SAS Eurobonus Lifetime Gold

Old Mar 4, 09, 12:35 pm
  #1  
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SAS Eurobonus Lifetime Gold

SAS will send out a new Eurobonus Lifetime Gold to 2000 customers in Sweden and the world. You have to be 60 years old and been a EBG for a minimum of 10 consecutive years to qualify.


Originally Posted by Realtid.se
Kortet, Lifetime Gold, delas ut till 2.000 av SAS kunder i Sverige och i utlandet.

Vem får kortet?
– Du måste ha varit Europbonus Gold-medlem i minst tio år och ha fyllt 60 år. Det rör sig om cirka 2.000 kunder world wide, säger Niclas Härenstam, presschef på SAS i Sverige.

http://www.realtid.se/ArticlePages/2...tid845.dbp.asp
Bjornstrom is offline  
Old Mar 4, 09, 1:14 pm
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If you have had EB for 10 consecutive years between 50 and 60 (or older) you deserve to keep your status even if you retire from flying!
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Old Mar 4, 09, 1:25 pm
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Thanks for the info, nice to see SK doing this.
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Old Mar 4, 09, 1:36 pm
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This is a good thing from SAS!
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Old Mar 4, 09, 1:39 pm
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Originally Posted by Bjornstrom View Post
You have to be 60 years old and been a EBG for a minimum of 10 consecutive years to qualify.

http://www.realtid.se/ArticlePages/2...tid845.dbp.asp
I can't see where it says 10 consecutive years in the article. But it is probably true??

Funny that the article refers to EBG as SAS' finest card, not knowing about EBP??
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Old Mar 4, 09, 1:44 pm
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Seems to be true...

Talked to a colleague earlier today and he told me had received that lifetime- EBG-status. He´s 64 and has even been a EBP for a few years...
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Old Mar 4, 09, 2:16 pm
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Originally Posted by Bjornstrom View Post
SAS will send out a new Eurobonus Lifetime Gold to 2000 customers in Sweden and the world. You have to be 60 years old and been a EBG for a minimum of 10 consecutive years to qualify.
So, similar to the criteria that LH uses. Are they getting ready to be absorbed by Miles&More?
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Old Mar 4, 09, 4:29 pm
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Who believes SAS or EB is going to be around for their lifetime? Chasing something that can be taken away any minute from now. How does that create loyalty?

Last edited by Helsinki Flyer; Mar 5, 09 at 2:26 am
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Old Mar 5, 09, 6:30 am
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Not impressed. Should be 10 years regardless of your age. I know from a commercial perspective it is granting the benefit longer for quite some people, but either you have been EBG for 10 years or not.

According to Danish law it is ilegal to discreminate against age - wonder how they will handle that one. They probably ahve thought of that.
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Old Mar 5, 09, 6:40 am
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Originally Posted by OFFlyer View Post
Not impressed. Should be 10 years regardless of your age. I know from a commercial perspective it is granting the benefit longer for quite some people, but either you have been EBG for 10 years or not.

According to Danish law it is ilegal to discreminate against age - wonder how they will handle that one. They probably ahve thought of that.
Exactly what I was thinking. This is clearly a case for the Equality Ombudsman. SAS would lose hands down.

Equality Ombudsman
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Old Mar 5, 09, 7:32 am
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Lets hope SAS will be able to survive long enough.
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Old Mar 5, 09, 10:12 am
  #12  
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Lifetime EBG was offered before by "Scandinavian Four Peaks Club".

Scandinavian Four Peaks Club was active in Japan until 2005.
http://www.flyertalk.com/forum/sas-e...-lifetime.html

The member of Scandinavian Four Peaks Club who has climbed all 4 highest peaks in Denmark, Norway, Sweden and Finland through via organized tour(by Northern Express), could get lifetime EBG.
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Old Mar 5, 09, 12:33 pm
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Originally Posted by anbrand View Post
Exactly what I was thinking. This is clearly a case for the Equality Ombudsman. SAS would lose hands down.
Exactly how does it benefit anyone if SAS is forced to withdraw the lifetime programme?
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Old Mar 5, 09, 12:34 pm
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Originally Posted by OFFlyer View Post
According to Danish law it is ilegal to discreminate against age
Does the Danish government let you retire at any age or are they breaking their own laws?
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Old Mar 5, 09, 1:32 pm
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The exact rule is: You are 60 years or older and have qualified for Eurobonus Gold status at least 10 times.
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