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-   Hyatt | World of Hyatt (https://www.flyertalk.com/forum/hyatt-world-hyatt-418/)
-   -   World of Hyatt award chart structure and category changes for 2026 (https://www.flyertalk.com/forum/hyatt-world-hyatt/2213533-world-hyatt-award-chart-structure-category-changes-2026-a.html)

ericcheung Feb 26, 2026 2:43 pm

Disappointing devaluation. The biggest loser here is Chase and Ultimate Rewards. The Sapphire and Ink products are increasingly unappealing to me. Sapphire lounges - the Ritz Carlton card is a great value and way to access. Bonused spend categories - Amex and Membership rewards is my go to for transferrable points. Chase's unique point was Hyatt and to a lesser extent United points which have been significantly devalued.

Globalist status still has a lot of value to qualify. The chase world of Hyatt card helps qualify for status and generates a number of cat 1-4 rewards along the way through milestones or credit card spend. I'd argue it should be factored into rebate for spending on the world of Hyatt card. That card is also useful for Costco stores where you need a visa.

I've honestly struggled to use my Hyatt points due to poor redemption value (not getting 2c per point), expiring certificates, or just a greater footprint of Marriott and their hotels better serving my need.

I still think globalist status is incredibly valuable, but the currency of world of Hyatt points has removed any incentive to transfer in or acquire points from chase or elsewhere.

SP03 Feb 26, 2026 3:27 pm


Originally Posted by ericcheung (Post 37618991)
I've honestly struggled to use my Hyatt points due to poor redemption value (not getting 2c per point), expiring certificates, or just a greater footprint of Marriott and their hotels better serving my need.

I’m not sure if 2 cpp should be the redemption threshold. Hyatt is certainly trying to change that.

If you factor in Sapphire bonus categories of 4x on air/hotel and 3x on dining, even if you use a 1.8ccp valuation, you are still getting 5.4% to 7.2% return per dollar spend.

What Marriott card offers that value?

olouie Feb 26, 2026 3:32 pm

Biggest change for me is that I used to go out of my way to stay at Hyatts due to their tiny footprint compared to Marriott / Hilton / IHG, but with this there isn’t much point overall. If I make globalist again then good but if not then no big deal.

SP03 Feb 26, 2026 3:48 pm


Originally Posted by olouie (Post 37619071)
Biggest change for me is that I used to go out of my way to stay at Hyatts due to their tiny footprint compared to Marriott / Hilton / IHG, but with this there isn’t much point overall. If I make globalist again then good but if not then no big deal.

Point earning from staying at Hyatt has never been very lucrative.

But I do care about milestone awards, waived destination fee and room upgrades, so I will continue to get to Globalist.

My overall Hyatt nights have already dropped from 100 two years ago, to 30 nights last year. It might even be less this year. It’s less about any program changes but I do agree with most of you here that there are often better alternatives out there.

That said, I don’t think this devaluation is going to affect how often and where I stay because the value proposition of the program hasn’t really fundamentally changed.

777 global mile hound Feb 26, 2026 4:43 pm


Originally Posted by Tacking4541 (Post 37616609)
I'm seeing a lot of people saying that this is dynamic pricing, but it's by definition not? The number of points per day is pre-determined and will not change. This isn't Marriott where checking each hour will give back a different points cost.

Except that Marriott isn’t really just Dynamic it’s fake Dynamic with an added minimum 20% on top
So few folks do the math and redeem blindly
Programs have created so many smoke and mirrors that they hope many ignorant members will continue on the treadmill and keep humming along.
Many of us here are quite savvy understanding the travesty taking place in these programs
The last 36 months have been particularly brutal with devaluations and Hyatt just figured if they can why can’t we?

So much for the little program that could.But shouldn’t.
They now see Hyatt Place value wise in the light equal to a full service hotel :confused:
23,000 points for a Hyatt Place?Only when I get dementia.

Bloggers usually assign a 0.7 value per Marriott point
So cash rates are much lower at Marriott typically too than using points.
Hyatt has created so much confusion and uncertainty I think the current White House administration may be running the program 🫣:rolleyes:
Time will tell all but in my early perception points are out to some degree
and cash 💰 is king.

Emotions aside my gut tells me less Hyatt in the future going forward
As others here have passionately said it’s been a great decades long run but personally I’m looking towards other brands to fill the new Hyatt sinkhole and gap.

SHLTP Feb 26, 2026 5:11 pm

https://cimg4.ibsrv.net/gimg/www.fly...8d07d23603.jpg
Again, I don't like the devaluation so don't call me an apologist. But what other program offers as much value - this was the suite I was in last night at a park Hyatt. I used a TSU and paid $300 a night. Suites goes for $1200 a night.

Marriott can't get me this free suite upgrade. That's the main thing.

I've got 800,000 points. I'm going to try to burn as much in 2026 if Hyatt is being truthful that rates won't change that much this yr.

olouie Feb 26, 2026 5:43 pm


Originally Posted by SP03 (Post 37619099)
Point earning from staying at Hyatt has never been very lucrative.

But I do care about milestone awards, waived destination fee and room upgrades, so I will continue to get to Globalist.

My overall Hyatt nights have already dropped from 100 two years ago, to 30 nights last year. It might even be less this year. It’s less about any program changes but I do agree with most of you here that there are often better alternatives out there.

That said, I don’t think this devaluation is going to affect how often and where I stay because the value proposition of the program hasn’t really fundamentally changed.

I do like the waived destination fees and other globalist benefits, but its more about trust and loyalty - its a two way street. With these changes and the speeding up of Hyatt corporate letting properties get away with pretty much whatever they want that is just not enticing for me anymore. Might as well just book through Prive, FHR etc when I really care about the upgrades etc and then just book whatever hotel is best for each trip instead of going out of my way to give me business to Hyatt.

I made the same promise when Marriott finally bonvoyed me one too many times and went from 60-80 Marriott nights a year to single digits. Hyatt got a lot of those nights, but now its likely going to be split more among independents and Accor hotels (since they dominate Europe).

Jed33d Feb 26, 2026 5:44 pm


Originally Posted by SHLTP (Post 37619249)
But what other program offers as much value - this was the suite I was in last night at a park Hyatt. I used a TSU and paid $300 a night. Suites goes for $1200 a night.

Marriott can't get me this free suite upgrade. That's the main thing.

I've got 800,000 points. I'm going to try to burn as much in 2026 if Hyatt is being truthful that rates won't change that much this yr.

I agree Globalist can’t be beat in terms of top tier benefits compared to other programs. If someone is predominantly paying cash rates, then most of these changes probably don’t mean as much.

But for those who try to use points for stays (and then apply SUA’s to those reservations) Hyatt has gotten much, much more expensive. And with no appreciable offset benefits to take the sting out of things. 35%+ points required to book is a huge devaluation. And I think some of the gamesmanship Hyatt allows properties to do has eroded some of those globalist benefits as well.

chazas Feb 26, 2026 5:52 pm


Originally Posted by Jed33d (Post 37619285)
I agree Globalist can’t be beat in terms of top tier benefits compared to other programs. If someone is predominantly paying cash rates, then most of these changes probably don’t mean as much.

But for those who try to use points for stays (and then apply SUA’s to those reservations) Hyatt has gotten much, much more expensive. And with no appreciable offset benefits to take the sting out of things. 35%+ points required to book is a huge devaluation. And I think some of the gamesmanship Hyatt allows properties to do has eroded some of those globalist benefits as well.

Agree. I'm not going to give up Globalist, but I'm not charging one penny more on my credit cards than necessary to top up to 60 nights. I am lucky to have access to Friends and Family rates which are often roughly equivalent economically to points redemptions currently. I'm not chasing points anymore. Folks who say "well Cat 1-4 certs will be worth more" are deluded, since a lot of properties already play the game of making points rooms available but blocking FNCs. Or even blocking points rooms altogether. They will just block FNCs at the higher redemption levels.

tth6133 Feb 26, 2026 6:10 pm


Originally Posted by chazas (Post 37619293)
Agree. I'm not going to give up Globalist, but I'm not charging one penny more on my credit cards than necessary to top up to 60 nights.

IMO, none of the hotel-cobranded (Hyatt included), or airline-cobranded, credit cards is worth putting any spend on beyond what is necessary for the desired status. There're other cards that offer better earning rates and more flexibility. This massive devaluation only made it more obvious.

SP03 Feb 26, 2026 6:44 pm


Originally Posted by olouie (Post 37619283)
I do like the waived destination fees and other globalist benefits, but its more about trust and loyalty - its a two way street. With these changes and the speeding up of Hyatt corporate letting properties get away with pretty much whatever they want that is just not enticing for me anymore. Might as well just book through Prive, FHR etc when I really care about the upgrades etc and then just book whatever hotel is best for each trip instead of going out of my way to give me business to Hyatt.

I made the same promise when Marriott finally bonvoyed me one too many times and went from 60-80 Marriott nights a year to single digits. Hyatt got a lot of those nights, but now its likely going to be split more among independents and Accor hotels (since they dominate Europe).

Frankly I don't understand why people would trust a company not to devalue their loyalty program. It's a business. It is their objective to maximize profit. If they identify areas of oversized value relative to competition, it is their job to correct that. The only thing we can expect is a regression to the means over time, which we have seen in both airline and hotel industries.

However, you would think a smart business decision would balance the cost of lost sales and loyalty. There is no doubt that this is a NEGATIVE change for customers on this forum, but whether it is a smart business move for Hyatt is too early for anyone of us to know.

Sure there are programs like FHR and Prive but generally these programs only offer one category upgrade, which is far less than what Globalists have come to expect. I'm sure many are booking the cheapest room and hope to get an upgrade to a suite.

You can't use points for FHR or Prive. If you are just going to pay cash for your stays, then not much has really changed. Hyatt would clearly prefer you booking through FHR and Prive than using points.

notquiteaff Feb 26, 2026 6:47 pm


Originally Posted by ericcheung (Post 37618991)
Disappointing devaluation. The biggest loser here is Chase and Ultimate Rewards. The Sapphire and Ink products are increasingly unappealing to me.

I started shifting spend away from the UR system earlier this year to balance out my flexible points and to work on my AS status and Summit companion cert. I am still sitting on over 500k URs; will have to see how to use them best going forward. This might be the nail in the coffin for my CSR when the higher AF posts in the fall (I will continue to hold the CIP for transfer purposes and 3X all travel).

iluvdoco Feb 26, 2026 6:52 pm


Originally Posted by SHLTP (Post 37619249)
Marriott can't get me this free suite upgrade. That's the main thing.

I've got 800,000 points. I'm going to try to burn as much in 2026 if Hyatt is being truthful that rates won't change that much this yr.

Nice! Which property?

italdesign Feb 26, 2026 7:00 pm


Originally Posted by antonius66 (Post 37617511)
Hilarious the justifications being bandied about by people trying to convince themselves of "silver linings". Oh, there will be more redemptions open now at the high dollar properties!

Award price increase does sometimes lead to better availability. Have seen it happen before, and not just in the high categories.


Originally Posted by uanj (Post 37617706)
As individual hotels continue to seek revenue enhancements where they can actually get it, I expect more Hyatt Places in the middle of nowhere will charge for parking. Maybe some will come up with a compulsory lobby use fee. Guests cannot avoid using the lobby so hard to argue against hotels imposing that.

It's truly mind-boggling how astronomical US hotel prices have gotten including various fees, yet how little they provide compared to much cheaper and better properties in esp some parts of Asia but also Europe.

SP03 Feb 26, 2026 7:48 pm


Originally Posted by italdesign (Post 37619420)
It's truly mind-boggling how astronomical US hotel prices have gotten including various fees, yet how little they provide compared to much cheaper and better properties in esp some parts of Asia but also Europe.

Labor costs are very different. You are looking at sometimes more than 10X difference in labor costs.

Labor accounts for 45-55% of operating costs in the U.S. vs 20-35% in Asian countries (even less in developing countries).

https://www.bls.gov/opub/ted/2025/co...ember-2024.htm

https://zipdo.co/hospitality-employment-statistics/


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