Thoughts on What Delta Should Have Named Its Programs
 

IMO, Delta should definitely use the names/brands of WorldPerks, WorldClub amd World Business Class; They sound more global, more enticing, more contemporary and more unique than Skymiles (Talking about what a generic brand here), Crown Room (Are we still in the 19th century? :confused:), and Business Elite (Even more generic :rolleyes:)

Any Delta mgmt people out there? Please listen! :)

Please name one empire that has taken the name of one of the defeated countries? No doubt people at DL think their names are much better - although I do agree that WorldClubs sounds much better than Crown Room. I guess Crown Lounge was taken already... Mind you WorldClub is also better than President's Club or Senator Lounge or a bunch of other similar names.

Is there any connection with DL and a crown? Was it ever part of their logo? At least KL has had the crown on their logo since I the company was started.

Yes, and it would be even nicer if they could somehow insert the NW logo into the Delta chevron somehow to acknowledge the tradition of NW in the "new global airline".

I agree about the WorldClub and WBC but not so sure about WorldPerks. If you mention WorldPerks to a non FF they wouldn't even know it is a frequent flyer program. SkyMiles is easily identified as such.
You know, I disagree with this. This was a merger than was only very slightly tilted in the Delta direction. It was nearly a merger of equals. Many, many employees from NW are going to gain management positions at the new DL. Having said that, yes, it is an ATL based airline with top management former DL employees but don't forget Oscar's roots.

^ ^ Much better fit with "A New Global Airline" motto they are using. (And keep the people running the WorldClubs too, way better service and amenities than the CrownRooms)

I disagree with that. I have received top quality service in both clubs.

Both excellent points.

The only thing the red tail will be on now is antique merchandise. :(

Delta Skyteam Plane
 

Too late. It's already in the planning. Delta will have their first Skyteam Alliance painted aircraft on one of its 767.

Jiburi

If I were AF or KL I'd be ashamed to have the name of my alliance on THAT. Granted, OK still flies A310s, but at least they're not painting as SkyTeam...

Delta Name
 

Hi,

Maybe this has been discussed elsewhere, but a quick search on my part didn't get good results (and I know you guys are great and pointing me in the right direction.)

But here is a simple question. Where did Delta get it's name? From New Orleans? From the Greek? The Delta web site, heavens! doesn't help.

Cheers,
Pogopossum

Kind off OT, maybe? :)
From Wikipedia:
"The company has its roots in Huff Daland Dusters, which was founded on May 30, 1924 in Macon, Georgia, by several partners including Collett E. Woolman becoming the world's first aerial crop dusting company. Huff Daland moved to Monroe, Louisiana the following year. On September 13, 1928, Huff Daland Dusters was purchased by C.E. Woolman and renamed Delta Air Service after the Mississippi Delta, where its route connected Dallas, Texas to Jackson, Mississippi, via Shreveport and Monroe."
(emphasis mine)

Off topic but I agree and hope they keep the breakfast bagels, multi-function coffee machines and a few other items currently found in many Worldclubs. I also hope they keep some of the NW hubs rather than bringing even more to ATL. Flying through DTW on Monday will be a nice break from ATL. It would be a nice gesture and help to retain some NW FF.

DELTA - Deliver Every Living Thing to Atlanta.

Ahh, that's what it is. During my last trip through ATL, I was beginning to think it stood for Does't Ever Leave The Airport.

As a matter of fact, there was a "crown" on the tail of DL's Douglas DC-7 and the tail and forward fuselage near the front door of the Convair 880, in the pre-widget logo design. These were the only two types of aircraft that sported the crown above the aircraft type designation on the tail that I've seen and flown.

As a kid who loved watching airplanes I did wonder why there's a crown above the aircraft type designation on the tail of the DC-7 and CV-880. There has to be a story (reason) on the use of crown on aircraft and lounge name. Perhaps some Delta buffs can enlighten us on this subject.

I see your point :). However, just as Wal Mart is not a better brand name than Target, you don't need "miles" necessarily in a FF program's name.

IMHO, here is the ranking (purly on the name, not anything else):

AAdvantage = WorldPerks > OnePass > Dividend Miles > SkyMiles > Mileage Plus