Go Back  FlyerTalk Forums > Miles&Points > Airlines and Mileage Programs > Delta Air Lines | SkyMiles
Reload this Page >

UAL starts new boarding process...DL next?

UAL starts new boarding process...DL next?

Reply

Old Sep 19, 18, 5:10 pm
  #16  
 
Join Date: Jan 2010
Location: District of Columbia
Programs: Delta Plat, Amex Plat, Hotels.com Gold, Hertz 5 star, WMATA smartrip card
Posts: 936
DL needs to change the way the app works. When pre-boarding begins, the app sends a notification announcing "boarding." I think that tells a lot of kettles that it's their time to board even if isn't.

Also, the screens should be in MASSIVE FONT announcing which zone is boarding.
koreanair720 is offline  
Reply With Quote
Old Sep 19, 18, 5:23 pm
  #17  
 
Join Date: Feb 2017
Programs: DL DM, UA Gold, AA Gold, Alaska MVP, SPG Plat
Posts: 1,451
Originally Posted by koreanair720 View Post
DL needs to change the way the app works. When pre-boarding begins, the app sends a notification announcing "boarding." I think that tells a lot of kettles that it's their time to board even if isn't.

Also, the screens should be in MASSIVE FONT announcing which zone is boarding.
I agree but will note that I doubt the majority of kettles have the Delta app installed.
TheHorta likes this.
ethernal is offline  
Reply With Quote
Old Sep 19, 18, 5:40 pm
  #18  
 
Join Date: Oct 2014
Posts: 95
I'm a fan of the pillars...
NoleATL is offline  
Reply With Quote
Old Sep 19, 18, 5:46 pm
  #19  
 
Join Date: Sep 2016
Programs: DM, Marriott Life Platinum
Posts: 966
Originally Posted by NoleATL View Post
I'm a fan of the pillars...
Pillars rock, but the “Tony Tuesdays” boarding could use improvement.
TheHorta is offline  
Reply With Quote
Old Sep 19, 18, 7:13 pm
  #20  
 
Join Date: Aug 2015
Location: Atlanta
Programs: HH-Gold, IHG-Plat, DL-DM
Posts: 347
They should just board window seats first, middles and finally aisles.
really enforce the zones, now people just sneak in.
Eddie98 is offline  
Reply With Quote
Old Sep 19, 18, 7:21 pm
  #21  
FlyerTalk Evangelist
 
Join Date: Nov 2009
Location: Back home in the REAL Washington (SEA); still working occasionally in the other Washington (DCA area)
Programs: DL PM 1.27MM; AS MVPG 75K
Posts: 11,166
Originally Posted by Eddie98 View Post
They should just board window seats first, middles and finally aisles.
really enforce the zones, now people just sneak in.
AA tried this about 20-25 years ago (it actually had a name — “WILMA” — which reportedly stood for something like “Window Initally; Later Middle and Aisle”) ... iirc it lasted less than a year
jrl767 is offline  
Reply With Quote
Old Sep 19, 18, 7:34 pm
  #22  
 
Join Date: Dec 2010
Location: CMH
Programs: Delta SkyMiles, AAdvantage, US Airways Dividend Miles (Fmr), Northwest WorldPerks (Fmr)
Posts: 245
Originally Posted by koreanair720 View Post
DL needs to change the way the app works. When pre-boarding begins, the app sends a notification announcing "boarding." I think that tells a lot of kettles that it's their time to board even if isn't.

Also, the screens should be in MASSIVE FONT announcing which zone is boarding.
That only goes so far, though. For all the flights and traffic DL has at CMH (my airport), they've STILL never installed GIDS at their gates. (At least two gates (C54 and C55) have the automated announcements but, much as it seems to be at the hubs, they hardly use them at this point.)
JSprague24 is offline  
Reply With Quote
Old Sep 19, 18, 7:46 pm
  #23  
 
Join Date: Nov 2009
Programs: DL DM
Posts: 2,472
Originally Posted by SJC ORD LDR View Post
I think the best boarding process I've seen is the old NW process of first class, elites, and then everyone else.
It depends on the goal.

SJC ORD LDR is correct, the old NW process essentially randomized the order that most people boarded, and it was actually faster. During the "cattle call" portion of boarding, you'd have someone seated towards the front stopping the line briefly, then a bunch of folks further back, then another person seated towards the front, and another bunch towards the back, etc. It was totally counter-intuitive but it actually worked to reduce the total elapsed time for boarding by several minutes.

However, the current DL process allows DL to monetize boarding sequence. There are multiple levels of monetization, including DM separate from PM (encouraging striving for DM), DL Amex for "zone 1", etc.

NW went bankrupt. DL is making money.
RealHJ likes this.
mnbp is offline  
Reply With Quote
Old Sep 19, 18, 8:00 pm
  #24  
 
Join Date: Oct 2009
Programs: Marriott, IHG, Delta, United
Posts: 224
Much of the issue could be solved by changing three key features:

1- Have a big screen near the gate that shows which zone is boarding (some airports already have this) so that if you arrive late to the gate area or can’t hear the gate agent, it is obvious which Zone is boarding.

2- Renumber (or reletter to A, B, C, etc.) the zones with Preboards being Zone A, then F being Zone B, etc. there is way too much confusion by people who rarely fly who think because they have Zone 2 or 3 boarding, they will be the second or third to board. Make it obvious, and give each Zone a letter, even if zone 2 and 3 end up being in Zone G and Zone H.

3- The system should be able to tell if one particular group is too big, and if so, break that group in two. So If half of the plane is GM or above, board DM, PM, and GM separately. If a third of the plane is currently Zone 1, Board FO and then credit card holders in separate groups. Basically, if the groups are always kept small, there is not as much advantage to being first in your group. And DL should know before boarding starts approximately how well aggregated the groups are.
indufan likes this.
kavok is offline  
Reply With Quote
Old Sep 19, 18, 9:05 pm
  #25  
 
Join Date: Aug 2006
Location: SJC
Programs: DL PM, SPG Plat
Posts: 2,823
Originally Posted by mnbp View Post
It depends on the goal.

SJC ORD LDR is correct, the old NW process essentially randomized the order that most people boarded, and it was actually faster. During the "cattle call" portion of boarding, you'd have someone seated towards the front stopping the line briefly, then a bunch of folks further back, then another person seated towards the front, and another bunch towards the back, etc. It was totally counter-intuitive but it actually worked to reduce the total elapsed time for boarding by several minutes.

However, the current DL process allows DL to monetize boarding sequence. There are multiple levels of monetization, including DM separate from PM (encouraging striving for DM), DL Amex for "zone 1", etc.

NW went bankrupt. DL is making money.
If you think about boarding order, if you do back to front, you have a bunch of people in the area that is called all trying to get their stuff situated at once and then when you call the group immediately in front of them, they are waiting for the previous group to sit down. Plus, you have people who come late and mess up the entire order. So, random works best.

But, you're right the current DL boarding process is all based off of status. I don't think it's a big deal for those in Prem though 1, but Zones 2 - 4 are all based on fare class and successive zone becomes more difficult to get a bag in the overhead bin. So, it's all about money.
SJC ORD LDR is offline  
Reply With Quote
Old Sep 19, 18, 9:26 pm
  #26  
Marriott Contributor Badge
 
Join Date: Jan 2014
Location: Orange County California
Programs: IHG Platinum Ambassador, Hilton Honors Gold, Marriott Platinum Premier, Mileage Plus Silver
Posts: 799
PLEASE do not follow United. As someone who pays to fly upfront on United, this new boarding process is a complete slap in the face of premium cabin passengers. First/Business class passengers are in group 1 with all the platinums, golds and * golds. I think this is going to be interesting.
AeRoSpaceman and Gig103 like this.
seat38a is offline  
Reply With Quote
Old Sep 19, 18, 9:27 pm
  #27  
 
Join Date: May 2017
Posts: 174
Originally Posted by mnbp View Post
NW went bankrupt. DL is making money.
DL went bankrupt too, at about the same time, and they both reemerged from bankruptcy at about the same time. So did a lot of other airlines at that time...Keeping the DL name when the companies consolidated doesn't mean that they threw all the NW processes out and only kept the DL way. The DL way led to bankruptcy too.
BenA and Yellowjj like this.
Lux Flyer is offline  
Reply With Quote
Old Sep 19, 18, 9:28 pm
  #28  
 
Join Date: May 2017
Posts: 174
Originally Posted by seat38a View Post
PLEASE do not follow United. As someone who pays to fly upfront on United, this new boarding process is a complete slap in the face of premium cabin passengers. First/Business class passengers are in group 1 with all the platinums, golds and * golds. I think this is going to be interesting.
Cost savings???? If they delay their premium cabin boarding there's less time to give PDBs and thus they save more money on drinks..../s
MSPeconomist likes this.
Lux Flyer is offline  
Reply With Quote
Old Sep 20, 18, 8:16 am
  #29  
 
Join Date: Nov 2005
Location: on the path to perdition
Programs: Delta, United
Posts: 3,928
Originally Posted by WWads View Post
How much money has DL spent on different boarding signs and pillars over the years?
More money than everyone who has commented on this thread has spent on flights combined, multiples times over.

Last edited by FlyingUnderTheRadar; Sep 20, 18 at 8:23 am
FlyingUnderTheRadar is offline  
Reply With Quote
Old Sep 20, 18, 9:33 am
  #30  
 
Join Date: Jan 2010
Location: Boston, MA
Programs: DL Diamond, HHonors Diamond, National Executive Elite
Posts: 2,092
Originally Posted by FlyingUnderTheRadar View Post
More money than everyone who has commented on this thread has spent on flights combined, multiples times over.
And yet, still a drop in the bucket in the grand scheme of a $42B company.
MS02113 is offline  
Reply With Quote

Thread Tools
Search this Thread
 
  • Ask a Question
    Get answers from community experts
Question Title:
Description:
Your question will be posted in: