"HOP!" will be new name of merged AF regional airlines
Article here here (sorry, only in French)
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Well, it's got a question mark, so hopefully nothing has been decided.
What an absolutely AWFUL name! (Reminds me of Buzz and Go in the UK... neither of which lasted terribly long) |
I don't think it's that bad. I don't think that name matters much but anything is better than uber French meaningless acronyms such as PRF! The big question is whether the AF regional operations has the means to be successful and also how much money they wasted to ask H to create this name and logo but personally I don't find the name all that horrid.
BTW, I love the magazine's claim that this name is sort of revolutionary because it doesn't include 'Air' or 'Jet' etc in the name! Swiss, Transavia, Alitalia, Lufthansa, Norwegian, Wizz, KLM, etc. Even airlines which used to boast 'airline' in their name have often dropped it recently (Swissair -> Crossair -> Swiss, United Airlines -> United, etc) I wonder if the article was written some time in the 1970s? |
Originally Posted by Aviatrix
(Post 19982943)
What an absolutely AWFUL name! (Reminds me of Buzz and Go in the UK... neither of which lasted terribly long)
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Originally Posted by orbitmic
(Post 19983114)
I don't think it's that bad.
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And as usual, Air France will try to pursue the LCC by degrading its product, its service but won't be able to decrease the operational costs required to be competitive :)
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Originally Posted by orbitmic
(Post 19983114)
BTW, I love the magazine's claim that this name is sort of revolutionary because it doesn't include 'Air' or 'Jet' etc in the name! Swiss, Transavia, Alitalia, Lufthansa, Norwegian, Wizz, KLM, etc. Even airlines which used to boast 'airline' in their name have often dropped it recently (Swissair -> Crossair -> Swiss, United Airlines -> United, etc) I wonder if the article was written some time in the 1970s? And if this is the great revolution, they could have kept "Regional", which doesn't have the word "air" or "jet" in its name either (at least not the name used in marketing, which is also the case for the above mentioned companies where "air" is part of the official full length legal corporate name) |
Originally Posted by Mokshu
(Post 19985971)
And as usual, Air France will try to pursue the LCC by degrading its product, its service but won't be able to decrease the operational costs required to be competitive :)
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i like this name! Hop and fly! :)
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Originally Posted by NickoSnow
(Post 19987792)
i like this name! Hop and fly! :)
merge AF's HOP and KL's cityHOPper into a new airline called Hop Hop Hop. :p |
Originally Posted by volerbleu
(Post 19991970)
Here's my Transform2015 plan:
merge AF's HOP and KL's cityHOPper into a new airline called Hop Hop Hop. :p |
Originally Posted by volerbleu
(Post 19991970)
Here's my Transform2015 plan:
merge AF's HOP and KL's cityHOPper into a new airline called Hop Hop Hop. :p Maybe just merge Cityhopper with Cityjet and HOP and make it "City City Hop Hop"? That would reap the price for most creative product naming in the airline industry from another product (incidentally also by AF): "Full sleep" ;) |
I would personally find HOP! dreadful, but then, that's just me ;).
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Originally Posted by San Gottardo
(Post 19992131)
:D:D
Maybe just merge Cityhopper with Cityjet and HOP and make it "City City Hop Hop"? |
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