LH to take over 100% of SN
#61
Join Date: Nov 2000
Location: EWR and KGL (with occasional home/work trips to NRT/ITM)
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#63
Join Date: May 2014
Location: DMV
Posts: 2,092
I think Lufthansa may have somewhat underestimated the resentment it may cause if they - as a German business that has a lot of symbolic association with the German nation - buy up the airlines of several neighboring countries of Germany. I think it was not seen as too difficult as long as they acted in the background, but if they start affecting the branding and customer-facing operations in a way that signifies any sort of taking away of national distinctions or increasing the "German factor" there could be problems. Belgium is a good test case because it's not exactly a country with a strong national identity and "Brussels Airlines" as a brand isn't very high value..and yet there was backlash.
If LH tried to mess with LOT, I'd imagine the German ambassador would be called in by the Polish foreign ministry to explain himself (and I don't think the explanation that LH is a private entity would do much to take the sting out of it).
If LH tried to mess with LOT, I'd imagine the German ambassador would be called in by the Polish foreign ministry to explain himself (and I don't think the explanation that LH is a private entity would do much to take the sting out of it).
#64
Moderator: Lufthansa Miles & More, India based airlines, India, External Miles & Points Resources
Join Date: Dec 2002
Location: MUC
Programs: LH SEN
Posts: 48,158
Some insight into the future plans of EW/SN are revealed... https://press.brusselsairlines.com/n...urowings-group
It seems EW longhaul will move completely to SN (how the SXD A332 fit in there remains to be seen) and SN regional will move to E2/EW.
It seems EW longhaul will move completely to SN (how the SXD A332 fit in there remains to be seen) and SN regional will move to E2/EW.
#67
Join Date: Mar 2005
Programs: LH SEN
Posts: 404
Except plane spotters, I cannot imagine anyone cares about the paint. Belgians are a pragmatic bunch with little to no emotional attachment to national or other symbols.
What matters is the impact on SN employees and customers and I assume they both lose, especially the employees and frequent fliers.
I hope the profitable Africa slots will be granted to another airline.
There is no need to reward the LH management for their condescending attitude.
What matters is the impact on SN employees and customers and I assume they both lose, especially the employees and frequent fliers.
I hope the profitable Africa slots will be granted to another airline.
There is no need to reward the LH management for their condescending attitude.
#68
Join Date: Jan 2014
Location: SFO
Programs: OZ Diamond/*G, IHG Diamond Amb, Hilton Gold
Posts: 2,239
Except plane spotters, I cannot imagine anyone cares about the paint. Belgians are a pragmatic bunch with little to no emotional attachment to national or other symbols.
What matters is the impact on SN employees and customers and I assume they both lose, especially the employees and frequent fliers.
I hope the profitable Africa slots will be granted to another airline.
There is no need to reward the LH management for their condescending attitude.
What matters is the impact on SN employees and customers and I assume they both lose, especially the employees and frequent fliers.
I hope the profitable Africa slots will be granted to another airline.
There is no need to reward the LH management for their condescending attitude.
#69
Join Date: Nov 2000
Location: EWR and KGL (with occasional home/work trips to NRT/ITM)
Programs: MP MM 1K, Sky Miles, Emirates Gold
Posts: 708
I was glancing through Airlines.net forum and apparently ch-aviation.com posted an article about EW/SN complete integration by 2020. I wonder if all of SN's African routes will be transferred to EW and if so what would happen to SN's *A membership. Will EW become part of *A or that it for getting *A Mileage/PQM under integrated EW/SN flights?
#70
Moderator: Lufthansa Miles & More, India based airlines, India, External Miles & Points Resources
Join Date: Dec 2002
Location: MUC
Programs: LH SEN
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As mentioned before it looks like SN will provide the operating platform for the EW lonhaul ops and the SN longhaul. SN as a brand will not go away, why should it. Neither will SN leave the *A. Shorthaul SN may be swallowed into the EW brand.
#71
Moderator: Lufthansa Miles & More, India based airlines, India, External Miles & Points Resources
Join Date: Dec 2002
Location: MUC
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Today the plans were changed. Now SN will stay standalone with a potential to become a network carrier like LX/OS after the turnaround. Curious if EW shorthaul will still take over SNs shorthaul ops.
#72
Join Date: Mar 2016
Location: Cologne
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Out of curiosity, if they take over the shorthaul ops...this'll affect the branding of SN for their longhaul...? i'd like more info.
#73
Suspended
Join Date: May 2011
Location: London
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Posts: 996
If it's standalone long haul ex BRU then it will struggle.
#75
Moderator: Lufthansa Miles & More, India based airlines, India, External Miles & Points Resources
Join Date: Dec 2002
Location: MUC
Programs: LH SEN
Posts: 48,158
Last weeks saw some hectic activity in SN HQ... it seems the consultants have moved in and every thing is being analysed: https://www.vrt.be/vrtnws/en/2019/10...f-and-flights/