Cathay Pacific posts worst results since 2008
More cuts coming up?
In response to weak revenues, we have undertaken a critical review of our business. In the short term, we are implementing measures designed to improve revenues and reduce costs,” said John Slosar, (the chairman of Cathay, ) “ The longer term strategy which is being developed in response to the review is designed to improve performance over a three year period.” |
CX is already an LCC.......
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Originally Posted by CX201
(Post 28039020)
CX is already an LCC.......
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More enhancements on the way!
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"Fuel is still Cathay’s most significant cost..."
Hmmm and I wonder what ever happened to the people who decided to hedge fuel prices ... |
I wonder is cuts on frequency and destinations the more obvious answer. Park some planes until holiday season or something?
PRC transit traffic surge demand and economic fluctuations is hard to manage. |
Maybe MPC should be reverted...
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I wonder what the impact of the Marco Polo Club changes have been? While probably too early as not a full year since the changes, the loss of solid (though not high value for those who do not value the Y+/Y Diamonds) and reliable member must now be feeding through.
Whereas each year I used to fly 20-25 times with CX I have not set foot on a CX place since last August, and cannot see my next flight on CX unless I do a redemption booking. Definitely would hope the Treasury Department has been smartened up though. Nicc |
Originally Posted by Nicc HK
(Post 28039233)
I wonder what the impact of the Marco Polo Club changes have been?
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Originally Posted by cysyuen
(Post 28039049)
Not as bad as BA for now. I dare them removing free food on Short-haul Y.
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Loss in oll hedging this year: some HKD$8 billion
Profit last year: some HKD$6 billion Very nice job CX. |
Maybe they should start firing those people who know nothing about hedging?
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Or..get back to the basics..1) improve the product, 2) incentivise the customers- especially the best ones- to bring business back, and 3) have a leadership that inspires the team. Small bits on all, though admittedly hard-work...harder work than a) changing the menu design and claiming F&B improvements, b) paying a cheap consultant for a bad copy paste job, c) an all hype, no concrete takeaway strategy session
Basically the opposite of what's been going on- cutbacks when competition is improving, kicking the loyal base in the backside, and a leader who inspires antagonism from pretty much all stakeholders, continuing at the helm.. |
Originally Posted by jagmeets
(Post 28039538)
Or..get back to the basics..1) improve the product, 2) incentivise the customers- especially the best ones- to bring business back, and 3) have a leadership that inspires the team. Small bits on all, though admittedly hard-work...harder work than a) changing the menu design and claiming F&B improvements, b) paying a cheap consultant for a bad copy paste job, c) an all hype, no concrete takeaway strategy session
Basically the opposite of what's been going on- cutbacks when competition is improving, kicking the loyal base in the backside, and a leader who inspires antagonism from pretty much all stakeholders, continuing at the helm.. But CX certainly doesn't have to do that. They can cut costs until only the captive HKG O&D passengers' faces turn blue. Ground old and larger aircraft and maximise thin frequency. Optimise fares based on HKG slot hold til our balls are the same colour as our faces. And certainly relegate the "loyal" but captive non-premium frequent travelers back to where CX thinks they belong. (Anything else they can copy over from BA/IB?) |
Originally Posted by garykung
(Post 28039397)
Maybe they should start firing those people who know nothing about hedging?
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