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Do airlines tarnish aircraft manufacturers' brands?

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Old Jun 7, 2018, 9:34 am
  #1  
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Do airlines tarnish aircraft manufacturers' brands?

I was reading a post in a Facebook Air Travel forum where someone was complaining about leg room on the 737-MAX and how they were never flying Boeing's terrible aircraft again.

Interestingly, they blamed Boeing, not the airline - When the seat configuration was obviously the airline's fault. Others chimed in on the thread, also blaming Boeing.

I've seen similar comments RE a discount carrier that operates Airbus aircraft with 29" pitch - How they "hate" the Airbus planes operated by the carrier.

Does anyone think the likes of Boeing and Airbus care that a large percentage of the flying public blames *them* for uncomfortable planes? Or in the end the airlines are their customers, so they don't really care...
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Old Jun 7, 2018, 9:52 am
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awe have had the misfortune of flying BWI-LHR a number of times in a 767 in C. what a crummy set of seats. this is all BA, have not seen similar seats on other 767"\'s

on ua we flew in F on a domestic first ord to sf(i think], and all 4 of seats were broken. do not blame boeing, or the seat maker.
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Old Jun 7, 2018, 7:10 pm
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There are plenty of articles about the fact that airlines configure their own cabins. Perhaps even some are placed by or paid for by said airlines.

Kettles will be Kettles.........
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Old Jun 8, 2018, 1:39 am
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Originally Posted by gglave
I was reading a post in a Facebook Air Travel forum where someone was complaining about leg room on the 737-MAX and how they were never flying Boeing's terrible aircraft again.

Interestingly, they blamed Boeing, not the airline - When the seat configuration was obviously the airline's fault. Others chimed in on the thread, also blaming Boeing.

I've seen similar comments RE a discount carrier that operates Airbus aircraft with 29" pitch - How they "hate" the Airbus planes operated by the carrier.

Does anyone think the likes of Boeing and Airbus care that a large percentage of the flying public blames *them* for uncomfortable planes? Or in the end the airlines are their customers, so they don't really care...
Yeah... good luck with that! And what happens when (not 'if') they fly on an appallingly configured Airbus? Or an appalling configured Bombardier? Or a...

Far easier to drop an airline than an aeroplane manufacturer. But what can you do...?
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Old Jun 8, 2018, 1:50 am
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Originally Posted by gglave
in the end the airlines are their customers, so they don't really care...
I suspect it’s this.
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Old Jun 8, 2018, 4:48 am
  #6  
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I wonder how much of this is due to certain airlines being associated with certain models of aircraft. For instance, the ME3 (especially EK) own a large number of nicely-outfitted A380s, so people might associate Airbus with luxury as a result--never mind that most Airbus operators will never install showers on their aircraft
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Old Jun 8, 2018, 6:51 am
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People complain, but at the end of the day, when Airline X, who flies a Boeing on a given route, is a dollar cheaper than Airline Y, who files an Airbus on the same route, and thus, shows at the top of the Expedia search results, they're going to choose Airline X.

If everyone who ever said "I'm never flying ____ airline again!" actually never flew ____ airline ever again, then every single airline in the world would be out of business and people would be taking boats across oceans. And complaining about those too.
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Old Jun 10, 2018, 7:05 pm
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I blame both the manufacturer AND the airline, especially at this late date. Airlines obviously are getting more Spirit-like in trying to cram in passengers, to the point where we may need government-mandated minimums because some airlines will just totally ignore common sense if it's more profitable in the short term to not follow it. Heck, some would do straphangers and standing room if the FAA allowed it. And anytime you reward the bad actors it creates competitive pressure on the others to follow suit whether they have reservations about that or not.

The reason I also blame the manufacturers like Boeing is that by now they should KNOW BETTER. Remember the 747 original design with the "lounge" upstairs some 45 years ago? Ever get to see or use one? That should have been a clue. Unless it's an airline from an oil-rich middle-eastern country or otherwise has a funding source like that, it's highly unlikely the airlines are going to go along with Boeing's schematics about what a great flying experience it'll be.

Boeing should have learned that long ago, so I blame them for not LEARNING and just repeating the same mistake and then thinking they can avoid damage to their own brand by pointing out that it's the airline's decision.

That's not a complete excuse in my book. You DO NOT do something like build a fuselage that can have 9 semi-comfortable seats across or 10 really uncomfortable ones and then give the airline a choice. And then act surprised when 70-75% of airlines do the uncomfortable configuration and charge more if they have seats in the 9-across.

Just build the fuselage not as 9.5-across but either 9 or 10 and take away the choice. Keep it simple, stupid. Learn from your past bad predictions or I'm putting some of the blame on you. Pax will definitely say bad things about your plane if you make the seats narrower.

And I realize that the manufacturers see the airlines as the customer and the pax only as the "end user," and we're down to 3 legacy airlines in the U.S. (and WN) and two major manufacturers (plus the ones for the jungle jets). Lack of competition is at the root of a lot of this. OTOH, the US3 may have a hard time getting its pax behind campaigns against the ME3 because the pax aren't crazy about how the US3 just keep charging more for a flying experience that gets worse.
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Old Jun 10, 2018, 8:41 pm
  #9  
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The manufacturers are just responding to what their customers ask for. Airlines, in turn, are responding to what *we* ask for.

We, the flying public, want them to stretch the capabilities of medium-haul narrowbodies as far as possible. We demand this far greater than we demand a viable, scalable supersonic product or even superjumbos like the A380. There's a decent market for ultra-long-haul in a 787/777 sized widebody, and there's massive demand for ETOPS 737s and A321s. We want long-ish $99 flights more than giant planes or fast planes.
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Old Jun 11, 2018, 3:58 am
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Originally Posted by RustyC
I blame both the manufacturer AND the airline, especially at this late date. Airlines obviously are getting more Spirit-like in trying to cram in passengers, to the point where we may need government-mandated minimums because some airlines will just totally ignore common sense if it's more profitable in the short term to not follow it. Heck, some would do straphangers and standing room if the FAA allowed it. And anytime you reward the bad actors it creates competitive pressure on the others to follow suit whether they have reservations about that or not.

The reason I also blame the manufacturers like Boeing is that by now they should KNOW BETTER. Remember the 747 original design with the "lounge" upstairs some 45 years ago? Ever get to see or use one? That should have been a clue. Unless it's an airline from an oil-rich middle-eastern country or otherwise has a funding source like that, it's highly unlikely the airlines are going to go along with Boeing's schematics about what a great flying experience it'll be.

Boeing should have learned that long ago, so I blame them for not LEARNING and just repeating the same mistake and then thinking they can avoid damage to their own brand by pointing out that it's the airline's decision.

That's not a complete excuse in my book. You DO NOT do something like build a fuselage that can have 9 semi-comfortable seats across or 10 really uncomfortable ones and then give the airline a choice. And then act surprised when 70-75% of airlines do the uncomfortable configuration and charge more if they have seats in the 9-across.

Just build the fuselage not as 9.5-across but either 9 or 10 and take away the choice. Keep it simple, stupid. Learn from your past bad predictions or I'm putting some of the blame on you. Pax will definitely say bad things about your plane if you make the seats narrower.

And I realize that the manufacturers see the airlines as the customer and the pax only as the "end user," and we're down to 3 legacy airlines in the U.S. (and WN) and two major manufacturers (plus the ones for the jungle jets). Lack of competition is at the root of a lot of this. OTOH, the US3 may have a hard time getting its pax behind campaigns against the ME3 because the pax aren't crazy about how the US3 just keep charging more for a flying experience that gets worse.
As long as you are happy to pay the sorts of fares that were charged then...sure...bring em back... but I suspect the VAST majority of the travelling public just want cheap flights.... Yes, they want lots of seat width and legroom too...and no doubt an ice cream and a puppy...but they don't want to PAY for it. Government mandated minima would of course give them an excuse for raising fares..EXCEPT that I'd bet good money that any such imposed minima would be...pretty damn minimal. You really don't think it would be 34" pitch and 19" width do you? I'd suggest more like 29 and 17 myself....

P.S. If you are prepared to pay todays $ equivalent of 1973 fares...you will travel in great comfort.... because fares are..by any objective measure..very much cheaper now than then in real terms....
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Old Jun 11, 2018, 5:59 am
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Originally Posted by Scots_Al


I suspect it’s this.
Yeah I don't imagine the airframe manufacturers are losing much sleep over what a few passengers might think of their brand. While I don't doubt some passengers blame the manufacturer, at least in my anecdotal experience, most who have a bad experience blame the airline. And also generalize one bad flight across every make and model the airline flies.
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Old Jun 11, 2018, 9:01 am
  #12  
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I don't know how you build a fuselage that would force an airline into a set number of seats across.

No matter what circumference you choose, some seat manufacturer will come up with a just-skinny-enough seat for a "tight" configuration and a slightly-wider one for a "less awful" configuration.

Besides, I doubt this is how aerospace engineers begin designing new products.

Over time I expect a mature technology to continue getting better and cheaper. The airline industry goes through fits and starts because it isn't just about the tech - there's also a huge energy cost component - but after having flown a few 787 segments I can honestly say I do enjoy some of the new innovations coming from Boeing and, to some extent, the companies that outfit the interior. Having flown on an A350 yet, but I assume that will be similar.

Now I just hope they eventually solve the challenges with flying supersonic over land. If they do that, then supersonic may become scalable to enough routes to make it economically viable.
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Old Jun 12, 2018, 7:18 am
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Originally Posted by gglave
I was reading a post in a Facebook Air Travel forum where someone was complaining about leg room on the 737-MAX and how they were never flying Boeing's terrible aircraft again.

Does anyone think the likes of Boeing and Airbus care that a large percentage of the flying public blames *them* for uncomfortable planes?
I doubt a large percentage of the flying public knows who specifies the seating configuration of any given airplane.
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Old Jun 14, 2018, 3:17 pm
  #14  
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Originally Posted by Peoriaman1
I doubt a large percentage of the flying public knows who specifies the seating configuration of any given airplane.
I typically blame it on the airline, regardless of who else may have advised them on possible configurations.

Ultimately, if I'm in a 30" seat, somebody at the airline had to agree to 30" seats.

If I'm in a 28" seat, I blame no one but myself, because I'm the one who decided the $16 Spirit ticket was a good idea to begin with.
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Old Jun 14, 2018, 4:47 pm
  #15  
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Originally Posted by pinniped
Besides, I doubt this is how aerospace engineers begin designing new products.
I bet you're wrong.

The folks designing commercial aircraft are not doing it in a vacuum. They know exactly what the commercial spec's are from potential major customers and design to meet those. That typically means some number of seats at a particular range and payload capacity and other performance metrics.
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