Go Back  FlyerTalk Forums > Miles&Points > Credit, Debit and Prepaid Card Programs > American Express | Membership Rewards
Reload this Page >

USA personal Platinum annual fee increase to $695, July 2021.

Community
Wiki Posts
Search
Old Jul 1, 2021, 1:23 pm
FlyerTalk Forums Expert How-Tos and Guides
Last edit by: Global Adventurer
*Equinox $25 Credit will not be issued for ANY products you buy online at their merchandise Shop which is coded as "Equinox The Shop". However, it appears that you can purchase Gift Cards straight off the site, but lowest denomination is $100. Gift cards can be used for merchandise and memberships.
Print Wikipost

USA personal Platinum annual fee increase to $695, July 2021.

Thread Tools
 
Search this Thread
 
Old Aug 11, 2021, 5:04 pm
  #976  
FlyerTalk Evangelist
 
Join Date: Dec 2002
Location: Danville, CA, USA;
Programs: UA 1MM, WN CP, Marriott LT Plat, Hilton Gold, IC Plat
Posts: 15,720
Originally Posted by WasKnown
The biggest problem with the Blue Business Plus is that it only offers 2x on 50K spend per year. 2x uncapped would be so amazing!
I expect that is sufficient for many of us who do not do MS Particularly as dining, travel, grocery, gas and a few other bonus categories are charged to other cards. Blue+ also has the benefit of no AF so you don't have to worry about whether perks > AF.

If you just want straight 2% cash there are plenty of cards that offer that without any hoops (e.g. Fidelity, CitiBonus) with no limits or AFs.

I don't disagree about the valuations of C/F international travel, and of course there are many who prefer cash. That's fine with me, leaves more award seats available. Pre-covid I earned a good chuck of RDM through actual BIS travel, and can only use them for (saver) awards. And of course awards can be cancelled and miles redeposited, which is a very important feature now. Cash ticket refunds can get stuck in vouchers with expiration dates.
Boraxo is offline  
Old Aug 11, 2021, 5:14 pm
  #977  
 
Join Date: Apr 2021
Location: Manhattan, Palm Beach Island, San Francisco, Boston, & Hong Kong
Programs: Lifetime United Global Services, Delta Plat, Hyatt Globalist, Marriott Ambassador, & Hilton Diamond
Posts: 3,165
Originally Posted by Boraxo
I expect that is sufficient for many of us who do not do MS Particularly as dining, travel, grocery, gas and a few other bonus categories are charged to other cards. Blue+ also has the benefit of no AF so you don't have to worry about whether perks > AF.

If you just want straight 2% cash there are plenty of cards that offer that without any hoops (e.g. Fidelity, CitiBonus) with no limits or AFs.

I don't disagree about the valuations of C/F international travel, and of course there are many who prefer cash. That's fine with me, leaves more award seats available. Pre-covid I earned a good chuck of RDM through actual BIS travel, and can only use them for (saver) awards. And of course awards can be cancelled and miles redeposited, which is a very important feature now. Cash ticket refunds can get stuck in vouchers with expiration dates.
I don’t MS (out of fear of being audited by the IRS, though I have come to meet people making hundreds of thousands of US dollars per year from MSing Amex lol). However, I do put business spend onto the card. $50K is really not a lot for most businesses in the US. For personal spend, $50K is probably reasonable (though it is a business card so YMMV).

Either way, I think we agree. I think the plat is great and the Amex ecosystem is the best (by far) for CC rewards. I also think that’s to be expected given the nature of Amex as a company vs. Chase and Citi. I don’t expect Amex’s leadership to change anytime soon.

I do wish the US could get a card like the Cobalt though. 5x on dining and groceries would be insane.
WasKnown is offline  
Old Aug 11, 2021, 5:29 pm
  #978  
FlyerTalk Evangelist
 
Join Date: Dec 2002
Location: Danville, CA, USA;
Programs: UA 1MM, WN CP, Marriott LT Plat, Hilton Gold, IC Plat
Posts: 15,720
Originally Posted by WasKnown
I don’t MS (out of fear of being audited by the IRS, though I have come to meet people making hundreds of thousands of US dollars per year from MSing Amex lol). However, I do put business spend onto the card. $50K is really not a lot for most businesses in the US. For personal spend, $50K is probably reasonable (though it is a business card so YMMV).

Either way, I think we agree. I think the plat is great and the Amex ecosystem is the best (by far) for CC rewards. I also think that’s to be expected given the nature of Amex as a company vs. Chase and Citi. I don’t expect Amex’s leadership to change anytime soon.

I do wish the US could get a card like the Cobalt though. 5x on dining and groceries would be insane.
All excellent points. All my biz spend has to go on a company card, so yes I'm thinking personal spend even though it is technically a biz card LOL.

I think Chase UR has strong partners so I would rank my Chase UR as valuable as Amex MR. Not a fan of Citi, CapOne or others though that's probably just my prejudice.

It was interesting to find in my last personal spreadsheet that Amex Plat card perks > JPM Reserve perks. Of course that is in part due to the fact that I am not traveling much by air, so I have slashed the value attributed to lounge access and other travel benefits. The JPM-R card includes United Club access for my entire family which is huge at SFO.

Cheers
Boraxo is offline  
Old Aug 11, 2021, 5:30 pm
  #979  
mia
Moderator
 
Join Date: Jun 2003
Location: Miami, Mpls & London
Programs: AA & Marriott Perpetual Platinum; DL & HH Gold
Posts: 48,954
Originally Posted by WasKnown
..... $50K is really not a lot for most businesses in the US.
Most? What is the source of this information? Many small businesses don't have $50,000/year in gross revenue, let alone $50,000 in expenses that could be put on a card.

Most small businesses really are small. They’re home-based, don’t have employees and bring in an average annual revenue of $44,000 with two-thirds earning less than $25,000.
https://blog.reviewpoint.com/what-is...usiness-owners


When we looked at the US results of our 2020 COVID small business economic impact survey, we found that 43% of businesses that said they were operating full time were estimating annual sales of under $50,000 for the year
https://www.zenbusiness.com/blog/sma...-annual-sales/
Da_Master likes this.

Last edited by mia; Aug 11, 2021 at 5:40 pm
mia is online now  
Old Aug 11, 2021, 7:00 pm
  #980  
 
Join Date: Apr 2021
Location: Manhattan, Palm Beach Island, San Francisco, Boston, & Hong Kong
Programs: Lifetime United Global Services, Delta Plat, Hyatt Globalist, Marriott Ambassador, & Hilton Diamond
Posts: 3,165
Originally Posted by Boraxo
All excellent points. All my biz spend has to go on a company card, so yes I'm thinking personal spend even though it is technically a biz card LOL.

I think Chase UR has strong partners so I would rank my Chase UR as valuable as Amex MR. Not a fan of Citi, CapOne or others though that's probably just my prejudice.

It was interesting to find in my last personal spreadsheet that Amex Plat card perks > JPM Reserve perks. Of course that is in part due to the fact that I am not traveling much by air, so I have slashed the value attributed to lounge access and other travel benefits. The JPM-R card includes United Club access for my entire family which is huge at SFO.

Cheers
Ya makes sense. $50K for non-bonuses personal spend is a reasonable cap for most ppl for sure.

For me, Hyatt is pretty much my only Chase transfer partner. I have too many United miles to feasibly use. Maybe I’ll take a look at Aeroplan but FrequentMiler hasn’t made me very confident in redemption options there. I think Citi TYP is pretty great rn with Turkish and AA. Def a step down below MR and UR when AA goes away/gets nerfed.

I just had a long discussion on the JPM Reserve card in a churning telegram chat. Not sure this is the appropriate thread for this but many of us have been able to get waived annual fees this year (either for new card holders or for existing card holders). Not sure how long that will be continued but it’s obviously well worth it while it’s free. In the end, I took my (solicited) invite because it has a SUB that is not impacted by the 1 sapphire / 48 month rule. I have lifetime United Club access through Lifetime United Global Services but tbh hate United Clubs. I have never seen food in one that was worth the calories lol.

Other marginal benefits include that it is a hidden line of credit. Not worth much tbh. For me, it’s just another SUB and a free CSR for a year (hopefully longer).

Originally Posted by mia
Most? What is the source of this information? Many small businesses don't have $50,000/year in gross revenue, let alone $50,000 in expenses that could be put on a card.



https://blog.reviewpoint.com/what-is...usiness-owners




https://www.zenbusiness.com/blog/sma...-annual-sales/
Yikes dude. That’s quite a fit just over one word: “most”. I think you’re being awfully pedantic over literally a single world lmao. Replace “most” with “many” if it really matters that much to you. Regardless, $50K is not a lot of spend… for MANY businesses in the US. Relax lol
friedablass likes this.
WasKnown is offline  
Old Aug 11, 2021, 7:24 pm
  #981  
FT
 
Join Date: Sep 2002
Posts: 385
Originally Posted by WasKnown
The biggest problem with the Blue Business Plus is that it only offers 2x on 50K spend per year. 2x uncapped would be so amazing!
Does AMEX allow you to open a new one under a different dba and still collect 2x (maybe no SUB though)?
FT is offline  
Old Aug 11, 2021, 7:27 pm
  #982  
FT
 
Join Date: Sep 2002
Posts: 385
Originally Posted by WasKnown
I do wish the US could get a card like the Cobalt though. 5x on dining and groceries would be insane.
4x w/ Gold ain't bad either. If you can max out Dining and Uber the card is $10/yr (with Offers probably take care of and then some).
Boraxo and IndyHoosier like this.
FT is offline  
Old Aug 11, 2021, 7:50 pm
  #983  
 
Join Date: Apr 2021
Location: Manhattan, Palm Beach Island, San Francisco, Boston, & Hong Kong
Programs: Lifetime United Global Services, Delta Plat, Hyatt Globalist, Marriott Ambassador, & Hilton Diamond
Posts: 3,165
Originally Posted by FT
Does AMEX allow you to open a new one under a different dba and still collect 2x (maybe no SUB though)?
Not sure. Probably not worth the Amex CC slot though. The 5 CC max per player is really limiting. I think my long-term strategy for myself is:

2x Bonvoy Brilliant (not sure if feasible?)
1x Bonvoy Business
1x Hilton Aspire
1x Delta Reserve

For other players, I will put all 5 slots into hotel cards (if possible).

Originally Posted by FT
4x w/ Gold ain't bad either. If you can max out Dining and Uber the card is $10/yr (with Offers probably take care of and then some).
Gold is definitely great. IMO 5x brings earnings to another level in terms of optimized spend as you could cash that out at 5.5% back. However, I just looked at the card more carefully and it looks like all f&B spending is capped at $30K, even for dining. The Gold is seemingly uncapped for restaurant spend so it’s probably better for me in the long run.
Boraxo likes this.
WasKnown is offline  
Old Aug 11, 2021, 8:16 pm
  #984  
FT
 
Join Date: Sep 2002
Posts: 385
Originally Posted by WasKnown
Not sure. Probably not worth the Amex CC slot though. The 5 CC max per player is really limiting. I think my long-term strategy for myself is:

2x Bonvoy Brilliant (not sure if feasible?)
1x Bonvoy Business
1x Hilton Aspire
1x Delta Reserve

For other players, I will put all 5 slots into hotel cards (if possible).



Gold is definitely great. IMO 5x brings earnings to another level in terms of optimized spend as you could cash that out at 5.5% back. However, I just looked at the card more carefully and it looks like all f&B spending is capped at $30K, even for dining. The Gold is seemingly uncapped for restaurant spend so it’s probably better for me in the long run.
Where's the $30k limit coming from. Restaurants are unlimited (US only; although Green pays 3x internationally). Dining is capped at $25k.
FT is offline  
Old Aug 11, 2021, 8:19 pm
  #985  
 
Join Date: Apr 2021
Location: Manhattan, Palm Beach Island, San Francisco, Boston, & Hong Kong
Programs: Lifetime United Global Services, Delta Plat, Hyatt Globalist, Marriott Ambassador, & Hilton Diamond
Posts: 3,165
Originally Posted by FT
Where's the $30k limit coming from. Restaurants are unlimited (US only; although Green pays 3x internationally). Dining is capped at $25k.
I was referring to the cobalt with the $30K cap which unfortunately applies to the entire category (dining included).

https://www.americanexpress.com/ca/e...tinations.html

The gold is probably better for me because they split up supermarkets (capped) and dining (uncapped) so I guess not having the Cobalt is not a huge loss.
FT likes this.
WasKnown is offline  
Old Aug 11, 2021, 9:43 pm
  #986  
 
Join Date: Apr 2010
Location: SFO
Programs: OZ *G; HH Diamond;
Posts: 1,644
Originally Posted by WasKnown
I think my long-term strategy for myself is:

2x Bonvoy Brilliant (not sure if feasible?)
1x Bonvoy Business
1x Hilton Aspire
1x Delta Reserve
2x Bonvoy Brilliant is of course feasible. But why though? The 2nd BR card does not get you more elite nights (capped at 15 nights on personal side.
geclub1 is offline  
Old Aug 12, 2021, 5:33 am
  #987  
 
Join Date: Apr 2021
Location: Manhattan, Palm Beach Island, San Francisco, Boston, & Hong Kong
Programs: Lifetime United Global Services, Delta Plat, Hyatt Globalist, Marriott Ambassador, & Hilton Diamond
Posts: 3,165
Originally Posted by geclub1
2x Bonvoy Brilliant is of course feasible. But why though? The 2nd BR card does not get you more elite nights (capped at 15 nights on personal side.
Not sure what the limitations are for getting duplicate cards on Amex. Would even 3 of the same card be possible?

I want the 50K FNCs! I’m aware of the EQN cap. 30 from the business and personal is already enough for me.
WasKnown is offline  
Old Aug 12, 2021, 5:38 pm
  #988  
 
Join Date: Nov 2007
Programs: Marriott Bonvoy Platinum, Hilton Honors Diamond, Delta Gold
Posts: 4,347
Originally Posted by mia
Most? What is the source of this information? Many small businesses don't have $50,000/year in gross revenue, let alone $50,000 in expenses that could be put on a card.



https://blog.reviewpoint.com/what-is...usiness-owners




https://www.zenbusiness.com/blog/sma...-annual-sales/
I'm assuming that the businesses referred to here are side kicks or hobbies and not set up to be the primary source of income. The person either has another job or a spouse that is the breadwinner. There is no way that I can personally see that a business that only generates $50k in revenue has a sustainable net annual income that covers basic living expenses.

In my experience, someone who opens their own business in order for that business to generate enough income/net profit to live a median lifestyle for a couple (nothing luxurious) that business would normally need to generate a lot more than 50k in revenue and if you have kids obviously even if more.

For my business $50k would by far not cover my annual expenses- product costs, advertising, shipping, etc. So while 50k x 2 is nice, unlimited x 2 would be even nicer 🙂.
WasKnown likes this.

Last edited by friedablass; Aug 12, 2021 at 9:57 pm Reason: typo
friedablass is offline  
Old Aug 12, 2021, 7:00 pm
  #989  
mia
Moderator
 
Join Date: Jun 2003
Location: Miami, Mpls & London
Programs: AA & Marriott Perpetual Platinum; DL & HH Gold
Posts: 48,954
Originally Posted by friedablass
I'm assuming that the businesses referred to here are side kicks or hobbies and not set up to be the primary source of income
USA median household income is under $70,000. A business that generates ~$50,000 could easily be the primary source of income for many US households. In any event, my point was that many small businesses do not have $50,000 in card expenses. This can be true even when business revenue is in the hundreds of thousands. Service businesses, for example, do not purchase inventory.
imnotalawyer likes this.
mia is online now  
Old Aug 12, 2021, 7:08 pm
  #990  
 
Join Date: Nov 2007
Programs: Marriott Bonvoy Platinum, Hilton Honors Diamond, Delta Gold
Posts: 4,347
Originally Posted by mia
USA median household income is under $70,000. A business that generates ~$50,000 could easily be the primary source of income for many US households. In any event, my point was that many small businesses do not have $50,000 in card expenses. This can be true even when business revenue is in the hundreds of thousands. Service businesses, for example, do not purchase inventory.
How does $50k in gross revenue (which was what the post I quoted stated) translate into $50k of income? Do they have $0 in expenses? That is highly unlikely.

I don't know what type of business(es) is being referred to but normally a business with $50k gross revenue generates a fraction of that in net profit/income and in IMHO isn't enough to be a primary source of income.

Just to clarify, a business with $50k revenue to me is most likely just a side source of income. But a business with $50k in net profit (which usually means there is a few $100k in revenue) can be a primary income source.
friedablass is offline  


Contact Us - Manage Preferences - Archive - Advertising - Cookie Policy - Privacy Statement - Terms of Service -

This site is owned, operated, and maintained by MH Sub I, LLC dba Internet Brands. Copyright © 2024 MH Sub I, LLC dba Internet Brands. All rights reserved. Designated trademarks are the property of their respective owners.