http://www.usatoday.com/story/travel...year/83903302/ right here.

American has also announced true W on some international routes.

And hinted at domestic W on the last earnings call.

WOW DL, these are some nice looking seats ^, they look far better than the new AA or UA products. It is good to see US airlines getting serious about their business class.

DL definitely not pulling any punches with the new product, but I can't deny that the new AA and UA products look pretty good as well.

The problem with that is that you then effectively only have 5 or 6 pairs of seats that can accommodates couples, as in the alternate rows the seats would be too far apart with two consoles between them.

With UA's recent Polaris news, I thought I should give UA a chance after they understand 2-4-2 is nowhere premium. I guess I don't need to give UA a chance anymore. :D

Sorry to burst your bubble Delta, this ain't gonna work until there is a culture change at all N. American airlines. The positive service attitude has to come with the repackaging of the beast.

Eh, I think most business travelers -- the ones paying the bills -- prefer more about comfort/productivity (their ability to sleep and work) than whether the FAs have smiles on their faces. Catering probably falls in the middle, and that's primarily a function of how much the airline wants to spend.

Does a silly door on the seat meaningfully improve comfort or productivity? I argue "no", but I'm sure it has the folks in marketing salivating.

Delta's soft product in J is inconsistent. If they can improve this they will have a more competitive J product with other airlines.

I'm on a D1 flight right now with probably one of the best FA teams I've ever experienced. Very friendly. Very attentive.

With that said the meal service is a step above domestic F. I'm not sure why it bugs me, but the little plastic salt/pepper shakers stand out as a symbol of the average product.

A full-height door...

How is a door you can likely rest your arms on top of considered "full-height"?

Sort of busts the idea of fun at altitude. Maybe steal an idea from crew rest seats & have a ceiling-mounted curtain?

Speaking of crew rest - will the new crew rest seats have bunk beds? :D With a door. Which won't do much for the top bunk. But rank hath it's privileges...

Well, wouldn't 5-6 pairs of seats together be better than the current situation, which is no pairs of seats together? Keep in mind, I don't really "get" all this requirement for "togetherness" that people here seem to demand, but I'm just trying to suggest ways that Delta could accommodate it, that's all.

Ok, so the text says that the "cabin" is designed to appeal to customers who's companies won't pay for international business class. It also shows pictures of SQ's new Premium Economy seats. I'm not sure how many people remember what business class seats from the 1980s-1990s look like, but here's a hint: The Air France Business Class product of the era was called l'Espace 127 and the marketing claim was that it offered a full 127 degrees of recline which, supposedly, NASA studies showed, was the ideal recline for sleep. The SQ seat looks like it's at about the same angle as the old AF business class seat.

So, we're going back to the old model with different names - International First Class has become Delta One, International Business Class has become Premium Economy and Coach has become Main Cabin Experience.

Welcome to the Brave New World of the 21st Century :D

You would mean the Volkswagen Touareg, the Tiguan is based on the last gen Golf PQ36 platform, dating back to 2004. T-Reg shares its architecture, and some powertrains, with the Porsche Cayenne. It's built in the same factory in the Czech Republic. Also, the Touareg is indeed luxurious inside - high grad leather, real wood trim, and metal brightwork. In many ways it's more traditional luxury than the Cayenne. BOTH are scheduled to follow the new Bentley Bentayga and Audi Q7 onto VW Group's new highly-regarded MLB Evo modular architecture in the not too distant future.

But this is FT, so I digress.

I hope DL budgets more to industrial design and surfacing materials. The current D1 seats are bargain basement and design.

Thank you! VW Group isn't my strong suit obviously. Happily, you caught my drift!