New TV Commercial for p.s.
Jun 30, 2013, 6:29 pm
#31
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Agree, quite bland. We don't really see any of the products he's talking about and there's no vitality to the whole concept. But at least UA's kept the Rhapsody in Blue musical theme.
Jun 30, 2013, 6:38 pm
#32
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After watching the AA cabin fly-through video, you may conclude UA ain't exactly winning the science fair, here.
Jun 30, 2013, 6:53 pm
#33
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Look, p.s service is good. But if an ice cream sundae is a perk worth including in a short commercial then there is a serious misunderstanding by management about what customers want when flying bizfirst. Show me the the focus group transcripts & customer feedback surveys where an ice cream sundae is what pulls people off the fence and onto a UA bird. The worst part is the suggestion this is what you would expect on an international flight. They should use caution mixing the two products...
Overall, horrible messaging.
Jun 30, 2013, 7:04 pm
#34
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Gimme a break.
I wrote this post when I saw the info come out because I thought people who might not follow United on Facebook would still be interested in it. I then posted links to the post in all my usual places (Facebook, Twitter, Google+). And then I figured "hey, I bet people in the UA forum on FlyerTalk would be interested as well - let me see if anyone has posted it yet." No one had posted it yet, so I shared the link.
Yes, I could have gone back and pulled the YouTube link directly, but I already had my link copied. The ease of hitting "Ctrl+V" trumped my desire to placate those who think blogs can do no right. Seeing as you're the first one to complain, it doesn't seem like many other people really cared one way or another.
Feel free to post the direct link to YouTube if it upsets you that much.
I wrote this post when I saw the info come out because I thought people who might not follow United on Facebook would still be interested in it. I then posted links to the post in all my usual places (Facebook, Twitter, Google+). And then I figured "hey, I bet people in the UA forum on FlyerTalk would be interested as well - let me see if anyone has posted it yet." No one had posted it yet, so I shared the link.
Yes, I could have gone back and pulled the YouTube link directly, but I already had my link copied. The ease of hitting "Ctrl+V" trumped my desire to placate those who think blogs can do no right. Seeing as you're the first one to complain, it doesn't seem like many other people really cared one way or another.
Feel free to post the direct link to YouTube if it upsets you that much.
File me under the second one to complain.
Jun 30, 2013, 7:10 pm
#35
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That was my first thought watching the commercial - the spot focuses on the window, not the product. Are they embarrassed to show it?
Jun 30, 2013, 7:15 pm
#36
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I don't get the Matt Damon comment and it doesn't look like BD Wong.
But the real issue is that the commercial sucks and it really does not highlight anything visually. The commercial does not make me want to fly United
But the real issue is that the commercial sucks and it really does not highlight anything visually. The commercial does not make me want to fly United
Jun 30, 2013, 7:16 pm
#37
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Jun 30, 2013, 7:16 pm
#38
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Just google "Matt Damon Jimmy Kimmel" 
See the recent AA/DL spots that find a nice balance of both product as well as aspiration. IMO even the new WN spots are pretty solid, not that I'd ever go out of my way to fly them.
This one does neither well.
This one does neither well.
Last edited by iluv2fly; Jun 30, 2013 at 9:43 pm Reason: merge
Jun 30, 2013, 7:17 pm
#39
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You wrote more here for this post then you did on your blog. My definition of blogspam is does the post contribute to the discussion, if no then it is blogspam. I get that every blogger wants to be the first-to-publish, but there was no added content to justify the blog post.
File me under the second one to complain.
File me under the second one to complain.
I can understand your perspective if someone had posted a link to the video and I replied with a "hey I posted about this!!!" with a link that added nothing to the discussion. This was different. There was no discussion. My starting this thread started the discussion on FT.
The purpose of the blog post was to share the video with my readers who might not have otherwise seen it. I honestly didn't think it deserved an in-depth analysis and commentary. I still don't. It's a crappy ad, plain and simple.
Jun 30, 2013, 7:22 pm
#40
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Jun 30, 2013, 7:25 pm
#41
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Jun 30, 2013, 7:37 pm
#43
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This is hilariously horrible. Is SMI/J's son running their marketing campaign from his dorm room. UAL, get a clue lately.
Last edited by iluv2fly; Jun 30, 2013 at 9:44 pm Reason: language
Jun 30, 2013, 7:41 pm
#44
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Not a very impressive ad. You can't even see the seat. Also, the continuity error. He already "had a delicious four-course meal," but is asked to be awakened for the fourth course (ice cream sundae)? So did he have it or not? (And where is the table cloth? 
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