Fornebufox

A designer has thought about the most logical layout of a boarding pass and has come up with some ideas:


"I never understood why boarding passes are not laid out chronologically,” says Glynn-Finnegan. “It seems obvious. You are on a journey with a clear beginning and a clear ending. It always baffled me why the rest of the information didn’t fit into that timeline clearly."


http://www.wired.com/design/2013/09/...slideid-247201

Pinned

Certainly seems better. The biggest issue is that there are a ton of numbers, letters, etc on a boarding pass and it becomes a jumble anytime you need a quick glance. I really appreciate the Passbook boarding passes on the iPhone for the sake of displaying less information, and only what is applicable to me. Anyone who needs anything more will have to scan it and then only gets info applicable to them.

Gamecock

If it is sequential the passenger should be first, as they will use it from beginning to end. Make it easy for Kettles.

Then TSA, then the airline.

Fornebufox

Personally I'd aim to make it easiest for the TSA (snarky speculation redacted). Anything to speed things up at security checkpoint.

Starblazer

There's a thread on this already... and apparently Wired used this guys images.

http://www.flyertalk.com/forum/trave...re-design.html

ScatterX

That which was designed as a hiring program shall not be simplified, sped up, or made to be more efficient.

Besides, aesthetic design won't help teach a pig to sing.

Palal

Why hasn't anyone mentioned the size of the boarding pass. We're long past the time when we need such big boarding passes, as most of the time they're not kept by the airline. The stub should be enough. I know it's an industry standard, but it's one that can change .

Cloudship

I commend the effort, and suppose I like the idea of trying to simplify the boarding pass, but... I am not sure it's really improving things or making it worse. Boarding passes are really a compromise document by nature - it has to work for many people in many different situations with often unknown or vague data. You can optimize it better for one group, but at the expense of another. And I am concerned that some information that may look senseless to one person is really important to another (or that looks vital is really useless). I mean, look what happened when DL tried to change theirs - there was a lot of problems and adjustments, an a lot of fixing.

Personally, I would like to better focus on signage and information int eh airport itself first, and maybe information availability from the airlines, before worrying about a minor document.

SeriouslyLost

Chronologically makes no more sense than using an "event sequence" method. Take the LH re-design. It's crap. The original link did explain why it was laid out that way and provided a series of nice graphics on the layout structure, but when you glance at the finished idea that structure is completely lost and the info is just as sprayed around as any other pass. Why would anyone (who knows anything about user interface design) use three different font colours on the top "TSA" section? For eg. Is this really easier to read at a glance?

Every time you change font colour you force the reader (mentally) to run a check for continuity and relevance to earlier info. It's all that much more time and mental fatigue. I don't know about you, but even half a second of extra time is too much with TSA, and I'm pretty certain that causing them increased mental fatigue is not good for them.

Almost all the designs are the same: they're simply layout style changes and they all rely on linear segmentation, not actually trying to present the information differently. The only actual exception IMO is the Air NZ flight record (it's not actually one of their boarding pases, although they do look similar) where they have broken it up into segments in a way that makes the segments actually visually meaningful. Of all of them, that's the only one that shows any progress. The rest are just moving the chairs about on the deck.

blackdawn2

^

IanFromHKG

This one gets you halfway there - although I don't think it gives "directions"!

https://itunes.apple.com/us/app/barc...504201315?mt=8