Last edit by: Prospero
First BA Twitter post:
https://twitter.com/British_Airways/status/1106857665068707840
BA Instragram post with 4 photos:
https://www.instagram.com/p/BvEKjO-n9hg/?utm_source=ig_share_sheet&igshid=14p0om4wqz650
https://twitter.com/British_Airways/status/1106857665068707840
BA Instragram post with 4 photos:
https://www.instagram.com/p/BvEKjO-n9hg/?utm_source=ig_share_sheet&igshid=14p0om4wqz650
Arriving soon ... the new re-imagined BA Club World Seat
#61
FlyerTalk Evangelist, Ambassador, British Airways Executive Club
Join Date: Jun 2008
Location: Somewhere between 0 and 13,000 metres high
Programs: AF/KL Life Plat, BA GGL+GfL, ALL Plat, Hilton Diam, Marriott Gold, blablablah, etc
Posts: 30,520
#62
Moderator: British Airways Executive Club, Iberia Airlines, Airport Lounges and Environmentally Friendly Travel
Join Date: Jan 2003
Location: London, UK
Posts: 22,212
There’s some interesting analysis / speculation on OMATT.
https://onemileatatime.com/could-thi...ss-class-seat/
(It’s okay to post external links right?)
https://onemileatatime.com/could-thi...ss-class-seat/
(It’s okay to post external links right?)
Unprocessed
Processed
#63
Suspended
Join Date: Mar 2014
Programs: Regarded as total and utter snob amongst the BAEC community.
Posts: 971
While excited that BA is finally introducing a new Club World seat, I am old enough to remember the time it took for the whole fleet to get the flat bed and the inevitable disappointment that occurred when passengers flew for more than a year afterwards and did not experience it due to the slow roll out.
#64
Join Date: Jul 2009
Location: UK
Programs: BA Gold
Posts: 2,422
That OMAAT speculation seems heavily reliant on an armrest with “similar geometry”, however the example they show does not look similar at all IMO.
That armrest is angled in the front to make a larger space for Ingres and egress where the teaser shot armrest is a right angle. It follows that the new seat’s armrest does not impede access due to being in a different position to the prototype seat shown.
Yes, BA could have modified that prototype seat but equally it could be something altogether different
Quite impressed at the level of secrecy they have maintained. Having worked on product launches for a well known software company, I know how hard you have to work to keep these things under wraps.
Looking forward to trying it on G-XWBA as soon as they let us regular folk on it.
That armrest is angled in the front to make a larger space for Ingres and egress where the teaser shot armrest is a right angle. It follows that the new seat’s armrest does not impede access due to being in a different position to the prototype seat shown.
Yes, BA could have modified that prototype seat but equally it could be something altogether different
Quite impressed at the level of secrecy they have maintained. Having worked on product launches for a well known software company, I know how hard you have to work to keep these things under wraps.
Looking forward to trying it on G-XWBA as soon as they let us regular folk on it.
#65
Join Date: Oct 2007
Location: London
Programs: BA - Gold for Life, CCR & GGL; IC Spire Elite Ambassador; Diamond Hilton Honors; Hyatt Discoverist
Posts: 6,720
#66
FlyerTalk Evangelist
Join Date: Nov 2011
Location: Brighton. UK
Programs: BA Gold / VS /IHG Diamond & Ambassador
Posts: 14,194
#68
Join Date: Jun 2015
Location: LHR, LGW
Programs: BAEC
Posts: 3,427
Should we all stop saying Club World? I have avoided that name in my posts when referencing this seat..it’s great to think we have a completely new product and new name.
As I mentioned about the teasing Onemileatatime is doing well out of the teasing, even if Ben is speculating on behalf of someone else’s speculation. Well done BA the PR is working.
As I mentioned about the teasing Onemileatatime is doing well out of the teasing, even if Ben is speculating on behalf of someone else’s speculation. Well done BA the PR is working.
#69
Join Date: May 2010
Location: UK
Posts: 5,380
I seem to remember it was quite a long time from the teaser images of the F product on the 787 being released to the full details being published, so I hope we don't have to wait so long this time.
#70
Join Date: Oct 2007
Location: London
Programs: BA - Gold for Life, CCR & GGL; IC Spire Elite Ambassador; Diamond Hilton Honors; Hyatt Discoverist
Posts: 6,720
Although far from a marketing/brand expert, the Club World brand is understood if perhaps devalued by the hard product that this behind the competition.
I think BA should focus their time and budget on promoting the new seat and not on re branding their Business Class product. IMHO.
#71
Join Date: Jun 2008
Location: BER
Programs: BAEC GGL/GfL, Lufthansa SEN, Hilton Diamond, misc other stuff
Posts: 1,374
https://www.rockwellcollins.com/Prod...nd-Family.aspx
Scroll half way through the page to see the Super Diamond seat.
#72
Join Date: Mar 2009
Location: JAX
Programs: Ex-BA/AA/CP/LY staff, BA Executive Club Blue, IHG Diamond, Marriott Silver, Chick-fil-A Red
Posts: 3,586
#73
Moderator: British Airways Executive Club
Join Date: Jan 2009
Programs: Battleaxe Alliance
Posts: 22,127
People who have been calling for improved CW seats and profusely complained about the outdated "rubbish seats" while utilizing very low CW fares may well have some regrets in the future when the improved seats become standard and fares go up enormously. Clearly, if it's anything like the Waterfront seat, it would drastically reduce the number of seats that fit into the same cabin area so the fares would have to go up to justify it.
The photo enhanced by Prospero earlier in the thread looks more like there is a gap between the two distinctive layers of vertical objects (there is a shadow between the two), which makes it look more like a door than a screen around it like the Super Diamond or many other J class seats, which makes me hopeful.
In fact, if I had that door, I'd rather be in J than open F.
While I'd love to have the door confirmed at this point the normal Super Diamond seat also has a shell around it that could be what has been revealed with your photo:
https://www.rockwellcollins.com/Prod...nd-Family.aspx
Scroll half way through the page to see the Super Diamond seat.
https://www.rockwellcollins.com/Prod...nd-Family.aspx
Scroll half way through the page to see the Super Diamond seat.
In fact, if I had that door, I'd rather be in J than open F.
Last edited by LTN Phobia; Mar 16, 2019 at 11:12 pm
#75
Join Date: May 2017
Posts: 305
The slam dunk for me (and as pointed out on the OMAAT thread by a commenter) is that the walls and doors on the Waterfront concept match the patterns on the recently updated CW crockery.