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-   Northwest WorldPerks (https://www.flyertalk.com/forum/northwest-worldperks-497/)
-   -   NW, throw me a bone! (https://www.flyertalk.com/forum/northwest-worldperks/818166-nw-throw-me-bone.html)

SAT Lawyer Apr 29, 2008 10:02 am


Originally Posted by Stripe (Post 9650396)
I also hope that NW doesn't cave and do a double EQM promo, unless it's limited to higher fare classes. There are too many elites already, and we're coming into peak summer travel season where airlines don't have as much pressure to generate incremental traffic.

In principle, I understand your beef with double elite qualifying miles. However, do you realize that DL is already offering double elite qualifying miles on all fares to its own SkyMiles members? Do you really think we NW elites should enter the merger at a competitive disadvantage -- most troubling, in the zero-sum race for complimentary upgrade space -- because the carrier we are loyal to stubbornly refuses to fall into line?

bhatnasx Apr 29, 2008 10:18 am


Originally Posted by SAT Lawyer (Post 9650503)
In principle, I understand your beef with double elite qualifying miles. However, do you realize that DL is already offering double elite qualifying miles on all fares to its own SkyMiles members? Do you really think we NW elites should enter the merger at a competitive disadvantage -- most troubling, in the zero-sum race for complimentary upgrade space -- because the carrier we are loyal to stubbornly refuses to fall into line?

Couldn't have said it better myself. If it was just UA & AA that were doing the double promo, I wouldn't be as worried - but I feel that I'll be disadvantaged as a plat if there are more plats after the proposed merger.

Slightly similar...when US & HP merged, I was a US Gold (and a NW Plat - didn't earn on UA as much then, but had Premier status with them too). The US program, post merger, went to 25K, 50K, 75k, and 100K levels. Previously, it was 25k, 50k, 100K levels. So a person at 51k was treated (theoretically) the same as someone at the 85K level. With the merger & the multiple elite levels, 50K became the new 25K & 25K became the new base member & the base member remained a nobody. I switched to UA as my primary *A carrier because the benefits weren't as welcoming, IMHO, with the new US.

And to the points that NW can't tell us stuff - I understand that may be the case - however, they're talking about how they'll have multiple hubs & are giving information on how their services & processes would be better - why are they not addressing the loyalty program part of it? Sure, that may not be a regulartory concern, but I guarantee you, it's a customer concern. And at the end of the day, its customer dollars, not regulatory dollars, that give cashflow to the companies.

motytrah Apr 29, 2008 12:18 pm

It seems to me it's obvious why the double EQM/MQM promos are going on. It's all about loads now that some price hikes are in the system. All of these airlines hedge fuel. They are likely 6-12 months behind on fuel prices. So the EQM/MQM gets the loads up and butts in seats while they have margins again. For that reason alone NW should be pushing promos that don't reduce fares.

MarqFlyer Apr 29, 2008 12:37 pm


Originally Posted by SAT Lawyer (Post 9650503)
In principle, I understand your beef with double elite qualifying miles. However, do you realize that DL is already offering double elite qualifying miles on all fares to its own SkyMiles members? Do you really think we NW elites should enter the merger at a competitive disadvantage -- most troubling, in the zero-sum race for complimentary upgrade space -- because the carrier we are loyal to stubbornly refuses to fall into line?

Absolutely correct. I suspect many elites (especially Plats) generally oppose measures that inflate elite ranks, and for that reason would have preferred if DL never offered double MQMs. The problem is that they did, so it is incumbent on the other half of the future DL to follow suit.

florin Apr 29, 2008 11:49 pm


Originally Posted by flighttime (Post 9649658)
So I switched to UA [our corporate preferred and official airline] and for two years paid the price of bland service.[...]Any offer of double EQM would certainly "buy" my business back.

So... you walked away from NW and now you want NW to "buy" your not-so-loyal business back? :confused:


Originally Posted by Stripe (Post 9650396)
Having been through a couple of mergers in a completely unrelated industry, on the acquiring side, I can tell you that the tension between wanting to give your customers concrete information, and the need to not make premature commitments that you don't know you can meet, is huge. And if you're on the side of the company being acquired it's hopeless. You don't know what to tell your customers and you just put a smile on your face and try to carry on.

Well put! ^

Originally Posted by Stripe (Post 9650396)
I also hope that NW doesn't cave and do a double EQM promo, unless it's limited to higher fare classes.

You do realize that it's all about what works best for each flyer. Sure, if you've already qualified for Plat for 2009 or you know that you will, then of course you want less competition. If a double EQM promo boosted your status, then of course you would want it. I am assuming you fly mostly high fare classes, so you want those double EQMs but in a way that it only benefits you or people with your flying patterns. Not exactly fair, is it now?

DanTravels Apr 30, 2008 4:07 am

My retention bonus...
 
...is going to come in the shape of more upgrades since other plats are fleeing to UA. ;)

Jaimito Cartero Apr 30, 2008 6:42 am


Originally Posted by DanTravels (Post 9654972)
...is going to come in the shape of more upgrades since other plats are fleeing to UA. ;)

Soon to be replaced by twice as many DL Plats via their 2x EQM promos. :(

tvnwz Apr 30, 2008 4:38 pm


Originally Posted by Jaimito Cartero (Post 9655311)
Soon to be replaced by twice as many DL Plats via their 2x EQM promos. :(

January and Feb will be nightmares!

troyintn Apr 30, 2008 8:10 pm


Originally Posted by tvnwz (Post 9658368)
January and Feb will be nightmares!

I am hopeing that they merge FF in March just for that reason.

SANDIEGO May 2, 2008 6:24 pm


Originally Posted by MarqFlyer (Post 9651393)
Absolutely correct. I suspect many elites (especially Plats) generally oppose measures that inflate elite ranks, and for that reason would have preferred if DL never offered double MQMs. The problem is that they did, so it is incumbent on the other half of the future DL to follow suit.

Well said MarqFlyer! Exactly my thoughts.

CaveatEmpty May 2, 2008 7:37 pm

:D Just checked the WayBack Machine from August 2005 (NW 2x EQM Promo).

Same arguments - same players :D :D :D
/.

xliioper May 3, 2008 9:00 am


Originally Posted by troyintn (Post 9659278)
I am hopeing that they merge FF in March just for that reason.

March of what year? You do realize all the newly minted DL plats will be plats through Feb of 2010.

doglover May 3, 2008 10:37 pm


Originally Posted by TheMoose (Post 9649574)
You all realize that they can't announce anything about the new SkyPerks (or whatever) program until the merger has been completed, right? They're forbidden from making any plans as if they were merged before the approval has been granted.

This is not correct. They can begin advance planning in advance of closing the merger. They can also tell us what their intentions are.

What they can't do is act on it now, and they must continue to compete in the market as they did prior.

ifette May 3, 2008 11:52 pm

At least a double EQM promo would earn me some more SWUs :)


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