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Originally Posted by ozstamps
I rented a car this week from Euro cars and they had a sign there saying anyone who rented in July and August and showed a DJ ticket would get free entry passes to the Virgin Blue Rooms.
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Originally Posted by ANDREWCX
Of course anyone can get entry to a Blue Room for the $5 casual entry rate. Hence its attractiveness in that offer. I talked our way into the QP in Darwin this morning, but it took some doing. :rolleyes: |
[QUOTE=eamus]Agreed that capacity control seems to be the key to making the FF program - any FF program - not just work but be profitable. In that regard, note that Southwest has just moved the goalposts on its Rapid Rewards program:QUOTE]
It may be one of the key drivers leading to profitability but it also the cheif motivator to deter all possible future seat revenue and partnership activity from this traveler. Continental was the first airline I defected from back in the late 90s with a unusually stingy amount of seats being made available for award redemption. It was the best thing that could happened as I sought out other opportunities and found the grass much greener elsewhere It's a fine line they walk.Today I am clearly parked in programs that play fairly and have a track record for doing so. |
Originally Posted by eamus
Interesting that AFAIK the only US airline that offered redemption on the basis that if there's an empty seat it's yours can no longer sustain that model. Presumably they looked at increasing the redemption cost in credits (which would have the same effect of reducing the overall number of award seats redeemed) and decided that controlling the inventory would earn them more in paying customers.
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