[Rumor] CO To Sell FC Upgrades

 
Old Feb 2, 09, 7:30 pm
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[Rumor] CO To Sell FC Upgrades

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CO to sell some First Class upgrades
CO will offer non-Elite customers the option to buy First Class upgrades on the day of departure beginning Tuesday, Feb. 3 on flights within North and South America (except to and from Hawaii, Argentina and Brazil) and within Asia and the Pacific (except for nonstop flights between Honolulu and Guam).
The change is being made to generate additional revenue for CO, and the company expects to earn $5 million to $10 million per year as a result of the new policy. Currently, all of COs major U.S. network competitors offer a similar program.
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Old Feb 2, 09, 7:34 pm
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Interesting first Buying upgrades ,
I wonder If next will be SWUs , eVips, 500 Milers and CR-1s @:-)
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Old Feb 2, 09, 7:45 pm
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If they are only available after all eligible elites and everyone else on the battlefield list has been accommodated then no big deal (and probably very little revenue as there aren't too many flights with F demand that are going out with empties, I'd guess). If they are selling upgrades rather than seating elites then things could get ugly in a hurry.

Then again, if the policy really is supposed to go into effect starting tomorrow I'd think that the rumors would have started earlier. After all, there are a LOT of GAs to train on the system and someone would have spilled the beans earlier than this.
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Old Feb 2, 09, 7:45 pm
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If true, I hope mechanisms will be put in place to prevent GAs from upgrading buy-ups ahead of Elites a la US and DL.
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Old Feb 2, 09, 7:54 pm
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Originally Posted by sbm12 View Post
Then again, if the policy really is supposed to go into effect starting tomorrow I'd think that the rumors would have started earlier. After all, there are a LOT of GAs to train on the system and someone would have spilled the beans earlier than this.
It could explain why the EUA's for many posters DO flights haven't cleared, beyond the usual expectation of CO trying selling the seats to last minute people.
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Old Feb 2, 09, 7:59 pm
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So what is the $ buy up and mechanism?
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Old Feb 2, 09, 8:08 pm
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One would think (not a usual management thing) that if it were going into effect tomorrow that there would be some advertising or promotion. Maybe it'll just be a Kiosk or OLCI option?

I'll look & listen around EWR tomorrow morning?
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Old Feb 2, 09, 8:08 pm
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Originally Posted by Olton Hall View Post
It could explain why the EUA's for many posters DO flights haven't cleared, beyond the usual expectation of CO trying selling the seats to last minute people.
Could it be one of the announcements we will hear at the DO?
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Old Feb 2, 09, 8:09 pm
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How about letting Elites buy-up too (i.e., jump to the head of the line with cash in hand)? A hated concept, I'm sure, on this board but a sure-fire money-maker.
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Old Feb 2, 09, 8:11 pm
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Originally Posted by JetAway View Post
How about letting Elites buy-up too (i.e., jump to the head of the line with cash in hand)? A hated concept, I'm sure, on this board but a sure-fire money-maker.
How about not doing that.
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Old Feb 2, 09, 8:14 pm
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Originally Posted by JetAway View Post
How about letting Elites buy-up too (i.e., jump to the head of the line with cash in hand)? A hated concept, I'm sure, on this board but a sure-fire money-maker.
Delete, delete, before CO gets too many ideas...
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Old Feb 2, 09, 8:15 pm
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I would not object to SWUs. It would be better than the "co-pay" scam CO is running currently.
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Old Feb 2, 09, 8:15 pm
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Beside the fact that probably 70% of the flights out of CLE are on Continental, that "revenue plan" will lose this plat's loyalty.
There's always other airlines/airports. Ain't America great?
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Old Feb 2, 09, 8:16 pm
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Originally Posted by JetAway View Post
How about letting Elites buy-up too (i.e., jump to the head of the line with cash in hand)? A hated concept, I'm sure, on this board but a sure-fire money-maker.
The only idea worse than this one would be letting random passangers land the plane
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Old Feb 2, 09, 8:46 pm
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Originally Posted by BigPoppaCO View Post
The only idea worse than this one would be letting random passangers land the plane
I greased a 752 on a simulator.. what's wrong with that??
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