Promo: "Join DC and win trip to Cairo", also sent to existing members
Oct 23, 2008, 12:26 pm
#1
Original Poster
Join Date: Jun 2008
Posts: 304
"Join DC and win trip to Cairo", also sent to existing members
http://www.flybmi.com/bmi/en-gb/rewa...n-tickets.aspx
why would they email me this when the only reason they have my email address is the fact that I have already joined!
why would they email me this when the only reason they have my email address is the fact that I have already joined!
Oct 23, 2008, 12:36 pm
#3
Join Date: Jan 2008
Location: YHM (BUF/YYZ/YTZ in practice, formerly LHR)
Programs: rapidly diminishing
Posts: 974
You just beat me to it!
One can't help but wonder what part of "Digital Marketing Manager" is Elena Ragone's strong point...
Even if this was an agency cock-up, it's her signature on the mailout.
If this was failblog.org, that'd have to go down as an ElectronicDirectMailFAIL...
One can't help but wonder what part of "Digital Marketing Manager" is Elena Ragone's strong point...
Even if this was an agency cock-up, it's her signature on the mailout.
If this was failblog.org, that'd have to go down as an ElectronicDirectMailFAIL...
Oct 23, 2008, 12:53 pm
#5
Join Date: Jul 2004
Location: London
Programs: BA Silver, UA Gold
Posts: 682
The best thing is, it addresses you by name. My first name appears nowhere on my email address, so it must be taken from their own database - it's not as if they have just bought a chunk of names and addresses from, er, whoever sells chunks of names and addresses.
I don't suppose one can email back and say, "Thanks - I'm already a member, but I'll take the 5000 miles, and you can upgrade me to Gold plus (which entitles card-holders to Ribena, Red Bull and Champagne as part of the meal deal)".
I don't suppose one can email back and say, "Thanks - I'm already a member, but I'll take the 5000 miles, and you can upgrade me to Gold plus (which entitles card-holders to Ribena, Red Bull and Champagne as part of the meal deal)".
Oct 23, 2008, 1:55 pm
#9
A FlyerTalk Posting Legend
Join Date: Apr 2001
Location: PSM
Posts: 69,232
Actually, there is a pretty good chance that they did get it from buying a marketing list somewhere. That they didn't filter the list against their known members is a bit unfortunate, but they probably bought a list from a hotel, car rental chain, CC company or similar outlet.
Oct 23, 2008, 2:05 pm
#10
Join Date: Jul 2004
Location: London
Programs: BA Silver, UA Gold
Posts: 682
Actually, there is a pretty good chance that they did get it from buying a marketing list somewhere. That they didn't filter the list against their known members is a bit unfortunate, but they probably bought a list from a hotel, car rental chain, CC company or similar outlet.
Oct 23, 2008, 2:11 pm
#11
Moderator: British Airways Executive Club, Marriott Bonvoy
Join Date: May 2006
Location: Englandshire
Programs: SPG LT Plat, BA G, BD*LG, MG Blue+ ...
Posts: 16,014
Actually, there is a pretty good chance that they did get it from buying a marketing list somewhere. That they didn't filter the list against their known members is a bit unfortunate, but they probably bought a list from a hotel, car rental chain, CC company or similar outlet.
Crass nonsense, bmi.
Oct 23, 2008, 3:37 pm
#13
Join Date: Oct 2004
Location: BHD/DUB
Programs: BA Gold, TK*G, EI Elite
Posts: 7,622
Numpties !
Oct 23, 2008, 3:48 pm
#14
Join Date: Nov 2007
Location: SW London
Programs: BAEC Silver; Hilton Diamond;a miscellany of other hotel non-statuses
Posts: 3,607
http://www.flybmi.com/bmi/en-gb/rewa...n-tickets.aspx
why would they email me this when the only reason they have my email address is the fact that I have already joined!
why would they email me this when the only reason they have my email address is the fact that I have already joined!
Good to know I'd over analysed the situation and it is simply a cock up!