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March '09 numbers reported
The LFs are not that bad (79.3%), but the drop in PRASM (-12% YoY) is worrisome from my view.
Code:
JETBLUE AIRWAYS TRAFFIC RESULTS |
Average stage length down while number of departures is up: good. A lot fewer ASMs: good. That's the right strategy: fly more, shorter flights bringing theoretically higher RPM.
RPM sinking faster than the load factor: not good. The right, smart strategy isn't working. |
They just can't get any fares to stick, it really is just wait it out and hope the economy picks up over the summer. They have been really smart with aircraft deliveries and right-sizing the fleet, ready to adjust the schedule up or down depending on demand. Let's hope the JFK construction is not too bad this month.
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It appears to be an industry-wide problem. Continental's RASM for March was down about 20%...makes 12% look kinda rosy by comparison.
http://online.wsj.com/article/BT-CO-...01-717103.html In this case, jetBlue is probably helped by not having a first- or business-class cabin. I think there are fewer business customers willing or able to pay premium fares. |
Originally Posted by somedude24
(Post 11538330)
In this case, jetBlue is probably helped by not having a first- or business-class cabin. I think there are fewer business customers willing or able to pay premium fares.
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Originally Posted by Brigri
(Post 11537184)
Let's hope the JFK construction is not too bad this month.
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Originally Posted by JetBlueFA
(Post 11539103)
HA!
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Originally Posted by jmr50
(Post 11539316)
3 more trips to JFK this month. This sort of comment is making me think about getting a horse...
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