Is Delta struggling to sell Premium Select?
Feb 14, 2019, 9:23 am
#61
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A further issue is that if DL makes PS too good, it could cannibalize sales of D1.
Feb 14, 2019, 9:28 am
#62
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Feb 14, 2019, 3:33 pm
#63
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Feb 15, 2019, 7:34 am
#64
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The fact is that there is SOME cannibalization of J. But there's also a big up-sell opportunity for both leisure and business travelers. The gap between Y and J products had just gotten too large as well (this wasn't the case when J was 50" pitch cradle seats ~20 years ago), although it has become easier to find affordable J fares with advance purchase, min stays and off-peak travel.
Feb 15, 2019, 7:51 am
#65
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Well yes, but employers are typically looking to cut costs, and there's a reasonable argument that they shouldn't need to pay for business class on relatively short (e.g., <8h) daytime TATL flights. My company at one point a number of years ago (not sure if it's still the case) was encouraging people to book PE on the returns from Europe and I think they even went so far as to share the savings with the employee.
The fact is that there is SOME cannibalization of J. But there's also a big up-sell opportunity for both leisure and business travelers. The gap between Y and J products had just gotten too large as well (this wasn't the case when J was 50" pitch cradle seats ~20 years ago), although it has become easier to find affordable J fares with advance purchase, min stays and off-peak travel.
The fact is that there is SOME cannibalization of J. But there's also a big up-sell opportunity for both leisure and business travelers. The gap between Y and J products had just gotten too large as well (this wasn't the case when J was 50" pitch cradle seats ~20 years ago), although it has become easier to find affordable J fares with advance purchase, min stays and off-peak travel.
). The issue, of course, is that airlines are not stupid. One way / split fare pricing has always been punitive TATL, and they will ratchet that up even more if they have to.