BA passenger value index
#1
Original Poster
Join Date: May 2011
Location: London
Programs: BA Gold Marriott silver Hilton Gold, Priority Club Platinum
Posts: 8
BA passenger value index
I read something a while ago that BA employs a passenger value index (not sure of the actual phraseology) in addition to the standard tier status. This index is used in determining upgrades for example at the gate - a Silver member might be more valuable than a Gold where the latter flies mostly One World.
Can anyone confirm this? It would be interesting to find out a personal rank to see the likelihood of upgrades.
It seems AA are using a value matrix for status these days purely based on $$.
Can anyone confirm this? It would be interesting to find out a personal rank to see the likelihood of upgrades.
It seems AA are using a value matrix for status these days purely based on $$.
#3
Join Date: Jun 2009
Location: London, United Kingdom
Programs: British Airways Gold
Posts: 2,636
#4
FlyerTalk Evangelist
Join Date: Aug 2002
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Programs: Mucci. Nothing else matters.
Posts: 38,644
Even knowing your CIV score isn't really going to tell you very much at all. At most, it's one of a number of different factors that are taken into account when deciding who to upgrade. There are plenty of reports of Blues - and even passengers who are not members of a frequent flyer scheme at all - being upgraded when Golds and Silvers in the same cabin on the same flight are left where they are.
#5
Moderator, Iberia Airlines, Airport Lounges, and Ambassador, British Airways Executive Club
Join Date: Feb 2010
Programs: BA Lifetime Gold; Flying Blue Life Platinum; LH Sen.; Hilton Diamond; Kemal Kebabs Prized Customer
Posts: 63,804
The link above isn't accurate, this thread is a better start point (see CWS' post for the corrected numbers and expectation management):
A weird CIV-related question
A weird CIV-related question
#6
Join Date: Jul 2005
Location: London, ARN, HEL, ..... or MAN
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As a Gold, your score will be somewhere between 56?? and 96 I think.
GGLs are 97-99
GGLs for Life are 100
Prems are 105 I think
In order to find out your number, you could ask the senior cabin crew member on your flight whether they will tell you, or you could write to BA requesting it - you may have to pay for the privilege.
However it's essentially a relatively useless piece of information in itself, as how it's used in practice is a mystery to most of us, especially when it comes to upgrades.
#7
Join Date: Nov 2010
Posts: 5,596
I read something a while ago that BA employs a passenger value index (not sure of the actual phraseology) in addition to the standard tier status. This index is used in determining upgrades for example at the gate - a Silver member might be more valuable than a Gold where the latter flies mostly One World.
Can anyone confirm this? It would be interesting to find out a personal rank to see the likelihood of upgrades.
It seems AA are using a value matrix for status these days purely based on $$.
Can anyone confirm this? It would be interesting to find out a personal rank to see the likelihood of upgrades.
It seems AA are using a value matrix for status these days purely based on $$.
#8
Ambassador, British Airways; FlyerTalk Posting Legend
Join Date: Apr 2012
Location: Leeds, UK
Programs: BA GGL/CCR, GfL, HH Diamond
Posts: 42,964
Ye, it exists. You can't however directly extrapolate your level (CIV score) to a likelihood of upgrades - as you have already indicated some Silvers may get upgraded over Golds, however a high Silver's CIV will always be lower than a low Gold's CIV under the current system.
As a Gold, your score will be somewhere between 56?? and 96 I think.
GGLs are 97-99
GGLs for Life are 100
Prems are 105 I think
In order to find out your number, you could ask the senior cabin crew member on your flight whether they will tell you, or you could write to BA requesting it - you may have to pay for the privilege.
However it's essentially a relatively useless piece of information in itself, as how it's used in practice is a mystery to most of us, especially when it comes to upgrades.
As a Gold, your score will be somewhere between 56?? and 96 I think.
GGLs are 97-99
GGLs for Life are 100
Prems are 105 I think
In order to find out your number, you could ask the senior cabin crew member on your flight whether they will tell you, or you could write to BA requesting it - you may have to pay for the privilege.
However it's essentially a relatively useless piece of information in itself, as how it's used in practice is a mystery to most of us, especially when it comes to upgrades.
Non-EC known customers - 0-4
Blue - 5-11
Bronze - 12-25
Silver - 26-51
Gold - 52-96
Gold Guest List - 97-99
Gold Guest List for life - 100
Premier - 105
#9
Join Date: Jul 2005
Location: London, ARN, HEL, ..... or MAN
Programs: BA GGL / GFL, Mucci Diamond!, HH Diamond, Radisson Premium, IHG Gold, Hertz Gold
Posts: 5,896
Great -thank you. I was dredging up from memory and I knew that the Gold band had changed to start somewhere in the 50s! I remember being really keen to find out my number and then being disappointed it was lower than I expected (I was on about 4500 TPs as a Gold at that time when Gold started at 36 - I was expecting somewhere in the high 80s and I was high 60s I think!)
#10
Join Date: Apr 2008
Location: London
Programs: BA Silver. London Cycling Campaign. TfL Oyster
Posts: 716
And I muse on either of these actions resulting in BA deducting 10 points immediately! ;->
#11
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#12
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Join Date: Aug 2010
Location: DCA
Programs: UA US CO AA DL FL
Posts: 50,262
Conversely, the passenger who may fly a lot but depends on paying less than the premium fare through upgrade opportunities is merely cannibalizing the premium brand.
There are apparently some substantial number of customers who would never consider paying for F. CW, WT+ until they have tried it.
#13
Join Date: Oct 2017
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#14
Join Date: Jul 2005
Location: London, ARN, HEL, ..... or MAN
Programs: BA GGL / GFL, Mucci Diamond!, HH Diamond, Radisson Premium, IHG Gold, Hertz Gold
Posts: 5,896
True - however I am more worried with GDPR about accidentally asking to be forgotten through fat fingers and losing all of my Lifetime Tier Points
#15
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Wearing a Burton suit and a club tie clutching a box of Cadbury Roses for the check-in girl worked for this Blue......although I think it was my smile that did the trick.