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BA 100 years retro liveries

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Old Feb 19, 2019, 2:41 am
FlyerTalk Forums Expert How-Tos and Guides
Last edit by: TCX69
Retro Planned Flying Schedule

*Subject to change*

G–BYGC (BOAC livery)

25 January 2020
BA213 LHR-BOS
BA212 BOS-LHR

26 January 2020
BA183 LHR-JFK

27 January 2020
BA178 JFK-LHR

28 January 2020
BA187 LHR-LHR
BA172 JFK-LHR

29 January 2020
BA67 LHR-PHL
BA66 PHL-LHR
-----------------------------------------------------------

G-CIVB (Negus livery)

25 January 2020
BA9170E CWL-LHR
BA59 LHR-CPT

26 January 2020
BA58 CPT-LHR

27 January 2020
BA207 LHR-MIA
BA206 MIA-LHR

28 January 2020
BA207 LHR-MIA
BA206 MIA-LHR

29 January 2020
BA273 LHR-SAN
BA272 SAN-LHR

-----------------------------------------------------------

G–BNLY (Landor livery)

25 January 2020
BA85 LHR-YVR
BA84 YVR-LHR

26 January 2020
BA85 LHR-YVR
BA84 YVR-LHR

27 January 2020
BA43 LHR-CPT

28 January 2020
BA42 CPT-LHR

29 January 2020
BA81 LHR-ACC
BA78 ACC-LHR


-----------------------------------------------------------

G–EUPJ (BEA livery)

25 January 2020
BA388 LHR-BRU
BA391 BRU-LHR
BA562 LHR-LIN
BA563 LIN-LHR
BA924 LHR-GVA

26 January 2020
BA925 GVA-LHR
BA588 LHR-LIN
BA589 LIN-LHR
BA912 LHR-FRA
BA913 FRA-LHR

27 January 2020
BA964 LHR-HAM
BA965 HAM-LHR
BA344 LHR-NCE
BA345 NCE-LHR
BA1422 LHR-BHD

28 January 2020
BA1431 BHD-LHR





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BA 100 years retro liveries

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Old Mar 9, 2019, 11:16 am
  #301  
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Originally Posted by EDIwanderer
Im guessing as the livery is ‘British Airways’ there is no need to spell it out again, only the ‘100’ logo close to the tail though hard to see in silver.
Originally Posted by EDIwanderer
I’m thinking (and putting words in someone’s mouth) that it’s the current swoosh missing. I believe they are present on the BOAC / BEA frames as they don’t say British Airways. This one does so hence no need for the ribbonette.
Ah, I see: a terminology problem. The swoosh/ribbonette is the Speedmarque.

Looking at that difficult-to-see silver "100" makes me wonder whether there's a decal to be applied there as well.
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Old Mar 9, 2019, 11:19 am
  #302  
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Originally Posted by woody90
BNLY seems to have gone tech... not a great first outing!
She is on her way now.
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Old Mar 9, 2019, 12:11 pm
  #303  
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Will BA need to pay a fee to the designers of these liveries or do they have unrestricted rights?
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Old Mar 9, 2019, 12:14 pm
  #304  
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Originally Posted by richardwft
Will BA need to pay a fee to the designers of these liveries or do they have unrestricted rights?
it would be pretty odd if ba didn’t hold all rights having commissioned the livery.
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Old Mar 9, 2019, 12:40 pm
  #305  
 
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I've always been an advocate of Chatham, but damn, that takes me back; and she still looks sharp and on point.
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Old Mar 9, 2019, 12:58 pm
  #306  
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Oh, come on, it’s just PAINT. If they were all white, with just a Union Flag by the door, would you care?

You might see it from tne Gate, but the inside? Where do you spend your time?
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Old Mar 9, 2019, 1:34 pm
  #307  
 
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Originally Posted by Globaliser
Ah, I see: a terminology problem. The swoosh/ribbonette is the Speedmarque.
And while we're clearing up terminology, according to Wikipedia and Economy Class and Beyond, we have the:
  • Speedbird: the almost triangular logo currently on the tail of the BOAC 747. Introduced in 1932 for Imperial Airways.
  • Speedwing: the long red line that now appears on the side of the Landor 747, from 1984.
  • Speedmarque: the ribbon-type thing that has been BA's logo since 1997.
If anyone else enjoys the rules on corporate logos as much as I do, their brand guidelines from 2007 are an interesting read.
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Old Mar 9, 2019, 2:34 pm
  #308  
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Originally Posted by KARFA
it would be pretty odd if ba didn’t hold all rights having commissioned the livery.
Are you saying BA probably have unrestricted rights to past liveries?
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Old Mar 9, 2019, 2:39 pm
  #309  
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Originally Posted by richardwft
Are you saying BA probably have unrestricted rights to past liveries?


let's put it this way, if you were an airline and commissioning someone to do a new livery what possible reason wouldn't you want to hold all rights to that livery? I can't see any reason the agency doing the livery should hold any rights to the livery.
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Old Mar 9, 2019, 2:45 pm
  #310  
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Originally Posted by KARFA
... I can't see any reason the agency doing the livery should hold any rights to the livery.
Thank you for the clarification.
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Old Mar 9, 2019, 2:56 pm
  #311  
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Originally Posted by richardwft
Thank you for the clarification.
Just to clarify, in terms of copyright for commissioned works there is no automatic transfer of rights from the commissionee to the commissioner. I deal with IP every day tho, and my feeling is that there would be as part of the agreement a promise to assign all rights to the airline. The livery is a huge part of your brand and I would find it very odd if that was something outside the airline's complete ownership and control. Hope that makes sense.
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Old Mar 9, 2019, 2:57 pm
  #312  
 
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Originally Posted by KARFA
let's put it this way, if you were an airline and commissioning someone to do a new livery what possible reason wouldn't you want to hold all rights to that livery? I can't see any reason the agency doing the livery should hold any rights to the livery.
To potentially save money? If the fee structure were based on the number of aircraft using it or the number of years it's in use, it might have a lower up-front cost for the airline, and it could generate a longer-term income for the design agency. That would connect the design agency's profits with the success of the branding - if the airline were happy to keep the brand for a long time, it would be more profitable, but if the design got binned after a few years (e.g. those "world tails"), the airline could save cash.

I have no expertise in marketing or branding contracts, so happy to be corrected, but I don't see any reason in principle why two reasonable commercial parties couldn't agree such terms.
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Old Mar 9, 2019, 3:06 pm
  #313  
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Originally Posted by Deltus
To potentially save money? If the fee structure were based on the number of aircraft using it or the number of years it's in use, it might have a lower up-front cost for the airline, and it could generate a longer-term income for the design agency. That would connect the design agency's profits with the success of the branding - if the airline were happy to keep the brand for a long time, it would be more profitable, but if the design got binned after a few years (e.g. those "world tails"), the airline could save cash.

I have no expertise in marketing or branding contracts, so happy to be corrected, but I don't see any reason in principle why two reasonable commercial parties couldn't agree such terms.
indeed, it may be possible and i am not suggesting it isn't. there would also be issues regarding significant risk management for the agency in such a situation as your future profits are dependent on the performance of the airline - not the most secure business in the world as we have seen over the last 12 months!

i find it hard to believe tho that any right minded person at an airline would think that is appropriate. you wouldn't let the British Airways trade mark out of your ownership and take a licence so why would you do it with your livery which is just as prominent. it wouldn't make any sense to me.
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Old Mar 9, 2019, 3:18 pm
  #314  
 
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Originally Posted by KARFA
i find it hard to believe tho that any right minded person at an airline would think that is appropriate. you wouldn't let the British Airways trade mark out of your ownership and take a licence so why would you do it with your livery which is just as prominent. it wouldn't make any sense to me.
True - my hypothetical licensing contract would still prohibit the agency from selling the design to anyone else, but could feasibly mean that BA would have to go back and pay the agency some additional fee, which was the original question.

But yes, it would certainly be a commercial risk for the design agency, although I'm sure people have signed worse contracts!
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Old Mar 9, 2019, 4:02 pm
  #315  
 
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G-BNLY currently on its way to Miami, then its scheduled to fly to Vancouver on Sunday & Monday. Is Landor going to be based at T3 or do aircraft move between T3 & T5 outside of say a last minute aircraft swap.
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