British Airways launches social media network
Sep 25, 2008, 1:38 pm
#1
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Join Date: Mar 2002
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British Airways launches social media network
BA learning from / setting up a more mainstream rival to FT?
Brand Republic, 23 Sep 08:
British Airways has launched a social media platform called Metrotwin, which links Londoners and New Yorkers and is one of the biggest forays into social media by a major brand to date.
The online community provides expert recommendations on the best restaurants bars, shops, neighbourhoods and other places in both cities.
[article continues...]
Brand Republic, 23 Sep 08:
British Airways has launched a social media platform called Metrotwin, which links Londoners and New Yorkers and is one of the biggest forays into social media by a major brand to date.
The online community provides expert recommendations on the best restaurants bars, shops, neighbourhoods and other places in both cities.
[article continues...]
Sep 25, 2008, 1:42 pm
#2
Join Date: Jul 2004
Location: London
Programs: BA Silver (Oneworld Sapphire), VS Silver, Skywards Blue, UA General, Qantas Bronze.
Posts: 1,077
Yes, I was invited to join it, and have, in fact, joined. But it wasn't fuly workiing properly when I looked last week.
It's a good idea - whether it will work or not will depend on how quickly they open it up and enable content to be added....
It's a good idea - whether it will work or not will depend on how quickly they open it up and enable content to be added....
Oct 2, 2008, 3:20 am
#3
Join Date: Sep 2003
Programs: BA Gold
Posts: 1,993
https://www.britishairways.com/trave...club/_gf/en_gb
British Airways is delighted to announce the launch of metrotwin.com, its new social media website that brings together two of the world's greatest cities in a single online community.
Metrotwin.com is an innovative way of linking London and New York by letting the people who actually live and work in these cities share recommendations of the best places to visit. The site also "twins" a wide range of locations such as hotels, bars, arts venues, health spas and even business centres. With in-depth information on the hottest spots in the city, Metrotwin is just as useful for the locals as it is for travellers. So if you're looking for the equivalent of Selfridges in New York or the Central Park Zoo of London, whether you are a resident or a tourist, Metrotwin will give you the inside knowledge you need.
Whilst all visitors to metrotwin.com can read recommendations and lists, registered Metrotwin users can add their own reviews and images to existing recommendations as well as suggesting new places. They can also create their own profile and compile individual lists of their preferred places. There is even the ability to highlight absolute favourites with an 'I love' function.
Metrotwin users can discover new places in London and New York thanks to the advice of others. Metrotwin is all about sharing knowledge and experience to help residents and travellers find the perfect place for their needs. Once users have found a location they think can be twinned with another, their recommendations will allow other users to benefit from their experiences too. To further help, each recommendation will carry a rating based on its viewings and the number of users who have saved it as a favourite.
As a Londoner or New Yorker, Metrotwin is a great way to learn more about your hometown. And if you're planning to travel to either city then visit metrotwin.com to discover get the latest inside information from those in the know.
British Airways is delighted to announce the launch of metrotwin.com, its new social media website that brings together two of the world's greatest cities in a single online community.
Metrotwin.com is an innovative way of linking London and New York by letting the people who actually live and work in these cities share recommendations of the best places to visit. The site also "twins" a wide range of locations such as hotels, bars, arts venues, health spas and even business centres. With in-depth information on the hottest spots in the city, Metrotwin is just as useful for the locals as it is for travellers. So if you're looking for the equivalent of Selfridges in New York or the Central Park Zoo of London, whether you are a resident or a tourist, Metrotwin will give you the inside knowledge you need.
Whilst all visitors to metrotwin.com can read recommendations and lists, registered Metrotwin users can add their own reviews and images to existing recommendations as well as suggesting new places. They can also create their own profile and compile individual lists of their preferred places. There is even the ability to highlight absolute favourites with an 'I love' function.
Metrotwin users can discover new places in London and New York thanks to the advice of others. Metrotwin is all about sharing knowledge and experience to help residents and travellers find the perfect place for their needs. Once users have found a location they think can be twinned with another, their recommendations will allow other users to benefit from their experiences too. To further help, each recommendation will carry a rating based on its viewings and the number of users who have saved it as a favourite.
As a Londoner or New Yorker, Metrotwin is a great way to learn more about your hometown. And if you're planning to travel to either city then visit metrotwin.com to discover get the latest inside information from those in the know.