Delta picked me up in a Porsche
#61
FlyerTalk Evangelist
Join Date: Jun 2008
Programs: Formaldehyde Medallion DL DieMiles
Posts: 12,645
I am not trying to make a play on words here, but DL management are "Driving for show" with this little stunt.
What matters (the putting for dough) is not a once in my travel career publicity stunt but, rather, what happens consistently trip after trip.
Perhaps the memory of this experience will sustain the OP the next time he, in spite of his new DM-ness, gets FCM'd into a coach seat on a CR700 between two major cities that used to be served by real jets.
... or when he finds out that the T-72 rule also applies to DMs.
#62
Join Date: Jun 2006
Posts: 2,424
I can't believe that no one has mentioned the real reason this is happenning -- Porsche is moving its operations to right next to ATL. From ABC News/AP on May 12, 2011:
"Porsche Cars North America said Thursday it plans to consolidate several of its U.S. operations at a new $100 million complex being planned in the Atlanta area, where it already has headquarters.
The German luxury automaker said the complex, to be built near the new International Terminal at Hartsfield-Jackson Atlanta International Airport, will include a road course allowing potential customers to take luxury cars for a spin.
Other U.S. operations moving to Atlanta include Porsche Financial Services Inc. and Porsche Business Services Inc., both currently located in Lisle, Ill. A now-shuttered Ford Motor Co. plant sits there now."
DM = Potential Customers
Full story at: http://abcnews.go.com/Business/wireS...2#.TrKVRrL4VI4
"Porsche Cars North America said Thursday it plans to consolidate several of its U.S. operations at a new $100 million complex being planned in the Atlanta area, where it already has headquarters.
The German luxury automaker said the complex, to be built near the new International Terminal at Hartsfield-Jackson Atlanta International Airport, will include a road course allowing potential customers to take luxury cars for a spin.
Other U.S. operations moving to Atlanta include Porsche Financial Services Inc. and Porsche Business Services Inc., both currently located in Lisle, Ill. A now-shuttered Ford Motor Co. plant sits there now."
DM = Potential Customers
Full story at: http://abcnews.go.com/Business/wireS...2#.TrKVRrL4VI4
#63
Join Date: Jul 2006
Location: ATL
Programs: DL - PM (Sky Priority);HH - Gold; Marriott - Silver; National - Executive; DL Reserve AMEX
Posts: 5,231
This is just plain great. Delta is using a Luxury vehicle to make their High Value Clients feel important and priviledged. I love it! Keep it up, Delta.
#64
Join Date: Jul 2007
Posts: 107
In my mind this is a brilliant marketing idea. Kind of like the celebrity freebie bags. So Porsche provides the car which is essentially a personal test drive for a very specific client base. DM's ending their trips in ATL without checked bags, get a express ride to their cars in the lot.
Delta wins by providing a really cool perk - it's the little things that make a difference
Porsche wins by showing its cars to customers who would fit the demographic of their customers.
DM's win in terms of coolness and convenience.
Delta wins by providing a really cool perk - it's the little things that make a difference
Porsche wins by showing its cars to customers who would fit the demographic of their customers.
DM's win in terms of coolness and convenience.
#65
Join Date: Dec 2010
Location: LGA/JFK
Programs: DL Silver (aka, Delta AmEx PLUS), Starbucks Gold :)
Posts: 463
If giving HVC's a warm fuzzy feeling were their goal, they wouldn't call them "gamers" and implement the T-72 rule... It's all business. No one should ever forget that.
#66
FlyerTalk Evangelist
Join Date: Jun 2006
Location: LAX/BOS/HKG/AMS/SFO...hmm, I need a life.
Programs: United1K, AA ExPlAAt, DL MM/Gold, Hilton Diamond, Avis First
Posts: 13,316
Really? You guys REALLY believe this is a DM benefit benefit?... wow. I need to get into marketing if it is this easy. I get picked up in a car whenever I fly J on Emirates but it has NOTHING to do with status. You are paying a massive premium and there is plenty of room in there for a car service.
I can 100% promise you this is NOT a DM benefit. It is a marketing coordination with Porsche USA and that is all it is.
Edit to add: Do they pick you up when you missed the upgrade to a non medallion on a full Y ticket or does the non medallion get the car.. You guys crack me up.
#69
Join Date: Dec 2006
Location: UsA
Programs: Starwood
Posts: 658
Really? You guys REALLY believe this is a DM benefit benefit?... wow. I need to get into marketing if it is this easy. I get picked up in a car whenever I fly J on Emirates but it has NOTHING to do with status. You are paying a massive premium and there is plenty of room in there for a car service.
I can 100% promise you this is NOT a DM benefit. It is a marketing coordination with Porsche USA and that is all it is.
Edit to add: Do they pick you up when you missed the upgrade to a non medallion on a full Y ticket or does the non medallion get the car.. You guys crack me up.
I can 100% promise you this is NOT a DM benefit. It is a marketing coordination with Porsche USA and that is all it is.
Edit to add: Do they pick you up when you missed the upgrade to a non medallion on a full Y ticket or does the non medallion get the car.. You guys crack me up.
OP - I am happy you got to ride in style & enjoy some VIP treatment, lotta jealous folks on here....
Delta + Porsche = #winning
#70
FlyerTalk Evangelist
Join Date: Jun 2008
Programs: Formaldehyde Medallion DL DieMiles
Posts: 12,645
But, I would suggest that some here are reacting to this from the standpoint that they would prefer to see DL management take the time and resources and management attention that is put into useless PR gestures (such as described in this thread) and devote that time, resources, and management attention to solving any of the myriad, recurrent problems that are described in this forum.
#71
Join Date: Jun 2010
Location: NYC
Programs: SPG Plat, Emerald Exec., PC Plat, AA, CO, DL, UBS Charter Card, Palladium Card, Amex Plat
Posts: 1,694
I can't believe that no one has mentioned the real reason this is happenning -- Porsche is moving its operations to right next to ATL. From ABC News/AP on May 12, 2011:
"Porsche Cars North America said Thursday it plans to consolidate several of its U.S. operations at a new $100 million complex being planned in the Atlanta area, where it already has headquarters.
The German luxury automaker said the complex, to be built near the new International Terminal at Hartsfield-Jackson Atlanta International Airport, will include a road course allowing potential customers to take luxury cars for a spin.
Other U.S. operations moving to Atlanta include Porsche Financial Services Inc. and Porsche Business Services Inc., both currently located in Lisle, Ill. A now-shuttered Ford Motor Co. plant sits there now."
DM = Potential Customers
Full story at: http://abcnews.go.com/Business/wireS...2#.TrKVRrL4VI4
"Porsche Cars North America said Thursday it plans to consolidate several of its U.S. operations at a new $100 million complex being planned in the Atlanta area, where it already has headquarters.
The German luxury automaker said the complex, to be built near the new International Terminal at Hartsfield-Jackson Atlanta International Airport, will include a road course allowing potential customers to take luxury cars for a spin.
Other U.S. operations moving to Atlanta include Porsche Financial Services Inc. and Porsche Business Services Inc., both currently located in Lisle, Ill. A now-shuttered Ford Motor Co. plant sits there now."
DM = Potential Customers
Full story at: http://abcnews.go.com/Business/wireS...2#.TrKVRrL4VI4
On a side note: Nice car. I just hate 4 door 4 seaters. For a really beautiful one though, check out the Aston Martin Rapide.
#72
Join Date: Jan 2010
Location: Boston, MA
Programs: DL Diamond, HHonors Diamond, National Executive Elite
Posts: 2,355
Admittedly, the last generation 300's interior was cheap (but still more comfortable than, say, a seat in coach). Have you been inside the 2011+ model? It's dramatically improved.
#73
Join Date: Aug 2001
Location: SEA - DL DM/2MM, *A Gold, SPG Lifetime Plat, some other car and hotel stuff
Posts: 5,649
I realize this is for ATL terminating flyers, but I wonder if they restrict it to those who are (apparently) ATL-based flyers. Otherwise, I don't have my car parked at the airport. Are they bringing me to MARTA if I wish? (I once took Greyhound to NYC... and then flew Concorde to CDG.. and then got on the RER to Paris --- not a combo that many likely duplicated)
Even those who are ATL-based will often go to the taxi queue or something on arrival. So I wonder what the menu of destination options includes.
Even those who are ATL-based will often go to the taxi queue or something on arrival. So I wonder what the menu of destination options includes.
#75
Join Date: Aug 2001
Location: SEA - DL DM/2MM, *A Gold, SPG Lifetime Plat, some other car and hotel stuff
Posts: 5,649
PS - I wonder if they are screening to select only those w/o checked luggage to pick up? Also, what happens when I am brought to a car but it turns out I'd been planning to meet companions in the SC arriving on a different flight?
I'm sure we'll get plenty of details from an official source based on Canarsie's teaser.
I'm sure we'll get plenty of details from an official source based on Canarsie's teaser.