Lufthansa set to revolutionize premium air travel

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Old Mar 31, 08, 8:11 pm
  #1  
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Lufthansa set to revolutionize premium air travel

Lufthansa set to revolutionize premium air travel

April 1, 2008

Premium air travel may sound like a distant dream to economy class passengers who just got stale sandwiches on this
6:25am early morning flight from Heathrow to Frankfurt. Sometimes a curious passenger dares a glimpse into the
business class section in front of the airplane, where the likes of Claudia Schiffer, Thomas Gottschalk or Boris
Becker are said to travel in luxury. After doing so, he would usually just shake his head in disbelief and sit
quietly for the remainder of the flight, shocked by the discovery that the business class cabin on this 20 year old
Airbus A300 looks exactly like the economy cabin he is used to.

Yet the business class is reasonably full and some passengers even have smiles on their faces. If one looks
closely, the smiling passengers usually have red boarding passes in their shirt pockets. These are First Class
passengers, the wealthy people who once in Frankfurt, will connect to Tokyo, Los Angeles, Buenos Aires and many
other longhaul destinations. Many of them preferred a connection in Frankfurt to a direct flight from London in
order to enjoy the legendary First Class Terminal in Frankfurt and the excellent service aboard the Lufthansa long
haul fleet. They are customers Lufthansa cares the most about.

With increasing competition among airlines, Lufthansa continues to improve it's premium product to keep it's
competitive advantage over other carriers. According to our sources within the company, a special task force has
been set up a few months ago to develop new revolutionary product enhancements. This became necessary because of
several new terminals opening at competing hubs, especially the Terminal 5 at Heathrow, which put Lufthansa bases
in Frankfurt and Munich to shame. Thanks to our good contacts inside Lufthansa, we got a good preview of the
enhancements awaiting premium travelers.

The biggest improvement will be Drive&Takeoff in Frankfurt, available to First Class passengers and the top
frequent flyers. It will allow the passengers to get onboard the aircraft within 3 minutes after arriving at the
airport. When buying a First Class ticket, the passenger will input the license number of his car in addition to
the usual personal details. When going to the airport, instead of the packed terminal, he will drive his car to a
special Drive&Takeoff gate on the airport perimeter fence. Here, an automated camera will verify the license plate
number, the gate will open and a follow-me car will guide the passenger in his car directly to the plane. A
specially trained screener and an immigration officer will come out, screen the luggage using a mobile x-ray device
and check the passport on the spot. After that, a valet will take the car to the airport parking lot while the
passenger is ascending the steps to the aircraft looking forward to a pleasant flight.

For flights to the USA and Israel, the necessary security arrangements are still being discussed with the aviation
authorities. An approval is likely, but for these destinations, passengers' cars will probably be surrounded by
federal police armored vehicles while driving on the tarmac.

Arriving First Class passengers will be taken to the First Class Terminal, which will be converted into an arrivals
facility starting on June 1. Here, they can have a light meal, a massage, enjoy a cigar or surf the Internet before
collecting the car from the valet. Those who enjoyed alcohol onboard the plane will find excellent facilities for
getting sober again, including a mineral water bar, recliner chairs, daybeds and luxury baths.

Lufthansa, in cooperation with airport operators, will also improve the security screening experience for it's best
customers. In a very bold move, pat-downs of all passengers (except for US citizens) will now be conducted by
members of the opposite sex. A test run carried out on November 11 at the Cologne airport brought a very positive
feedback from customers. Special provisions will be in place for passengers with non-conventional sexual
orientation.

If the metal detector rings, premium passengers will now have an option of being escorted to the lounge and taking
a shower or a bath while their clothing and footwear is being screened for explosives, liquids and sharp and pointy
objects. An optional express laundry service will also be available. A running joke among insiders is that the
shower and the laundry service will be mandatory for passengers seated next to HON Circle members.

Enhancements await business class passengers too. Lufthansa is talking with Airbus about modifying the flight
control software to allow a higher pitch angle during cruise. With the nose pointed slightly skywards, the business
class fully flat seats, which are now tilted at an angle, will become fully horizontal and much more comfortable
for sleeping. This would eliminate the biggest source of complaints from business class passengers.

The higher pitch angle will also allow mounting First Class seats in a tilted way, allowing to increase the First
Class seat capacity by 20-30%. Since the opening of the First Class Terminal, and - surprisingly - especially since
the start of the money transfer service for Lufthansa-issued credit cards in Germany, the load factors in First
Class grow by a two-digit figure every year. Increasing the seat capacity will allow more passengers to enjoy this
very exclusive form of travel.

Good news for economy class travelers are reduced mileage levels needed to qualify for the frequent flyer status.
The HON Circle status can now be achieved by collecting just 480,000 miles in the economy class, instead of the
usual 600,000. The Senator status can now be achieved by collecting just 100,000 miles when flying on cheap
betterFly tickets. These enhancements will allow many budget travelers to enjoy the benefits of Miles&More.

According to our sources, these enhancements will take some time to implement, but should all be finished by April
1, 2009. For those who can afford premium travel, interesting times lie ahead.

(Source)
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Old Mar 31, 08, 8:35 pm
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Originally Posted by cockpitvisit View Post
This became necessary because of
several new terminals opening at competing hubs, especially the Terminal 5 at Heathrow, which put Lufthansa bases
in Frankfurt and Munich to shame.
hahahahahahahahhahahahahahaha
what a bloody p!ss take!
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Old Mar 31, 08, 10:51 pm
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lol very clever!
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Old Mar 31, 08, 11:00 pm
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Made my morning...Thanks for the entertainment
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Old Mar 31, 08, 11:15 pm
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Thumbs up Enhancements

Finally, enhancements that meet the promise.
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Old Apr 1, 08, 1:00 am
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April April man. I would rather fly through FRA 1 than T5 any day.
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Old Apr 1, 08, 1:11 am
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Thumbs up Good move by LH

That's great news This service enhancement is the best possible way to answer BA's aggressive move to introduce a new level of ground service at T5. By introducing Drive&Takeoff and the new security procedures LH has a chance to compete with BA again.

Cheers
totti
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Old Apr 1, 08, 1:27 am
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Originally Posted by totti View Post
That's great news This service enhancement is the best possible way to answer BA's aggressive move to introduce a new level of ground service at T5. By introducing Drive&Takeoff and the new security procedures LH has a chance to compete with BA again.

Cheers
totti
check out the date totti!

PS Nice one, OP!
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Old Apr 1, 08, 1:32 am
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Originally Posted by andre1970 View Post
check out the date totti!

PS Nice one, OP!
I though you know me better A.

But you are right that I forgot to mention the following in my post above:

"I am glad that this is not just another stupid rumor but a reliable source!"
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Old Apr 1, 08, 1:37 am
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We all have time to waste...

The OP to write it and us to read it.
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Old Apr 1, 08, 4:09 am
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I'm looking forward to the fully flat seats in business class
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Old Apr 1, 08, 5:39 am
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Originally Posted by totti View Post
I though you know me better A.
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Old Apr 1, 08, 6:28 am
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Originally Posted by pilatusguy View Post
I'm looking forward to the fully flat seats in business class
They are available on the bulkhead and exitrow rows !!
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Old Apr 1, 08, 10:57 am
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Originally Posted by cockpitvisit View Post
[Enhancements await business class passengers too. Lufthansa is talking with Airbus about modifying the flight
control software to allow a higher pitch angle during cruise. With the nose pointed slightly skywards, the business
class fully flat seats, which are now tilted at an angle, will become fully horizontal and much more comfortable
for sleeping. This would eliminate the biggest source of complaints from business class passengers.

This means that I have to sleep upside down when flying in C in a bulkhead-/exit-row? This is neither healthy nor comfortable. Bad move, LH!
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Old Apr 1, 08, 3:34 pm
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premium air travel ?
Met a guy last night at the bar of the Stuttgart LeMeridien who travels like this:

http://www.airliners.net/photo/Kalai...-ER/0151691/L/

Turned out to be a nice guy from Orlando, Florida called Howie who is a member of the Backstreet Boys. This 767 has a capacity of 20 pax !
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