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Old Oct 25, 2013, 11:21 am
FlyerTalk Forums Expert How-Tos and Guides
Last edit by: JAXBA
Read the wiki before posting a question.
It's a literacy test that's easy to pass.

This is the Serve thread. Post questions or information concerning other topics in the appropriate threads elsewhere in this forum.

For additional information on using prepaid debit cards, see PIN available now for Visa/MC prepaid debit cards.

Mentions of Softcard (formerly ISIS) are purely incidental to setting up and using Serve/Softcard. Softcard does not hold money, and you cannot load to it.


You cannot make an ACH pull from Serve. The direct deposit account and routing numbers are for deposits only.

https://www.serve.com/#/add-cash

If your card doesn't say "debit" on the front, it isn't a debit card.


Loads at 7-11 and CVS are cash only. Debit cards are NOT allowed.

Loads at Walmart have been confirmed with debit cards. Self checkout does not work for loading Serve. Many Walmart stores are enforcing a rule against the use of prepaid debit cards when loading, even though the register and the MCE do not enforce. Do not make your prepaid debit cards visible. Show them a bank debit card if asked, then discreetly use your prepaid card when asked to swipe. Otherwise, you may be asked by management to never visit the MC (Walmart Money Center) again to load.

Debit loading at Family Dollar appears to be limited to $500 per day per store total (not per person or per account). Whoever gets there first gets the load for the day. Troubleshooting loading problems at FD


Normal Serve
  • Serve loading via VR/MP or WM/FD load: $2,500/day and $5,000 total per calendar month
  • Online Debit Card Load - $200/day and $1,000/month (NOT a gift card with a PIN that some people call a "Debit card")
  • Online Credit Card Load - $200/day and $1,000/month
  • Checking/Savings Account - $2,000/month
  • Checks - $2,000/day and $10,000/month
  • ATM Withdrawals - $750/day and $2,000/month

You can combine the three methods above and load a total of $7k/month to a single Serve account for miles/points earning purposes, but beware that you're also subject to a $10,000/month add money limit which also includes check deposits, ACH transfers, and Serve transfers.

Serve/Softcard Check if your phone/network is compatible
  • Serve loading via VR/MP or WM/FD load: $2,500/day and $5,000 total per calendar month
  • Online Debit Card Load - $500/day and $1,500/month (NOT a gift card with a PIN that some people call a "Debit card")
  • Online Credit Card Load - $500/day and $1,500/month
  • Checking/Savings Account - $2,000/month
  • Checks - $2,000/day and $10,000/month
  • ATM Withdrawals - $750/day and $2,000/month

You can combine the three methods above and load a total of $8k/month to a single Serve account for miles/points earning purposes, but beware that you're also subject to a $10,000/month add money limit which also includes check deposits, ACH transfers, and Serve transfers.

The SD card in the iPhone case used for Softcard is account specific. Once an account has been registered to a card, it cannot be used for another.

Temp Serve
You can only load a maximum of $500/day, $1000/month on a temporary card. Once you get your permanent card, then you can load more. The initial $500 when you purchase the temp card doesn't count against the $5,000/month load limit.


Online Credit Card Loads
Only one card can be linked at a time.

As of 10/09/14, coding of credit card loads changed. In general, Mastercard and American Express cards post as before; see below for information on point earning. Visa cards transact as a cash advance and, therefore, require available CA limit; although most cards post as a purchase.

The Chase Ink Bold is a charge card and has no cash advance ability.

Treated as purchase, earns cashback/points/miles:
  • Bank of America (FIA) (MasterCard, American Express)
  • Barclaycard (Mastercard, Visa)
  • Capital One (Mastercard, Visa)
  • Chase (MasterCard, Visa)
  • Citi (MasterCard, American Express)
  • Discover

Treated as purchase, but doesn't earn points/miles:
  • American Express (May count toward minimum spend)

Posts as a cash advance:
For online CC/DC loads, the name on the Serve account is supposed to match the name of the primary or joint cardholder. So using someone else's CC/DB card to load a Serve account is not allowed.

Several people have reported no problems with loading with an AU card in the Serve account holder's name. Increase your chances by making sure the AUs social security number is on file with the Credit Card. YMMV.

When adding a new card you will usually need to call Serve Account security (1-800-555-4318) for verification of the new card on the second load try. This verification usually requires uploading of a photo of your ID and the credit card. You may pre-emptively avoid the error by going to the above website, logging in, and uploading a scan of a photo ID and the card you are trying to add. You may call back to expedite approval.


Online Debit Card Loads
For online debit load, only use of bank-issued cards is allowed. The use of pre-paid debit cards (Netspend, Paypower, Univision, Paypal*, etc.) and VGC/MGC/AGCs is not allowed. While initial transactions may work, your account will eventually be flagged.


Switching to Serve or Serve/Softcard
Helpful instruction post, latest. Thanks raeneye.

Also see this thread: Switching from Serve to BlueBird - 31 day wait???

Switching to Serve/Softcard
  1. Call up Bluebird or Serve and close account. Make sure your account is at $0.00 before calling. Just close it, don't ask for a temp Serve or anything. CSR will say account is now closed and you have 30 days to change your mind should you decide to re-open it.
  2. Download the Softcard mobile app from Apple App Store or Google Play Store. If you're an iPhone user you have to buy the NFC CashWrap case from your carrier store.
  3. Launch Softcard Mobile App and create Softcard account. You'll be asked if you want to open a Serve account; Yes you do. Start the registration through Softcard mobile app for a Serve account, once you are finished you will be told you will receive an Email from Amex with your account approval. I waited a few hours and called Serve customer service like the wiki says and completed the registration.
  4. Once I got off the phone with Serve I received an email from Serve where I verified my account and email; at this point Amex Serve is open.
  5. Launch Softcard Mobile app again click add new
  6. Activate card with Softcard and select Amex Serve. Follow the instructions & you're good to add. Once this is complete a Serve Card will populate in Softcard. Must activate physical card to get full load limits. Check account status and it automatically credits to your serve account based on who you signed up with. (Verizon - $25, T-Mobile - $50, AT&T - $30 (For AT&T: Get $15 w/activation. Earn additional $15 w/account replenishment))

Switching from BB to Serve
  1. Login to BB account, bring account balance to Zero, (By Bill Pay, Send money, etc..)
  2. Call BB, tell them that you want to open a serve account and close your current BB account. after they check everything they will say something like: "Your account will be permanently closed after 31 days, you can reopen it within 31 day if you change your mind, and you can apply for your new Serve account now, just make sure use the exact same register info from BB."
  3. at this point BB is closed. next morning, goto CVS and get a temporary Serve card (only with cash), load $500, ($2.95 waived, Yeah!!)
  4. get back home, register temporary Serve online, First error: "phone number already registered, please try a different number" could be the my BB's ghost account still showing up on their system, could be my info is not match my BB's registration? i'm not really sure at this point. What I did is keep the same number but change from Cell phone to home phone. and registration went through
  5. after the register and login, second error: "We're still processing your application. Please check your email for an update"
  6. I have see people on the thread reported waiting for weeks for the same message, So, I pickup the phone and called them, ask them to speed up the process.
  7. CSR, told me that my account went to "account security protection department" transfer me to them.
  8. at account security protection department, they told me need to call back on my phone number which I registered to verify.
  9. after the call back of verification, CSR told me that my new Serve account is active now, email address verification will be send with in 5 minutes, permanent card will be received within 7-10 days.
  10. CSR also told me the I can load and spend on the temporary card, but not bill pay.

The number to call to approve your registration after closing Bluebird: Serve Account security 1-800-555-4318



Loading with debit card at Walmart register
Loads at register over $500 will sometimes trigger ID requirement. There is a limit of four swipes per transaction; this means your card plus three payments.

Training a WM cashier:
  • If the WM cashier doesn't know how to load the card, advise them to enter "70" then press "action code".
  • If you are using a temp card that doesn't have your name on it, you can swipe the card from your side of the terminal. The WM rep never has to touch any of your cards. The screen will say "enter account." That is your prompt to slide the card.
  • The terminal will ask the WM employee if you are loading in multiples of $2000. Advise them to enter "no."
  • Avoid saying gift card. Always refer to your card as a debit card.

Error Messages:
DEBIT NOT AVAILABLE
Received when I used a card I thought I had activated but hadn't.

DEBIT NOT APPROVED
Received when the card's monthly load limit had been reached.

TENDER NOT ALLOWED
Card was incorrectly read, or wrong PIN entered.

HOST TIMEOUT
Connection problems. The GC may be drained but the transaction should reverse itself, and funds will become available again. Try again later.


Using Serve
For online bill pay
  • You can pay the credit card that you used to buy VRs/GCs
  • Error 1302 means that you have 1 pending payment the same amount as the one you just submitted. For example, 1000 bill pay to sapphire preferred from Friday and then on Saturday you submit another bill pay for 1000 to sapphire preferred, you will get this error.
  • Tip: if using online bill pay to the same place multiple times, vary your amounts by $0.01 to make it easier to track since your confirmation number does not match the tracking number on your credit card statement



For bank transfers
Under Settings --> Funding & Transfers --> Bank & Cards --> U.S. Bank Account, you can add your bank info and transfer funds from your Serve card directly to your bank. The bank account must be verified, either by the standard "deposit 2 small sums into your account, such as $0.23 & $0.42" method, or doing an "instant verification" by actually logging into your bank account while still logged into Serve.
===

People with an apartment address can find helpful information quoted in post #8530
Print Wikipost

Serve - Another Paypal/Amazon Payments.

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Old Dec 2, 2013, 6:12 pm
  #1081  
 
Join Date: Jul 2004
Posts: 377
Originally Posted by Zombie123
Is Withdrawing money to your own account a Big No No ? For couple of days it did show processing but now the transaction is no where to be seen ? Also no money in my bank account
Yes, it is a big no-no. Why withdraw (which Serve frowns upon) when you can just pay any bill, including credit cards (which Serve is fine with)? Anyways, I wouldn't attempt it again if you want to avoid an account shutdown.
jonnydoe1234 is offline  
Old Dec 3, 2013, 5:30 pm
  #1082  
 
Join Date: Dec 2013
Posts: 260
Originally Posted by jonnydoe1234
Yes, it is a big no-no. Why withdraw (which Serve frowns upon) when you can just pay any bill, including credit cards (which Serve is fine with)? Anyways, I wouldn't attempt it again if you want to avoid an account shutdown.


I signed up for Serve few months back and found out many of my bills can't be paid for with Serve. My monthly utilities bills won't accept Serve, also can't pay my quarterly property taxes with Serve.

But nice to know I could pay off my CC bills with Serve with no problems. Just to clarify, that its obvious to avoid paying off my CC bill that funded the Serve acct as that seems a no no. But could I pay off the CC bill that funded the debit card that I plan to use to fund the Serve acct and also could I also pay off my wife's CC bill (or someone else CC bill like my parents)using Serve?
tomcanada22 is offline  
Old Dec 3, 2013, 5:36 pm
  #1083  
 
Join Date: Dec 2013
Posts: 260
Originally Posted by HRHPrincessPam
No safe way to load with GC. Can load up to $1k per month with credit card. (Chase card did not incur a CA fee). Still waiting on someone test loading with CVS register for no fee. I've been down with the flu and haven't been out to test. I have Serve, hubby has BB. Best of both worlds. Will be signing up family members as they tap me for free flights and I need to replenish.
Is Chase the only bank that dont treat CC loads to Serve as a cash advance? How about Citi cards and Barclay as they are the others that I carry now
tomcanada22 is offline  
Old Dec 4, 2013, 6:24 am
  #1084  
 
Join Date: Feb 2013
Location: ORD
Posts: 57
I have only used a Chase card to load Serve. If you're not willing to test your cards out with a small $ amount, try calling the card issuer and have the CA set to $0 or $1. If the load codes as a CA, it will be declined. If it codes as a purchase, it will go through.
HRHPrincessPam is offline  
Old Dec 4, 2013, 8:17 am
  #1085  
 
Join Date: Sep 2012
Posts: 4,431
Originally Posted by HRHPrincessPam
I have only used a Chase card to load Serve. If you're not willing to test your cards out with a small $ amount, try calling the card issuer and have the CA set to $0 or $1. If the load codes as a CA, it will be declined. If it codes as a purchase, it will go through.
I have a BB so haven't followed Serve as closely, but last I heard Serve could only be loaded with cash or PP debit at CVS. How do credit card loads work? I read someone said up to $1000/month? Is this done at the CVS counter like for Target AMEX?
DaveInLA is offline  
Old Dec 4, 2013, 8:52 am
  #1086  
 
Join Date: Feb 2013
Location: ORD
Posts: 57
You can load via the website with a credit card. Per website:
Bank & Cards
Linking allows you to load money into your Serve® Account right from your bank account, debit or credit card. You may link one bank account, debit card, and credit card. To change linked accounts, delete an existing card or account first then add your new one.
HRHPrincessPam is offline  
Old Dec 4, 2013, 9:13 am
  #1087  
 
Join Date: Aug 2013
Posts: 29
Originally Posted by tomcanada22
Is Chase the only bank that dont treat CC loads to Serve as a cash advance? How about Citi cards and Barclay as they are the others that I carry now
I've been using citi aadvantage visa for few months with no c/a fees.
nix7 is offline  
Old Dec 4, 2013, 9:45 am
  #1088  
 
Join Date: Sep 2012
Posts: 4,431
Has anybody tried loading at CVS counter with cc? Or only debit?

For those who used PP debit to load, what does the transaction show as on the PP account?
DaveInLA is offline  
Old Dec 4, 2013, 1:52 pm
  #1089  
 
Join Date: Sep 2013
Posts: 71
this is a lot of going back and forth and no one has yet to confirm if you can load at CVS counter via CREDIT CARD or PIN-ENABLED GIFTCARDS.. i must have personally asked this 4 times already

I don't have Serve because i currently have a BB account so I am just going to take a stab and doubt you can load via cc in CVS onto Serve.

hypothesis (educated guess)
1) i believe someone mentioned you can load VRs onto serve (up to 5k/month) - if this is possible, that means you should more or less be able to load giftcards onto serve as well perhaps at walmart and not CVS?
2) to all current BB users like myself - i have yet to hear any one confirmed a CREDIT CARD or PIN-ENABLED GIFT CARD load onto Serve in CVS - therefore the only beneficial switch i see is just the amex sync (but i have other amex cards already so i am not even going to bother)



SO PLEASE, ANY KNOWLEDGEABLE SERVE USERS OUT THERE, PLEASE PLEASE PLEASE VERIFY IF YOU ARE INDEED ABLE TO LOAD VIA CREDIT CARD OR PIN-ENABLED GIFTCARD ONTO SERVE IN CVS -- THANK YOU!!!!!!!!!!!!!!!!!!!!
stimulus is offline  
Old Dec 4, 2013, 8:39 pm
  #1090  
 
Join Date: Aug 2006
Posts: 756
Originally Posted by nix7
I've been using citi aadvantage visa for few months with no c/a fees.

Can you confirm which buzz you are using as I remember only USB buxx will accept citi CC and NW buxx treats all citi loads as cash advance. Let me know if Citi cards have changed their policy as I currently only hold the NW buxx.
sharka is offline  
Old Dec 4, 2013, 8:48 pm
  #1091  
 
Join Date: Aug 2006
Posts: 756
Originally Posted by DaveInLA
Has anybody tried loading at CVS counter with cc? Or only debit?

For those who used PP debit to load, what does the transaction show as on the PP account?

Just tried today at a NYC CVS. Walked in and presented them with a serve card and told them wish to load with a CC. They gave me a blank stare. Said unaware of what a serve card is? Maybe never got a memo from corp. office. Ask to speak to manager. He said as far as he knows all loads regardless of which card can only be done in cash only. I said I don't carry $1000 cash on me for security reasons and he basically said too bad and can't help me. Things might be different in your state but in midtown NYC so far it's a no go.

Note, after a response like that I didn't bother to ask if I could use a debit pin or GC as manager already said it was all cash only with any cards use to load.
sharka is offline  
Old Dec 4, 2013, 10:50 pm
  #1092  
 
Join Date: Aug 2013
Posts: 29
Originally Posted by sharka
Can you confirm which buzz you are using as I remember only USB buxx will accept citi CC and NW buxx treats all citi loads as cash advance. Let me know if Citi cards have changed their policy as I currently only hold the NW buxx.
This is a Serve thread. Not a vbuxx thread.
nix7 is offline  
Old Dec 4, 2013, 10:59 pm
  #1093  
 
Join Date: Oct 2013
Posts: 31
I just tried with a debit gift card at my local CVS. Short answer is YES it works.

I asked my cashier if she was familiar with Serve and if I could load it at the register. She had no idea what Serve was but was willing to try. She just went through the prompts on the screen for loading a prepaid card. I did tell her I was using a debit card with a PIN. Handed her the card to swipe on her register and it just came up on the customer-side pin pad asking for a signature. Loaded $200 from a debit gift card (purchase from Best Buy and PIN enabled). Checked my Serve app when I got to my car and the $200 was there. Shows up as "Purchase" from "Pos CVS PHARMACY INCOMM" in my transactions.

I guess the next question is whether or not CCs work, since I was never asked for a PIN.

This was in SoCal.

*edit: Just checked my Serve account in a web browser (was checking mobile app before) and it shows up as "Cash Reload CVS PHARMACY INCOMM"

Last edited by yakk0; Dec 4, 2013 at 11:04 pm
yakk0 is offline  
Old Dec 5, 2013, 12:19 am
  #1094  
 
Join Date: Apr 2013
Posts: 250
Originally Posted by sharka
Just tried today at a NYC CVS. Walked in and presented them with a serve card and told them wish to load with a CC. They gave me a blank stare. Said unaware of what a serve card is? Maybe never got a memo from corp. office. Ask to speak to manager. He said as far as he knows all loads regardless of which card can only be done in cash only. I said I don't carry $1000 cash on me for security reasons and he basically said too bad and can't help me. Things might be different in your state but in midtown NYC so far it's a no go.

Note, after a response like that I didn't bother to ask if I could use a debit pin or GC as manager already said it was all cash only with any cards use to load.
Originally Posted by yakk0
I just tried with a debit gift card at my local CVS. Short answer is YES it works.

I asked my cashier if she was familiar with Serve and if I could load it at the register. She had no idea what Serve was but was willing to try. She just went through the prompts on the screen for loading a prepaid card. I did tell her I was using a debit card with a PIN. Handed her the card to swipe on her register and it just came up on the customer-side pin pad asking for a signature. Loaded $200 from a debit gift card (purchase from Best Buy and PIN enabled). Checked my Serve app when I got to my car and the $200 was there. Shows up as "Purchase" from "Pos CVS PHARMACY INCOMM" in my transactions.

I guess the next question is whether or not CCs work, since I was never asked for a PIN.

This was in SoCal.

*edit: Just checked my Serve account in a web browser (was checking mobile app before) and it shows up as "Cash Reload CVS PHARMACY INCOMM"
Thanks for the update. Sounds promising that credit card loads do work if the pad asked for a signature rather than pin number. Probably time for me to switch to Serve and have my bro open a BlueBird as backup
Gammachu is offline  
Old Dec 5, 2013, 12:38 am
  #1095  
 
Join Date: Sep 2012
Posts: 4,431
I'm unclear who did the swiping of the gift card. You said that you handed your Serve card to the cashier which she swiped, but who do the actual swiping of the debit card? You or the cashier? I can imagine the problems that would arise if you handed a cashier a gift card in this situation.

Originally Posted by yakk0
I just tried with a debit gift card at my local CVS. Short answer is YES it works.

I asked my cashier if she was familiar with Serve and if I could load it at the register. She had no idea what Serve was but was willing to try. She just went through the prompts on the screen for loading a prepaid card. I did tell her I was using a debit card with a PIN. Handed her the card to swipe on her register and it just came up on the customer-side pin pad asking for a signature. Loaded $200 from a debit gift card (purchase from Best Buy and PIN enabled). Checked my Serve app when I got to my car and the $200 was there. Shows up as "Purchase" from "Pos CVS PHARMACY INCOMM" in my transactions.

I guess the next question is whether or not CCs work, since I was never asked for a PIN.

This was in SoCal.

*edit: Just checked my Serve account in a web browser (was checking mobile app before) and it shows up as "Cash Reload CVS PHARMACY INCOMM"
DaveInLA is offline  


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