Should Priceline have a loyalty program with tiers, etc?
#1
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Should Priceline have a loyalty program with tiers, etc?
Here's my thing - I've abandoned hotel programs out of sheer laziness and frugality. I must use Priceline 15 times a year for hotels. So I guess the question begs to be asked - why doesn't Priceline have a loyalty program? If I got "Priceline Points" towards a stay, I'd be mega happy.
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Possible explanation: Lack of a competitor using the exact same opaque methodology?
(Hotwire uses a different opaque formula and is generally more expensive).
(Hotwire uses a different opaque formula and is generally more expensive).
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<font face="Verdana, Arial, Helvetica, sans-serif" size="2">Originally posted by pynchonesque:
TANSTAAFL.</font>
TANSTAAFL.</font>
#7
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<font face="Verdana, Arial, Helvetica, sans-serif" size="2">Originally posted by sowalsky:
I think the priceline reflects the epitome of whatever the opposite of loyalty is. As such, any loyalty program would be entirely self defeating.</font>
I think the priceline reflects the epitome of whatever the opposite of loyalty is. As such, any loyalty program would be entirely self defeating.</font>
#8
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<font face="Verdana, Arial, Helvetica, sans-serif" size="2">Originally posted by sowalsky:
I think the priceline reflects the epitome of whatever the opposite of loyalty is. As such, any loyalty program would be entirely self defeating.</font>
I think the priceline reflects the epitome of whatever the opposite of loyalty is. As such, any loyalty program would be entirely self defeating.</font>
[This message has been edited by cAAl (edited Jan 26, 2004).]
#9
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<font face="Verdana, Arial, Helvetica, sans-serif" size="2">Originally posted by cAAl:
Am I loyal to Priceline? Very.</font>
Am I loyal to Priceline? Very.</font>
#10
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<font face="Verdana, Arial, Helvetica, sans-serif" size="2">Originally posted by WillTravel:
Savings of 50-75% off rack rate are pretty impressive in terms of building my loyalty. </font>
Savings of 50-75% off rack rate are pretty impressive in terms of building my loyalty. </font>
[This message has been edited by civicmon (edited Jan 26, 2004).]