Project Ocean aka Discover (4Y)
Jul 7, 2020, 1:49 pm
#1
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Project Ocean aka Discover (4Y)
Today they announced job cuts: 20% of manager positions will be cut, 1000 administrative staff to be culled.
The leisure business will be set up in a new unit, details still vague. Sounds like a EW longhaul hybrid for all leisure routes.
https://www.faz.net/aktuell/wirtscha...-16850232.html
The leisure business will be set up in a new unit, details still vague. Sounds like a EW longhaul hybrid for all leisure routes.
https://www.faz.net/aktuell/wirtscha...-16850232.html
Last edited by oliver2002; Dec 8, 2022 at 7:48 am
Jul 9, 2020, 9:22 am
#2
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The new unit will be called ocean: https://www.reuters.com/article/brie...-idUSFWN2EG0KI
In a statement to aero.de LH clarified that there will be no new branding, but that the company will be responsible to market the leisure flights.
In a statement to aero.de LH clarified that there will be no new branding, but that the company will be responsible to market the leisure flights.
Jul 9, 2020, 11:00 am
#3
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The new unit will be called ocean: https://www.reuters.com/article/brie...-idUSFWN2EG0KI
In a statement to aero.de LH clarified that there will be no new branding, but that the company will be responsible to market the leisure flights.
In a statement to aero.de LH clarified that there will be no new branding, but that the company will be responsible to market the leisure flights.
Sep 11, 2020, 6:19 am
#4
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It looks like the A330 that used to operate for EW longhaul by XG are getting moved to Ocean: LH is looking for 300 crews from inside to staff the 'new' fleet.
Sep 13, 2020, 11:15 am
#5
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Sep 14, 2020, 12:51 am
#6
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The job ads are available here: https://www.career.aero/ocean/de/job/list
Sep 14, 2020, 1:42 pm
#7
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Jan 19, 2021, 10:15 am
#8
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The details of Ocean are slowly coming out: 4 A330 (probably the former SXD) under the AOC of 'Eurowings Discover'. No more talk of A320s for regional ops. In the end it looks like a new version of EW Longhaul with SXD being replaced with a similar outfit.
Jan 20, 2021, 2:04 am
#9
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I wonder why they're bothering? Surely the management overhead for such a small operation seems wasteful. Look at what happened to LEVEL within IAG.
Jan 20, 2021, 2:09 am
#10
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LH needs a leisure/charter op to make life for Condor and Tuifly difficult in Germany. The major tour operators tender their demands each year and LH bids on those. The A330 are already leased and the SXD ops showed that it is possible to run such an outfit. Staffing the leisure fleet with SN crew is probably more expensive in the long run, especially if SN comes back to normal ops.
Jan 28, 2021, 1:55 am
#11
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CS gave an interview about EW discover to Handelsbatt: https://www.handelsblatt.com/unterne.../26843096.html
Not much new content... the key point that this new wing will go against Condor and Tui was reaffirmed.
LH will brief about the new project on February 3. I will report what I hear
Not much new content... the key point that this new wing will go against Condor and Tui was reaffirmed.
LH will brief about the new project on February 3. I will report what I hear
Jan 29, 2021, 8:19 pm
#14
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Also, I really enjoyed flying LEVEL on my flights just before the pandemic as they were 1/3 of the price of a legacy carrier and they had clean aircraft, comfortable seats, friendly crew and decent BoB options and prices.
Apr 19, 2021, 5:19 am
#15
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+++ 16.04.2021: Eurowings Discover will be flying to destinations in Europe from winter onwards +++
Preparations at Eurowings Discover have been in full swing for months. Eurowings Discover, that’s the brand name towards the customer, to tie in from the beginning with the great visibility of Eurowings as a strong brand known in the tourism market. Internally, the start-up airline sees itself “simply” as Discover.
The approval process for the issuance of the Air Operator Certificate (AOC) by the German Federal Aviation Authority is currently ongoing. In addition, the ongoing impact of the pandemic is weighing on demand growth, particularly for long-haul tourist destinations. Despite these challenges, Discover still plans to gradually launch its long-haul operations in summer 2021.
Additionally, Discover has been closely studying the possibility of adding short- and medium-haul routes to its portfolio in recent months. Edelweiss, which has been successfully shaping its flight program for years with long-haul tourist destinations and sun destinations on short- and medium-haul routes, serves as a role model. In order to strengthen its position in the tourism market and offer tour operators an attractive range of services, Discover is now also planning to commence flight operations on short- and medium-haul routes in winter 2021.
This will increase Discover’s efficiency in the long term and expand the Lufthansa Group’s existing flight offering. Initially, three aircraft from the Lufthansa Group’s existing fleet will be deployed, operating exclusively from Frankfurt. Tourist winter destinations such as the Canary Islands are planned. The recruiting process for Discover’s short- and medium-haul crews – cabin and cockpit – will be initiated soon. As in the past, internal applications from all Lufthansa Group companies will be given priority.
Preparations at Eurowings Discover have been in full swing for months. Eurowings Discover, that’s the brand name towards the customer, to tie in from the beginning with the great visibility of Eurowings as a strong brand known in the tourism market. Internally, the start-up airline sees itself “simply” as Discover.
The approval process for the issuance of the Air Operator Certificate (AOC) by the German Federal Aviation Authority is currently ongoing. In addition, the ongoing impact of the pandemic is weighing on demand growth, particularly for long-haul tourist destinations. Despite these challenges, Discover still plans to gradually launch its long-haul operations in summer 2021.
Additionally, Discover has been closely studying the possibility of adding short- and medium-haul routes to its portfolio in recent months. Edelweiss, which has been successfully shaping its flight program for years with long-haul tourist destinations and sun destinations on short- and medium-haul routes, serves as a role model. In order to strengthen its position in the tourism market and offer tour operators an attractive range of services, Discover is now also planning to commence flight operations on short- and medium-haul routes in winter 2021.
What does this mean for Eurowings?
The Lufthansa Group has repeatedly emphasized that it intends to significantly expand its involvement in the tourist segment. While Eurowings Discover positions itself as a tourist hub airline from Frankfurt, Eurowings specializes in low-cost direct flights within Europe beyond the hubs within the Lufthansa Group as Germany’s leading vacation airline. As part of the brand family, Eurowings Discover complements and strengthens the Lufthansa Group’s tourism portfolio. The airline will take off exclusively from the Frankfurt hub in 2021 and will benefit from the Lufthansa Group’s extensive feeder network.This will increase Discover’s efficiency in the long term and expand the Lufthansa Group’s existing flight offering. Initially, three aircraft from the Lufthansa Group’s existing fleet will be deployed, operating exclusively from Frankfurt. Tourist winter destinations such as the Canary Islands are planned. The recruiting process for Discover’s short- and medium-haul crews – cabin and cockpit – will be initiated soon. As in the past, internal applications from all Lufthansa Group companies will be given priority.