1/6 of the RDM earned, excluding status bonuses (but including fare class) on other airlines with MP earnings available.

Note: Because all partners earn RDM by distance when not on an 016-ticket, this effectively awards PQP by distance, from 40% in many JV First and Business cabins to 5% in things like LX K.

Preferred partners:

  • Air Canada
  • Air China
  • Air New Zealand
  • All Nippon Airways
  • Austrian Airlines
  • Avianca
  • Azul Brazilian Airlines
  • Brussels Airlines
  • Copa Airlines
  • Eurowings
  • Lufthansa
  • SWISS International Airlines
MileagePlus partners:

  • Aegean Airlines
  • Air Dolomiti
  • Air India
  • Asiana Airlines
  • Croatia Airlines
  • Edelweiss
  • EgyptAir
  • Ethiopian Airlines
  • EVA Air
  • Juneyao Air
  • LOT Polish Airlines
  • Olympic Air
  • SAS
  • Shenzhen Airlines
  • Singapore Airlines
  • South African Airways
  • TAP Air Portugal
  • Thai Airways International
  • Turkish Airlines

Bulk Tickets
Per UA Insider in this post: Yes you will now earn PQP on bulk tickets but not necessarily for the cash value since the price of the ticket is opaque. Bulk tickets will be equal to the award miles you earn for the ticket (excluding Premier bonus miles, if any) divided by 5.

Foreign Addresses
The PQD waiver for foreign MP addresses will no longer apply beginning in 2020.


Credit Card Holders
The PQD waivers and PQM earnings from all Chase cards are ending. Instead, Chase cards allow you to earn 500 PQP for every $12,000 of eligible spend, but only up to the following limits:

1,000 PQP / $24,000: MP Explorer, MP Club, MP Awards, and MP cards, plus their business equivalents (bonus PQP do not count for 1K)
3,000 PQP / $72,000: MP Select and MP Platinum cards
10,000 PQP / $240,000: Presidential Plus and PP Business cards

Existing Flexible PQM (FPQM) on eligible cards will become FPQP at a 5:1 ratio on 01-Apr-20 and will only be applicable through Platinum status.

Originally Posted by UA Insider
United is updating the way MileagePlus members qualify for Premier status in 2020 for the 2021 program year. We recognized that distance was not the best way for us to measure customer loyalty, which is why we are introducing a new qualification structure to better deliver Premier benefits to our most valued customers. In 2020, members will only need to account for two factors to earn status: number of flights taken (Premier Qualifying Flights) and value of tickets purchased (Premier Qualifying Points).

Premier Qualifying Flights (PQF): every flight, a takeoff and landing, will count as a PQF except Basic Economy and tickets booked using miles.

Premier Qualifying Points (PQP): 1 PQP = 1 U.S. dollar spent. You will earn PQPs on the base fare of your ticket (no taxes and fees), Economy Plus and Preferred seat purchases, and now on paid upgrades, MileagePlus upgrade award co-pays and credit for Star Alliance partner flights not ticketed or operated by United.

Qualification requirements for 2020
Here’s how members will qualify for each Premier status level starting January 1, 2020 for status in the 2021 program year:



United Cardmembers who are eligible for a PQD waiver, PQM, or Flexible PQM (FPQM) based on annual card spend will be offered new ways to earn Premier qualifying points (PQP) based on annual card spend. The ability to earn a PQD waiver, PQM, or FPQM on these cards will end on December 31, 2019.

Learn more: https://mileageplusupdates.com/milea...qualification/
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New Premier Qualification Requirements for 2020: Only Spend or Spend + Flight Sectors

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Old Oct 16, 2019, 4:35 pm
  #1561  
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Originally Posted by Max 747400
I actually meant do you use the multi-city option on ITA Matrix to find extra segments?
Seldom. I sometimes select multiple departure airports: LAX, BUR, ONT and SNA.

One other thing that I should mention is craziness around SDC that happened quite often. When coming back from SIN to SIN, I was often offered DEN and sometimes LAS as a connecting option at no extra charge. I was offered IAD or EWR three or four times. I wasn’t able to do it (plus for EWR, the seats were terrible) but it would have added 5,000 more LT miles.
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Old Oct 16, 2019, 4:39 pm
  #1562  
 
Join Date: May 2010
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Originally Posted by TomA
Flights are super full now.
With casual flyers, or ones who are (currently) loyal to United?
The result of this change won't spell doom & gloom for UA, but it won't be as positive as United -I am sure- is forecasting either.
Wouldn't be surprised if United will start seeing the real (negative) impact of this by Q3 2020.
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Old Oct 16, 2019, 4:46 pm
  #1563  
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Originally Posted by narvik
With casual flyers, or ones who are (currently) loyal to United?
On my flights I see long BG2 lines.
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Old Oct 16, 2019, 4:55 pm
  #1564  
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Letter from Chase for my Select VISA arrived today. No additional information, other than perhaps the wording "During the 2020 calendar year, United MileagePlus Select Cardmembers will earn 500 PQP for every $12,000 spent, up to 3,000 PQP". (bolding added) Perhaps I am reading too much into it, but the 5000 EQM for $5k United spent were left unchanged for a decade or longer. I think the PQPs earned via credit card spend may not be left alone that long.
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Old Oct 16, 2019, 4:56 pm
  #1565  
 
Join Date: Oct 2009
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Why would a MM strive for Plat?

Those of you who are MM'ers:

Is there any reason for you to strive to achieve the now very difficult Platinum qualifications when the only tangible benefit that I see is 40 PlusPoints? Presumably, you all have miles that you can use for upgrading, so getting 1 extra GPU equivalent just doesn't seem to be that motivating. Or am I wrong on this?
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Old Oct 16, 2019, 4:57 pm
  #1566  
 
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Originally Posted by narvik
If current 1Ks are being replaced with new 1Ks that are mainly flying short distances, wouldn't that mean United will lose a ton of long-haul ticket sales?
Or... and I'm just spit balling here... but maybe they still sell long haul tickets, but not everyone that buys those has to be top tier/1K. Maybe they drop a tier or two. And given that most FFP members are not FTers, maybe, just maybe they don't completely lose their mind over that change in status. Crazy talk I know, but is that also a possibility?

Originally Posted by narvik
And by the way, it's not that current 1Ks are DEMANDING to stay in United's (published) top tier "forever". It's more that current status requirements seemed to match United's benefits enough for many of us to (almost) exclusively fly United.
This shifted slightly when they raised it to $15K, and some started to stop flying United, once 1K status was achieved.
But this will drive quite a few completely away from long-haul bookings with the announced $24K.
And I don't think that number is insignificant.
20K spend with United simply doesn't match Platinum benefits.
Well, if the spend doesn't match the benefits, then in a free market economy isn't the appropriate response to vote with your wallet and take ones business elsewhere? If UA has misjudged, they will pay a price, just like any other company that makes a mistake. Then they will adjust course and it will work or they will go out of business (obviously unlikely). That is actually how a free market economy is supposed to work, no? Nobody is "trapped' here. I mean this stuff isn't that complicated. I am utterly perplexed regarding how emotional people are about these loyalty programs. A graduate student some where should do a study on how FFPs literally re-wire peoples brains...

Originally Posted by narvik
In fact, I believe this will all hurt UA so much in 2020, that they will either try and get me back by September 2020, or -somewhat more likely- offer some great and easily obtained incentive to someone else who they only HOPE has my current spend and flying pattern.
We shall see me friend. But you can at least understand why I'm skeptical of this argument, right? I mean people on FT literally claim this every single year, with every single change. I mean when UA added PQDs to begin with it was the end of the world. And oh by the way not allowing spend on Star Alliance partners not bought on UA ticket stock to count as PQDs, that was the end of the world, right? Then when they raised PDQs to $12K, that, now that, was really the end of the world as we know it, right? Oops, wait, then when they raised PQDs to $15K, now that, that really is just the end of UA as we know it, this was a huge mistake, right?

Now, maybe this time really is different, who knows, unlike many FTers, I don't claim to be able to predict the future so I don't know. But you can at least understand my skepticism when the viability of a business strategy is argued from the perspective of an FTer who is perceived as being "scorned," right?

Regards
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Old Oct 16, 2019, 4:58 pm
  #1567  
 
Join Date: May 2010
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BTW, I'll book at least 4 RT long-haul UA tickets for 2020 in E or PE class to get rid of the PlusPoints.
Beyond that, I'll be shopping around for business class tickets, and simply look for the best deals (which may still include UA of course.)
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Old Oct 16, 2019, 5:03 pm
  #1568  
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Originally Posted by zombietooth
Those of you who are MM'ers:

Is there any for you reason to strive to achieve the now very difficult Platinum qualifications when the only tangible benefit that I see is 40 PlusPoints? Presumably, you all have miles that you can use for upgrading, so getting 1 extra GPU equivalent just doesn't seem to be that motivating. Or am I wrong on this?
None. A few years ago, I might have been enticed by the award fee change waivers for Plats. It probably wouldn't have been a financially wise decision. But nowadays, I don't really see any reason to work towards Plat status. It would basically mean directing all my dollars and butt-in-seat-time to United, and the incremental benefits just don't make that worth it. I'd rather be flexible with my airline choices, earn some valuable miles on AS, pick flights based on schedule or price or interesting new airline. And perhaps most importantly I am still working on burning down my stockpiles of miles in various programs, acquired over the pre-MM years when award travel was threatening my ability to earn status.

After last night's TATL redemption:



(125 PQM from a cheap A3 flight)
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Old Oct 16, 2019, 5:04 pm
  #1569  
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Originally Posted by scubadu
I mean people on FT literally claim this every single year, with every single change. I mean when UA added PQDs to begin with it was the end of the world. And oh by the way not allowing spend on Star Alliance partners not bought on UA ticket stock to count as PQDs, that was the end of the world, right? Then when they raised PDQs to $12K, that, now that, was really the end of the world as we know it, right? Oops, wait, then when they raised PQDs to $15K, now that, that really is just the end of UA as we know it, this was a huge mistake, right?
^
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Old Oct 16, 2019, 5:08 pm
  #1570  
 
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Originally Posted by scubadu
Well, if the spend doesn't match the benefits, then in a free market economy isn't the appropriate response to vote with your wallet and take ones business elsewhere? If UA has misjudged, they will pay a price, just like any other company that makes a mistake. Then they will adjust course and it will work or they will go out of business (obviously unlikely). That is actually how a free market economy is supposed to work, no? Nobody is "trapped' here.
(bolding mine)
You do realize that this is exactly what I am (and others are) saying, right?


Originally Posted by scubadu
I am utterly perplexed regarding how emotional people are about these loyalty programs. A graduate student some where should do a study on how FFPs literally re-wire peoples brains...
(bolding mine)
Interesting.
I was under the impression that some emotional element was ALWAYS precisely & deliberately a major part of any FFP.
Case in point: the background image on this page :


https://www.united.com/web/en-US/con...s/Default.aspx


Originally Posted by scubadu
We shall see me friend. But you can at least understand why I'm skeptical of this argument, right? I mean people on FT literally claim this every single year, with every single change.
(bolding NOT mine)
Understood.
Going from 12K to 15K is NOT the same as going from 15K to 18K+54seg, or 15K to 24K.
The word tipping point has been used a few times.
We shall see. ^
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Last edited by narvik; Oct 16, 2019 at 5:14 pm Reason: added picture from link
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Old Oct 16, 2019, 5:11 pm
  #1571  
 
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Originally Posted by scubadu
I am utterly perplexed regarding how emotional people are about these loyalty programs. A graduate student some where should do a study on how FFPs literally re-wire peoples brains...
I don't see why you're so perplexed about this. The whole purpose of a loyalty program is to rewire people's brains and get them addicted to some sort of activity that benefits the business running the loyalty program. Then, the targets of the loyalty program can literally behave like drug addicts, doing things that are against their own economic self interest because they've lost a clear view of what they're putting in and what they're getting out.

See also: https://lifehacker.com/how-casinos-u...-yo-1830864482
To incentivize customers to sign up for and stick with their rewards programs, casinos offer free and discounted nights at hotels; complimentary drinks, meals, and valet parking; and points for spending money that can then be redeemed for onsite discounts, cash, and more. These perks make gambling, and gambling for longer and with more money, even more appealing.


Anything there sound familiar? Free drinks/meals? That's kinda like lounge access. Points that can be redeemed for discounts/cash/more? That sounds like PlusPoints. Etc.
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Old Oct 16, 2019, 5:15 pm
  #1572  
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Originally Posted by scubadu
I am utterly perplexed regarding how emotional people are about these loyalty programs. A graduate student some where should do a study on how FFPs literally re-wire peoples brains...
After 11 years on Flyertalk you are utterly perplexed by this? Really?
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Old Oct 16, 2019, 5:17 pm
  #1573  
 
Join Date: Nov 2007
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Posts: 1,732
Originally Posted by escapefromphl
This is all a consequence of airline consolidation. Being a frequent flier on United is a bit like being a renter in San Francsico, except your landlord gets to jack up the rent as much as he likes each year. There just are that many people ready to take your spot. That is some expensive real estate in the front of the plane, and they have decided that $24K is now the point at which it makes financial sense to provide 1K level benefits. If you don't spend that much they can do better selling the upgrades.

Others have said some version of this but after many frustrating mental cycles I have concluded the same. That is that they are going to make more money selling the upgrade than giving it away for lower margin revs. That's the only thing that makes sense. That said, my biz will not let me pay for the upgrade but they will let me pay for E+ and use my own instruments so not sure if they have a valid data set here.
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Old Oct 16, 2019, 5:19 pm
  #1574  
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Arrow United's War Against Many Loyal Customers

It's been nearly a week since United announced stunning and unprecedented animosity towards most of current elites. I am even more perplexed why United took such drastic measure.

$5,000 for Silver? Really? For possible E+ at 24 hour check-in, 1 free baggage and 0.1% chance of CPU?

$10,000 for Gold who can't do segments? Oh please. With that kind of money, you can become Platinum on many, many airlines.

Same for $15,000 requirement of Platinum. The only meaningful benefit is measly 40 PP upgrade points or 10% chance of CPU. You can buy possibly 4-5 round-trip TATL/TPAC biz class tickets for less.

$24,000 for 1K? Don't even get me started. This is basically half GS money. The main benefit of 1K is GPUs, but I can buy many biz class tickets with $24,000.

I am sure that Scott Kirby loves the flyers who pays $8,000 for each ticket. But there are not enough of them to fill the planes. He needs average citizens to fly too. Loyalty programs were aimed at passengers who didn't necessarily spend top-dollar, but who flew relatively often and could be enticed to spend more. .

Clearly United doesn't mind to destroy long term loyalty of many current elites for short term gain. They don't even pretend to hide their greed (see Oscar's comment at today's Q3 conference). Do they realize it's lot easier to retain a loyal customer than get a new one? How did they even come up with these mind-bugging and absurdly high dollar numbers? For those who think they will make it next year, how do we know if United would not go even higher?

The whole thing is insulting to the wisdom of flying public. The MBAs at Chicago HQ obviously have a bean counter mentality and think we don't know basic math and we are stupid.

Big 3 airlines aren't really scared of passengers leaving due to industry consolidation where they essentially copy each other. I get that. But when the economy is going downturn, those "high valued" passengers whose tickets are bought by OPM will disappear in dives.

For all the arrogance and hostile attitude demonstrated by this United regime, the next recession can't come soon enough for me.
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Old Oct 16, 2019, 5:21 pm
  #1575  
 
Join Date: Jun 2015
Posts: 710
Of course. The writing was on the wall. Once they figured out how to get load factors up to near 100%, those "free" seats had to be monitized.
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