WN's LIFT Coffee = Better World

Old Apr 17, 2009, 5:24 pm
Original Poster
Join Date: May 2006
Location: Tampa, FL
Programs: Nothing - I'm useless!
Posts: 2,441
WN's LIFT Coffee = Better World

Caught this at the bottom of today's Rapid Report email...

Effective May 4, 2009, we are implementing an enhanced Inflight Coffee Experience called LIFT in effort to improve the Customer Experience. This will consist of a rich, new blend, Coffee-Mate liquid creamer, and a new eco-friendly paper cup.

100% Arabica Blend of South and Central
American coffees
Dark roasted
Individual Coffee Mate Liquid Creamers
8 oz Insulair eco-friendly, paper cup

Southwest Airlines has the opportunity to extend our Servants Hearts and participate in a worthy cause. Southwest will proudly donate money to the Guatemala Light Project based on the amount of LIFT coffee Customers consume. So the more Customers drink, the more we will donate!

What is the Guatemala Light Project?

The Guatemala Light Project brings light to isolated villages in the Guatemalan coffee-growing regions. Many of these villages are in complete darkness when the sun goes down, yet light is an essential part of community and social development. Our donations will help support a self-sustaining co-operative that supplies homes with solar-powered LED light systems and trains villagers how to install them. Through this unique program, Southwest Airlines is able to have a big impact on a community.
KNRG is offline  
Old Apr 17, 2009, 6:18 pm
Join Date: Jul 2001
Location: Austin, TX USA
Posts: 1,063
This was briefly mentioned in an earlier thread Price increase on "adult" beverages thread.

Here's the blog entry from Nuts About Southwest.

Somethings a brewin' onboard
LoneStarMike is offline  

Thread Tools
Search this Thread

Contact Us - Manage Preferences Archive - Advertising - Cookie Policy - Privacy Statement - Terms of Service -

This site is owned, operated, and maintained by MH Sub I, LLC dba Internet Brands. Copyright © 2024 MH Sub I, LLC dba Internet Brands. All rights reserved. Designated trademarks are the property of their respective owners.