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-   India-Based Airlines (https://www.flyertalk.com/forum/india-based-airlines-638/)
-   -   Completely Off-Base Air India Advertisement (https://www.flyertalk.com/forum/india-based-airlines/1320156-completely-off-base-air-india-advertisement.html)

PVDtoDEL Mar 2, 2012 9:37 am
Completely Off-Base Air India Advertisement
 
http://aeroblogger.com/2012/03/02/ai...lso-hilarious/
Steven Frischling from the Flying With Fish blog brought to my attention an Air India advertisement that makes me laugh and want to puke at the same time. hilarious

This ad has not been endorsed by Air India in any way. It was submitted by an advertising company, using stock photos, as a potential advertisement for Air India.
http://aeroblogger.com/wp-content/up...0.03.44-PM.png
Now, it’s clear that this ad does not, in any shape or form, fit the image of Air India. Air India, the beloved (by me anyway) Flag Carrier of the rather conservative country of India, does not want an image which brings to mind the controversial topics of sex, interracial relationships, etc. It is so far off base that it makes me want to puke, yet laugh at the same time.

Once this advertisement reached Air India, it was shot down pretty much immediately. Apparently, basically everyone who saw it was horrified by the advertisement. I would be horrified too if I was in their place… A person at Air India has told me that the advertisement will most probably never see the light of day because “so many important people were completely shocked” by the advertisement. However, in traditional Indian style, he included “the possibility that the advertisement may be used in the future cannot be ruled out.” in the message. This doesn’t actually mean that Air India will use the ad (I’d be shocked if they did), but it means that he doesn’t want to be responsible for giving me incorrect info if Air India does the unthinkable. That means that a final decision has presumably not been made yet regarding this advertising company.

I don’t think it will be too difficult to predict what the final decision will be though.

Yaatri Mar 2, 2012 9:56 am
Originally Posted by PVDtoDEL (Post 18118009)
Look at some of the Bollywood movies. They are as much detached from reality as this ad, for the same reasons. Things are changing.

PVDtoDEL Mar 2, 2012 10:06 am
Originally Posted by Yaatri (Post 18118140)
Look at some of the Bollywood movies. They are as much detached from reality as this ad, for the same reasons. Things are changing.
Sure, you can look at Bollywood movies. Would you ever see them on DD? No
Similarly, if this ad was with Kingfisher, I would understand your point. AI? Not happening. This is a Gov't of India enterprise. It is expected to follow strictest code of decency in Indian culture. If that doesn't happen, heads will roll.

flyer31 Mar 2, 2012 10:36 am
strange..........

razMJ Mar 2, 2012 10:49 am
Originally Posted by PVDtoDEL (Post 18118224)
Sure, you can look at Bollywood movies. Would you ever see them on DD? No
Similarly, if this ad was with Kingfisher, I would understand your point. AI? Not happening. This is a Gov't of India enterprise. It is expected to follow strictest code of decency in Indian culture. If that doesn't happen, heads will roll.
+1, I agree.

Mr. Bean Mar 2, 2012 11:02 am
It's not bad... maybe a bit more subtle and it could work :p

UA Fan Mar 2, 2012 11:03 am
LOL good find.

Keyser Mar 2, 2012 1:29 pm
hilarious....:D

SQ421 Mar 2, 2012 9:34 pm
If only AI had the imagination to use this (or something similar) in their adverts!

Keyser Mar 3, 2012 12:33 am
Originally Posted by SQ421 (Post 18122503)
If only AI had the imagination to use this (or something similar) in their adverts!
i agree 100%....

rathin100 Mar 3, 2012 6:04 am
Originally Posted by Keyser (Post 18123094)
i agree 100%....
+1

razMJ Mar 3, 2012 6:42 am
Originally Posted by Keyser (Post 18123094)
i agree 100%....
Something similar, yes, 100%

hserus Mar 3, 2012 8:11 pm
Originally Posted by PVDtoDEL (Post 18118224)
Sure, you can look at Bollywood movies. Would you ever see them on DD? No
Similarly, if this ad was with Kingfisher, I would understand your point. AI? Not happening. This is a Gov't of India enterprise. It is expected to follow strictest code of decency in Indian culture. If that doesn't happen, heads will roll.
Er back when I was young and DD was the only channel around, sure I could see bollywood (and *otherwood) movies on DD. I don't watch DD any longer - nor much of any other TV channel, but I am sure they do have their share of soap operas and movies telecast every week.

PVDtoDEL Mar 3, 2012 8:15 pm
Originally Posted by hserus (Post 18128861)
Er back when I was young and DD was the only channel around, sure I could see bollywood (and *otherwood) movies on DD. I don't watch DD any longer - nor much of any other TV channel, but I am sure they do have their share of soap operas and movies telecast every week.
Well, I wasn't around when DD was the only channel around, but I haven't seen a Bollywood movie on DD for as long as I can remember. And if I had, it certainly wasn't the racy type...

razMJ Mar 4, 2012 3:26 am
Originally Posted by PVDtoDEL (Post 18128876)
Well, I wasn't around when DD was the only channel around, but I haven't seen a Bollywood movie on DD for as long as I can remember. And if I had, it certainly wasn't the racy type...
When my parents grew up, DD was the only channel showing Bollywood movies and maybe some Kollywood, but at that time, in the 70s, less 'westernised/liberalish' material.


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