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American Express Announces Two New Hilton Credit Cards

American Express Announces Two New Hilton Credit Cards

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Old Jun 14, 18, 6:23 am   -   Wikipost
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Last edit by: jbeckett
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The resort benefit on the Aspire card only works at the ~200 hotels on the list at this link:
http://www3.hilton.com/en/resorts/index.html#
For existing Surpass card holders, AMEX verbally confirmed that on or after 20 January 2018, card holders can call in and request cards be converted to Aspire - while maintaining the same credit card number, balance limits, PIN, etc.

For the Aspire card, the Annual Weekend Night Reward will be issued in the form of a redeemable code and sent in an email from Hilton Honors to the email address listed on your Hilton Honors account. You will receive the reward email within 8-14 weeks after opening your Card Account and each year within 8-14 weeks after your Card Account anniversary date. E-mail for Hilton providing the free night certificate has been received by several people..

HonorsRepresentative (Lauren) has provided answers in the following posts to some of the questions that have been raised in this thread:

https://www.flyertalk.com/forum/29118905-post491.html
https://www.flyertalk.com/forum/29082769-post468.html
https://www.flyertalk.com/forum/29068815-post452.html
https://www.flyertalk.com/forum/29068259-post449.html
https://www.flyertalk.com/forum/29064439-post446.html
https://www.flyertalk.com/forum/29037200-post430.html
https://www.flyertalk.com/forum/29032382-post420.html
https://www.flyertalk.com/forum/29027525-post401.html
https://www.flyertalk.com/forum/29014945-post312.html
https://www.flyertalk.com/forum/29009198-post227.html
https://www.flyertalk.com/forum/29005693-post161.html
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Old Nov 1, 17, 10:51 am
  #106  
 
Join Date: Nov 2007
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Originally Posted by HawkeyeFlyer View Post
Yes I know exactly how"cheaply one could get Diamond".....EXACTLY...qualify for the card and they will PAY YOU $50
Not exactly. You have to bother with credits and stays and think Diamond is worthwhile.

In the US, it is of marginal value. For those who think it is of real value, it is easily achievable anyway.

I suspect you are not being realistic about the population. The people who would think this is a great deal are likely diamonds already.
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Old Nov 1, 17, 10:52 am
  #107  
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Questions:

- Is it $250 credit on any airline expense, as with the Citi Thank You card, or is Amex using a tighter definition of "incidental"? If so, what is that definition? (e.g. Kiosk upgrades, baggage fees, paid upgrades to Economy Plus type seats, ticket change fees, etc.)

- Honors hasn't typically called out "resorts" in the past like Marriott has. Is the $250 Hilton credit only at some subset of the properties in the portfolio? Hilton brand only, with "resort" in the title? It's a rather loose term that some brands slap on all sorts of hotels that the naked eye wouldn't really think of as a "resort".

- Priority Pass guests? Citi Prestige allows 2 additional adults in their T's & C's, and they can be on different PNRs or flying to different cities than the cardholder. CSR technically doesn't impose a guest limit, although the lounges can. Other products charge for guests or allow just you + family on a single PNR.

- Which rental car agencies and can I book any rate via any channel with those agencies?

Looks like a solid product. I'm *probably* in, unless the restrictions on the credits are too tight.
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Old Nov 1, 17, 10:56 am
  #108  
 
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The only thing I treasure in the US is the Hampton diamond parking space so I can make jokes about what a big shot I am. Conversely, I can make ridiculous tongue in cheek rants about how they are diluting Diamond when the space is full.
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Old Nov 1, 17, 10:58 am
  #109  
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Originally Posted by pinniped View Post
Questions:

- Is it $250 credit on any airline expense, as with the Citi Thank You card, or is Amex using a tighter definition of "incidental"? If so, what is that definition? (e.g. Kiosk upgrades, baggage fees, paid upgrades to Economy Plus type seats, ticket change fees, etc.)

- Honors hasn't typically called out "resorts" in the past like Marriott has. Is the $250 Hilton credit only at some subset of the properties in the portfolio? Hilton brand only, with "resort" in the title? It's a rather loose term that some brands slap on all sorts of hotels that the naked eye wouldn't really think of as a "resort".
My best guesses:

* The $250 airline incidentals credit will work the same was it does for the AMEX Platinum or Gold. You'll have a to pick an airline each year and can only get reimbursed for non-airfare-ticket expenses like: baggage fees, in-flight dining, ticket change fees club/lounge memberships. Upgrades would be excluded; gifts cards, too (at least by the T&Cs, even if there are workarounds).

* I imagine resorts would be these properties: http://www3.hilton.com/en/resorts/index.html. And it's a beach-heavy/hot-weather-heavy collection
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Old Nov 1, 17, 11:00 am
  #110  
 
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Originally Posted by cce5858 View Post
Sucks for the non-Americans who do not have access to the Aspire card LOL and have to earn Diamond status through actual stays (who actually does this?)
*Raises hand*

In any event, this doesn't really bother me too much as Hilton has been stealthily doing small devaluations the past few months (Properties increasing in category level overnight). I don't look for/need upgrades when travelling alone and when with family, I gravitate towards Homewood because the full size fridge is a necessity.
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Old Nov 1, 17, 11:02 am
  #111  
 
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Hell hath no fury like a lifetime diamond scorned, apparently.
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Old Nov 1, 17, 11:02 am
  #112  
 
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Originally Posted by mia View Post
A credit card thread is probably not the best place to find this information. I would look for threads with both words in the Title, such as:

DIAMOND vs. GOLD?
Thanks for the link. I ask here independently in the context of these new cards which will surely drive a slew of new Diamonds to the program (does the incremental value of Diamond status benefits make this card attractive to Golds? Will Golds be disappointed with the product/service they ultimately receive?)
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Old Nov 1, 17, 11:10 am
  #113  
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Pure speculation, but they are setting the stage for a higher tier than Diamond (Diamond Plus, etc).

I'm guessing it'll be achieved by pure nights/stays or through spend on the new Aspire Credit Card (60,000 in a year - similar to Marriott).

If this is the case, hopefully Diamond Plus or whatever the new tier is comes with guaranteed suite upgrades, guarantee late check out, waived resort fees, etc.
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Old Nov 1, 17, 11:12 am
  #114  
 
Join Date: Oct 2010
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Originally Posted by dave1013 View Post
Will there be opportunity/option for current Surpass cardholders to upgauge to the Aspire card? Or would we have to go through the normal application process?
Based on earlier AMEX upgauge offers, I believe it is reasonable to expect. From this perspective, it may be useful to hold more than 1 Surpass, as the Aspire card is essentially a moneymaker.
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Old Nov 1, 17, 11:18 am
  #115  
 
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Originally Posted by bmrisko View Post
Well, I guess Diamond just became even more devalued...hopefully the HH lounges don't start becoming super crowded like Centurion airport lounges.
Originally Posted by arlflyer View Post
I'm usually not quick to get worked up about these things, but I don't see a scenario here that bodes well for Diamonds who actually earn through staying at properties.

I liked the analogy that someone else used recently - Honors has become the Southwest Rapid Rewards of hotel programs. Not going to be any real perks for loyalty, just a kickback in terms of points.

I guess they're just betting that that those few marginal points per dollar will be worth something to someone, moreso than the value of the devalued perks they'll be losing.
Originally Posted by HawkeyeFlyer View Post
The Aspire Card is $450 annual, BUT, you get Diamond Status and $500 in credit so essentially they are paying you to become a Diamond member

Wow - just wow. I guess if you can't beat 'em, join 'em. Why bother to stretch to reach Diamond next year? I can stay where I want and still know I'll always be Diamond.
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Old Nov 1, 17, 11:20 am
  #116  
 
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Originally Posted by Need View Post
You mean you get paid $50 and a weekend Cert to become a Diamond? I could easily spend the $250 Resort credit and $250 incidental, and the weekend cert is worth at least $200.
Like when Citi rolled out its Prestige Card, there were several bennies to help make a big splash, draw customers away from AMEX and Chase, eventually rolled back. Based on prior AMEX devaluation history, I would expect the same for the new Aspire, my plan is to jump on any up-gauge offers or new application bonuses, take full advantage in the first year.
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Old Nov 1, 17, 11:20 am
  #117  
 
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Originally Posted by IcHot View Post
How many of those people are there who value it like you do?

I would think most of them are already Diamond.

Most people cannot be bothered with complications.
You could be right. I am thinking of how it makes it easier (cheaper) for my "fake" diamond to continue. Before I had to spend $40K now it is just $450 and I get all of them back. I guess I would become "fake fake" diamond LOL.

I guess if you are spending $40K on the Surpass or Citi Reserve to get Diamond, it would make sense to switch to the Aspire.
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Old Nov 1, 17, 11:25 am
  #118  
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Originally Posted by Need View Post
I think she just missed it. $95 would make sense as the folks converting from Citi Reserve to Ascend would have the exact same annual fee. That way there is no partial refund or partial charge needed.
Sorry - got cut out during the copy/paste process. You're correct, the Hilton Honors American Express Ascend Card has a $95 annual fee.

Just updated the original post.

Thanks!
Lauren
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Old Nov 1, 17, 11:26 am
  #119  
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IMHO, the massive devaluation was in status matching all top tier elites from any other program. This card is simply the cherry on that sundae here. I don't see it creating lots more crowding and competition; these folks are more likely to rack up points via non-Hilton spending.
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Old Nov 1, 17, 11:43 am
  #120  
 
Join Date: Sep 2002
Location: CO Plat (former), US Gold (former), Hilton Gold, Marriott Silver (former)
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For those of us who already have the Surpass Card do we get
• 10 free Priority Pass™Lounge passes to ease the airport experience
If so, when can we start using this perk?
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