SLC is now an AS Destination! Starts 4-4-13
Nov 1, 2012, 1:47 am
#1
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Original Poster
Join Date: Dec 2006
Location: FAI
Programs: AS MVP Gold100K, AS 1MM, Maika`i Card, AGR, HH Gold, Hertz PC, Marriott Titanium LTG, CO, 7H, BA, 8E
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SLC is now an AS Destination! Starts 4-4-13
Just saw splash screen on Alaskaair.com
Hello Salt Lake City
Introducing Nonstop Service Between Seattle and Salt Lake City
Alaska Airlines is pleased to announce new service to Salt Lake City, beginning April 4, 2013. Whether you are looking to find your roots in the Genealogy Capital of the World, enjoy the area art and culture, or set up a base camp to explore the 21 nearby National Parks and Monuments ... there's something in Salt Lake City for you. Buy now and take advantage of introductory low fares starting at $99* each way.
Sample fares OW:
Seattle
as low as $99*
Portland
as low as $120*
Spokane
as low as $140*
Pasco
as low as $155*
Bend
as low as $155*
Vancouver
as low as $180*
Anchorage
as low as $259*
Fairbanks
as low as $279*
Originally Posted by alaskaair.com
Hello Salt Lake City
Introducing Nonstop Service Between Seattle and Salt Lake City
Alaska Airlines is pleased to announce new service to Salt Lake City, beginning April 4, 2013. Whether you are looking to find your roots in the Genealogy Capital of the World, enjoy the area art and culture, or set up a base camp to explore the 21 nearby National Parks and Monuments ... there's something in Salt Lake City for you. Buy now and take advantage of introductory low fares starting at $99* each way.
Sample fares OW:
Seattle
as low as $99*
Portland
as low as $120*
Spokane
as low as $140*
Pasco
as low as $155*
Bend
as low as $155*
Vancouver
as low as $180*
Anchorage
as low as $259*
Fairbanks
as low as $279*
Code:
From - To Departs Arrives Frequency Seattle - Salt Lake City 7:00 a.m. 9:59 a.m 1:10 p.m. 4:10 p.m Daily Salt Lake City - Seattle 11:00 a.m. 12:07 p.m. 5:10 p.m. 6:17 p.m. Daily
Last edited by beckoa; Nov 1, 2012 at 1:56 am
Nov 1, 2012, 2:05 am
#2
A FlyerTalk Posting Legend, Moderator, Information Desk, Ambassador, Alaska Airlines
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Join Date: Dec 2006
Location: FAI
Programs: AS MVP Gold100K, AS 1MM, Maika`i Card, AGR, HH Gold, Hertz PC, Marriott Titanium LTG, CO, 7H, BA, 8E
Posts: 42,953
Interesting as I don't see the flights loaded yet- and when one registers for the double miles promo, it yields:
You have registered for the "New Market Double Miles" promotion. We have recorded the following information:
Nov 1, 2012, 3:41 am
#4
Join Date: Apr 2008
Location: GEG
Programs: Hilton Diamond, Hertz PC, Delta Silver
Posts: 475
Shows up bookable on Kayak.com, which directs me to alaskaair.com, where I can complete my purchase. Not sure why its not showing up yet in their search results...
EDIT: I can now also search for it on alaskaair.com
EDIT: I can now also search for it on alaskaair.com
Last edited by rybob1; Nov 1, 2012 at 3:48 am
Nov 1, 2012, 9:15 am
#8
Join Date: Mar 2005
Location: PDX
Programs: AS MVP Gold 100K
Posts: 2,990
Wirelessly posted (Mozilla/5.0 (iPhone; CPU iPhone OS 6_0 like Mac OS X) AppleWebKit/536.26 (KHTML, like Gecko) Version/6.0 Mobile/10A403 Safari/8536.25)
This has been requested for so long it's almost anti-climactic! Good to finally see it happen.
This has been requested for so long it's almost anti-climactic! Good to finally see it happen.
Nov 1, 2012, 2:37 pm
#12
Join Date: May 2002
Location: OAK
Programs: AS MVPG; WN A-List; Marriott Plat; IHG Plat; HH Diamond; all the rest
Posts: 650
IMHO, this is odd. All the reasons not to start this earlier are still there: lots of direct competition from DL and WN, relatively low yield fares, not a huge market.
And then, when I saw the announcement and looked I expected to see 3x or 4x daily Q400 service, a la BOI and RNO (or, OO-operated CR7's), but then, it's 2x with 738's. I would have thought that more SEA/PDX/SJC/SAN - EWR/WAS/BOS/HNL type flying would make more money.
And then, when I saw the announcement and looked I expected to see 3x or 4x daily Q400 service, a la BOI and RNO (or, OO-operated CR7's), but then, it's 2x with 738's. I would have thought that more SEA/PDX/SJC/SAN - EWR/WAS/BOS/HNL type flying would make more money.
Nov 1, 2012, 3:35 pm
#13
Join Date: Jan 2010
Location: Seattle, WA
Programs: AS 75k, SPG Plat, HHonors Diamond
Posts: 394
IMHO, this is odd. All the reasons not to start this earlier are still there: lots of direct competition from DL and WN, relatively low yield fares, not a huge market.
And then, when I saw the announcement and looked I expected to see 3x or 4x daily Q400 service, a la BOI and RNO (or, OO-operated CR7's), but then, it's 2x with 738's. I would have thought that more SEA/PDX/SJC/SAN - EWR/WAS/BOS/HNL type flying would make more money.
And then, when I saw the announcement and looked I expected to see 3x or 4x daily Q400 service, a la BOI and RNO (or, OO-operated CR7's), but then, it's 2x with 738's. I would have thought that more SEA/PDX/SJC/SAN - EWR/WAS/BOS/HNL type flying would make more money.
- DL wanted to expand SLC-SEA service significantly (possibly to connect to lucrative new long-haul out of SEA) and reasoned AS could provide the service at a lower cost. DL can sell it under its own code and still reap the profits from the long-haul.
- AS is proactively attempting to head off potential anti-trust issues with its expanding DL partnership ("look, we even expanded service to compete directly with DL in their hub")
- AS thinks this route is going to be extremely profitable, more profitable than any other new market, so much so that it is willing to stick its thumb in Delta's eye.
Nov 1, 2012, 3:41 pm
#14
Join Date: Jun 2004
Location: Anchorage, AK
Programs: Lifetime AS 1MM & MVPG, AS MVPG100K, AA, DL, HH-G
Posts: 8,259
There is also an indication that the suspended DL direct flight ANC-SLC is gone permanently. This may be AS way of getting that traffic as a one stop itinerary. This makes some sense as it keeps the Alaska pax on the same carrier all the way to SLC.
Nov 1, 2012, 3:44 pm
#15
Join Date: Apr 2008
Location: GEG
Programs: Hilton Diamond, Hertz PC, Delta Silver
Posts: 475
I agree completely, and I'm baffled. Looking at the schedule, these new AS flights are competing directly with DL flights. For connecting traffic, I would think Alaska would be better off slapping its code on the DL flights (which they already do) and selling them as codeshares, or having DL sell connecting codeshares on AS metal (which they also already do). A few hypotheses come to mind:
- DL wanted to expand SLC-SEA service significantly (possibly to connect to lucrative new long-haul out of SEA) and reasoned AS could provide the service at a lower cost. DL can sell it under its own code and still reap the profits from the long-haul.
- AS is proactively attempting to head off potential anti-trust issues with its expanding DL partnership ("look, we even expanded service to compete directly with DL in their hub")
- AS thinks this route is going to be extremely profitable, more profitable than any other new market, so much so that it is willing to stick its thumb in Delta's eye.