Sep 29, 2016, 2:55 am
Last edit by: Aus_Mal
This thread is for opinions on the concept of Buy on Board, concerned with the rights or wrongs of the decision to introduce it.
An information thread exists for your questions, particularly if they are on factual matters, here:
Buy on board: Information guide for BA shorthaul economy services
There is a separate thread for experiences, anecdotes, reactions and related comments, which is to be found here:
Buy on board: Experiences and reactions from BA's shorthaul economy services
Useful sub-links
chongcao posted a comparison of other oneworld airlines' BOB prices
Not happy about these changes?
If you have an existing booking, you may be able to complain and get 1000 Avios or cancel for free until 28 days before departure. BA's complaint form.
However, in November 2016, phone calls to BA indicated that "no refunds would be given as food & drinks were complimentary and not part of the T&C."
An information thread exists for your questions, particularly if they are on factual matters, here:
Buy on board: Information guide for BA shorthaul economy services
There is a separate thread for experiences, anecdotes, reactions and related comments, which is to be found here:
Buy on board: Experiences and reactions from BA's shorthaul economy services
Useful sub-links
chongcao posted a comparison of other oneworld airlines' BOB prices
Not happy about these changes?
If you have an existing booking, you may be able to complain and get 1000 Avios or cancel for free until 28 days before departure. BA's complaint form.
However, in November 2016, phone calls to BA indicated that "no refunds would be given as food & drinks were complimentary and not part of the T&C."
Buy on board: Implemented on BA short haul - opinions on the concept
Oct 13, 2016, 12:11 pm
#1486
Join Date: Jan 2005
Location: UK
Programs: Mucci. And BA Gold – previous awards - Gold 11, Silver 7, Bronze 4.
Posts: 4,233
Oct 13, 2016, 12:29 pm
#1487
Join Date: Jul 2014
Location: Wedged somewhere between BTS and VIE ✈
Programs: Star Alliance Gold (A3 Gold), Oneworld Emerald (BA Gold), Hilton Diamond
Posts: 6,338
Oct 13, 2016, 1:08 pm
#1488
FlyerTalk Evangelist
Join Date: Apr 2009
Location: where lions are led by donkeys...
Programs: Lifetime Gold, Global Entry, Hertz PC, and my wallet
Posts: 20,340
Head of brand and insights - you really cannot make it up! 
Oct 13, 2016, 1:14 pm
#1489
Join Date: Oct 2012
Location: Brighton and Hove, UK
Programs: LH FTL, BA Silver, Thameslink Delay Repay
Posts: 1,248
Wasn't she "Head of Customer" [sic] at some point? I'm sure I see her face every time I submit a Well Done, in the spot where FvdP used to smile at us.
Oct 13, 2016, 3:21 pm
#1490
Join Date: Oct 2011
Location: City of Kingston Upon Hull
Programs: BAEC Gold
Posts: 4,940
Oct 13, 2016, 5:30 pm
#1491
Join Date: May 2011
Location: Northern Ireland / Surrey
Programs: BA GGL/GFL, Accor Platinum, HHonors Diamond, IHG Platinum Ambassador
Posts: 188
Sorry if this has been mentioned before. Leaving status to the side, am I correct in saying that a fully flexible ticket holder in Domestic will not receive anything complimentary? - even Fly Maybe provide vouchers in this situation....
Oct 13, 2016, 5:33 pm
#1492
FlyerTalk Evangelist
Join Date: Jul 2009
Location: UK
Programs: Mucci, BA, AF
Posts: 10,129
Nothing.
Oct 13, 2016, 11:28 pm
#1494
Join Date: Nov 2009
Location: BOS
Programs: BA Silver, Mucci
Posts: 5,289
Oct 14, 2016, 2:58 am
#1495
Join Date: Feb 2009
Posts: 1,060
And also from 2012:
"Those ads have reminded a lot of people of what British Airways stands for. Now we want them to take another look at our shorthaul network with all the service they’d expect, at prices they may not."
Read more at http://www.campaignlive.co.uk/articl...jUOmFVmj2Kr.99
"Those ads have reminded a lot of people of what British Airways stands for. Now we want them to take another look at our shorthaul network with all the service they’d expect, at prices they may not."
Read more at http://www.campaignlive.co.uk/articl...jUOmFVmj2Kr.99
Oct 14, 2016, 7:49 am
#1496
Suspended
Join Date: Mar 2014
Programs: Regarded as total and utter snob amongst the BAEC community.
Posts: 971
Oct 14, 2016, 8:25 am
#1497
Join Date: Oct 2006
Location: London
Programs: Many. Too many. I came here to cut them down. I failed.
Posts: 2,999
To be fair, he was probably correct, but probably didn't expect to be driving it.
Vueling CEO Alex Cruz... believes that flag carriers will operate only business-class and long-haul flights in the future, leaving the remaining routes to low-cost carriers.
"For airports, this will translate into growth, higher discretionary income and greater ability to attract investors," he said.
"Low-cost operators will gain in terms of increased sophistication, product development and access to higher fares."
"For airports, this will translate into growth, higher discretionary income and greater ability to attract investors," he said.
"Low-cost operators will gain in terms of increased sophistication, product development and access to higher fares."
Oct 14, 2016, 10:14 am
#1498
Join Date: Jan 2005
Location: UK
Programs: Mucci. And BA Gold – previous awards - Gold 11, Silver 7, Bronze 4.
Posts: 4,233
Following that link came to this article: http://www.ieseinsight.com/doc.aspx?id=1326&ar=&idi=2
To be fair, he was probably correct, but probably didn't expect to be driving it.
To be fair, he was probably correct, but probably didn't expect to be driving it.
The implication of that statement is that if they did operate any shorthaul routes they would be business class only.
I think the fears of BA's shorthaul operations becoming a 'BAueling' are well founded. 
Oct 14, 2016, 10:54 am
#1499
Join Date: Dec 2004
Location: UK
Programs: Bonvoy Gold, AA Plat, Volare Premier, VS Silver, National Emerald Elite, Hertz President Circle
Posts: 2,526
Oct 14, 2016, 11:24 am
#1500
Join Date: Jul 2014
Location: Wedged somewhere between BTS and VIE ✈
Programs: Star Alliance Gold (A3 Gold), Oneworld Emerald (BA Gold), Hilton Diamond
Posts: 6,338