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-   -   Cathay Dragon (https://www.flyertalk.com/forum/cathay-pacific-cathay/1439695-cathay-dragon.html)

Kachjc Apr 7, 2014 7:40 am

Ka will never be fully absorbed into CX, it has a lower cost base and CX likes that.

CX would definitely not change the name Cathay Pacific to Cathay Dragon-uugh

talk about wasting nearly 70 years of brand recognition- and while the Chinese may not get cathay pacific yet- it is like Singapore airlines changing their name to Singapore Silk or Singapore Tiger...

if anything Dragonair's name could be changed to Cathay Dragon.- thus enabling the Cathay name to sink into China.

Combining media pages makes sense- to increase knowledge of CX

Cathay Boy Apr 7, 2014 12:11 pm

Speaking of which, should this forum be properly named as "Cathay Pacific/Dragon Air : Asia Miles" :cool:

Cathay Boy Apr 7, 2014 12:13 pm


Originally Posted by Kachjc (Post 22662796)
Ka will never be fully absorbed into CX, it has a lower cost base and CX likes that.

CX would definitely not change the name Cathay Pacific to Cathay Dragon-uugh

talk about wasting nearly 70 years of brand recognition- and while the Chinese may not get cathay pacific yet- it is like Singapore airlines changing their name to Singapore Silk or Singapore Tiger...

if anything Dragonair's name could be changed to Cathay Dragon.- thus enabling the Cathay name to sink into China.

Combining media pages makes sense- to increase knowledge of CX

I wonder how it will sound in Chinese, as usually it's two characters that represents an airline, but Cathay Dragon has four characters, unless they want to call it Guo-Long or Tai-Long?

CanucksHKG Apr 7, 2014 1:11 pm


Originally Posted by Cathay Boy (Post 22664514)
Speaking of which, should this forum be properly named as "Cathay Pacific/Dragon Air : Asia Miles" :cool:

.............

and then:

American Airlines / AmericaEagle | AAdvantage (Consolidated)
Japan Airlines / JAL Express | JAL Mileage Bank
Singapore Airlines / SilkAir | KrisFlyer

etc etc??? :rolleyes:

ernestnywang Apr 7, 2014 3:06 pm


Originally Posted by JALlover (Post 22662259)
Although I know that Cathay Pacific has a world-wide recognition, but surprisingly in mainland China, people know the name dragonair more than Cathay Pacific.

Cuz CX hadn't served Mainland China for a long time.

maortega15 Apr 7, 2014 3:40 pm

Suggestion
 
For the Airlines and Mileage Programs page, they should follow this format for Cathay Pacific. Below is an example:

Japan Airlines | JAL Mileage Bank
JAL, JTA, JAL Express, J-AIR, JAC, RAC, and JetStar Japan


Cathay Pacific would be:

Cathay Pacific | Asia Miles
Cathay Pacific, Dragonair


Mods, is it possible to follow the above format?

maortega15 Apr 7, 2014 3:45 pm

Just to add, I doubt CX and KA will operate under one license. You have to apply for new rights. And rights are hard to come by, so CX and KA will be as is. The only change we will probably see is branding, livery, things like that but not to a point KA gets fully absorbed into CX similar to US getting absorbed by AA.

Cathay Boy Apr 9, 2014 12:03 am


Originally Posted by maortega15 (Post 22665857)
Just to add, I doubt CX and KA will operate under one license. You have to apply for new rights. And rights are hard to come by, so CX and KA will be as is. The only change we will probably see is branding, livery, things like that but not to a point KA gets fully absorbed into CX similar to US getting absorbed by AA.

Interesting, I would assume KA rights would automatically get transferred to CX? Or do you mean for certain markets (like China) it is easier for KA to get new rights as opposed to CX getting new rights?

ernestnywang Apr 9, 2014 6:37 am


Originally Posted by Cathay Boy (Post 22674319)
Interesting, I would assume KA rights would automatically get transferred to CX?

I believe that's not how it works in HK.

Kachjc Apr 9, 2014 6:38 am


Originally Posted by Cathay Boy (Post 22674319)
Interesting, I would assume KA rights would automatically get transferred to CX? Or do you mean for certain markets (like China) it is easier for KA to get new rights as opposed to CX getting new rights?

It would be STUPID for CX to get rid of the KA certificate.

by KA being classified as a separate airlines CX prevents HK based competitors from entering certain route- India ( excl BOM) for example only allows to HK carriers to serve the market.

as said before it has a lower cost base...

airoli Jan 27, 2016 2:14 pm

Well, this thread was prescient back in 2013... ^

sxc Jan 27, 2016 7:19 pm

Now that this is official, closing this thread. You can continue discussion here:

http://www.flyertalk.com/forum/catha...ay-dragon.html

sxc
Cathay Pacific Moderator


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