Are AC's numerous promos since 2020 creating too many elites?
#61
Join Date: Apr 2000
Location: Mississauga Ontario
Posts: 4,098
Actually that is incorrect, as there are 2x 787-9 on the SFO-YYZ routes now, the difference is people are buying J. Take a look at J space from May 26th to 30th, where the upgrade window hasn't opened up yet. Most cabins are between J3-J6, and some are already at J0. There is more J inventory in May than there has been for the past 2 years on the SFO-YYZ routing. I was easily upgrading at T-14 on SFO-YYZ between Jan and April and that was either on the A220, A321 or 737-Max8. Right now I'm waitlisted for two flights on the 787 on the same routing when the inventory has doubled.
#62
FlyerTalk Evangelist
Join Date: Jan 2002
Location: Canada
Programs: UA*1K MM
Posts: 23,297
I've been there with the line out the "door" of the priority area in the afternoon rush, and AC had one or two people working.
It wasnt the number of priority pax, it was the poor staffing that was the issue.
I remember Ben Smith (remember him) saying to the SE group that AC won't upgrade SE to the J cabin when seats are available (AS UA does for their 1K) as he did not want to "cheapen the product". But we see AC employees fly in J (sometimes due to pilot and staff contacts) and many folks booked in Y as they are oversold and moved up instead of status folks.
"we are not a charity" and "cheapens the J product"
https://threadtripping.boardingarea....titude-battle/
Good read for those who think AC disdain for the customer is a new thing.
Last edited by rankourabu; May 12, 2022 at 5:26 pm
#63
Join Date: Oct 2019
Programs: AC 50K, WS Gold, MB Titanium, National EE, UA Silver
Posts: 237
This is for the TD VIP Card. My partner got approved for the Amex Aeroplan Reserve (which has the exact same benefits as the TD VIP) with 1/3 of the 200k requirement.
#64
Join Date: Oct 2019
Programs: AC 50K, WS Gold, MB Titanium, National EE, UA Silver
Posts: 237
How many counters were actually open.
I've been there with the line out the "door" of the priority area in the afternoon rush, and AC had one or two people working.
It wasnt the number of priority pax, it was the poor staffing that was the issue.
That was the other Ben
"we are not a charity" and "elites cheapen the product"
I've been there with the line out the "door" of the priority area in the afternoon rush, and AC had one or two people working.
It wasnt the number of priority pax, it was the poor staffing that was the issue.
That was the other Ben
"we are not a charity" and "elites cheapen the product"
#65
Join Date: Dec 2011
Location: YYZ
Programs: AC SEMM / HH Diamond
Posts: 3,159
I know, I'm callous
And to cow's point from last night .... where there are stations which don't have an SE checkin, even the slowly waddling SE's have to stand in line.
#67
Join Date: Dec 2019
Programs: Air Canada - Super Elite, Marriott Platinum
Posts: 606
Yeah no minimum income at all for Amex I don’t believe. From what I’ve read the CIBC/TD minimums are mostly BS. They were in response to the merchants being upset at the higher accept fees for premium cards when they don’t have a choice as to whether to take them or not (take all Visas or none at all). A way to appease them was for the banks to say they were really only giving the premium fee cards to high income individuals. I would bet they don’t even actually check. Amex is already a niche that a lot of places don’t accept so they don’t face the same problem.
#68
Join Date: Nov 2001
Location: Ontario, Canada
Programs: AC*SE MM, Hilton Gold, Marriott Gold, IHG Plat Amb
Posts: 3,439
I agree. I used to never book J, but as I get older, I’m less willing to jump through hoops to sit up front. Latitude passes still seem to work well domestically, but it’s much harder to upgrade in advance internationally. I’ll likely buy a UK/France Business class pass instead of a Lat Europe pass for our next set of trips to London.
#69
Join Date: Sep 2018
Location: LAX
Programs: AC SE, UA S, Bonvoy Titanium
Posts: 270
My suggestion would be to impose some restrictions to limit "abuse" and make those of us earning status the real way feel special.
1) Restrict LAT upgrades on Aeroplan tickets made at time of booking to 35K and up, cash tickets can stay the same.
2) Cap these alternate status earning promotions at 75K (keeping SE special) or only allow people alternate paths to N-1 status level so 75K can only get 50K, 50K only 35K, and so on.
3) Some kind of priority line for the lounge or electronic waitlist that allows 50K and above to jump to the front of the line.
1) Restrict LAT upgrades on Aeroplan tickets made at time of booking to 35K and up, cash tickets can stay the same.
2) Cap these alternate status earning promotions at 75K (keeping SE special) or only allow people alternate paths to N-1 status level so 75K can only get 50K, 50K only 35K, and so on.
3) Some kind of priority line for the lounge or electronic waitlist that allows 50K and above to jump to the front of the line.
#70
As someone who has spent many dollars chasing status doing mileage runs, I eventually learned that the elite status is only as valuable as your own personal value. I chased AA 100K status for 6 years and thought it was wonderful. I purchased about 30 round trips trans-Atlantic or trans-Pacific in economy and 59 / 60 were upgraded to business class. The program was great, but American Airlines owed me nothing, they offered me perks, and I tried hard to earn them giving up my valuable time and money in the process. Then they merged, became a program thats rules didn't fit my cheap-o style (buy coach, but fly J) Point is, I don't begrudge them anything even when they were handing out status like candy. It is all PROMOTION - to get customers to spend money $$$.
In fact it is the new AC promotions that has finally made me start to look at Air Canada's elite program, and is shifting some of the thousands $$$$ to Air Canada.
You can never have too many elites. If your promotions are causing value to the company (Air Canada) and driving sales. That is good. When problems arise (priority lineups, lounge overcrowding, upgrades not clearing) to the point that it drives away customers, then you need to either as a company spend more money (more staff, lounges, larger J cabin VS economy) or loose those elites. They can do the math and see what it comes out to.
AC is in growth mode as the pandemic has really hurt sales. They have more product that they potentially can deliver but not enough customers yet. So one way to "spend" to fix that problem is promotions for elite status. So to answer the question in this thread. No Air Canada has not created too many elites .... at this time.
In fact it is the new AC promotions that has finally made me start to look at Air Canada's elite program, and is shifting some of the thousands $$$$ to Air Canada.
You can never have too many elites. If your promotions are causing value to the company (Air Canada) and driving sales. That is good. When problems arise (priority lineups, lounge overcrowding, upgrades not clearing) to the point that it drives away customers, then you need to either as a company spend more money (more staff, lounges, larger J cabin VS economy) or loose those elites. They can do the math and see what it comes out to.
AC is in growth mode as the pandemic has really hurt sales. They have more product that they potentially can deliver but not enough customers yet. So one way to "spend" to fix that problem is promotions for elite status. So to answer the question in this thread. No Air Canada has not created too many elites .... at this time.
#71
Join Date: Mar 2020
Programs: AC 75k
Posts: 704
While I am certain that someone did the projections of 3-6 month outcomes, I wonder if anyone bothered to do the 24 month analysis. Even top execs these days can be forced to show short term results, and 24 month outcomes are considered too long term. There are a bunch of veteran folks here who are upset about this, and others who are really happy. Before this Covid mess, they were (almost) all loyal AC FF. Remains to be seen who will still be in a couple of years.
#73
Join Date: Dec 2019
Programs: Air Canada - Super Elite, Marriott Platinum
Posts: 606
While I am certain that someone did the projections of 3-6 month outcomes, I wonder if anyone bothered to do the 24 month analysis. Even top execs these days can be forced to show short term results, and 24 month outcomes are considered too long term. There are a bunch of veteran folks here who are upset about this, and others who are really happy. Before this Covid mess, they were (almost) all loyal AC FF. Remains to be seen who will still be in a couple of years.
Domestic and some transborder travellers have Westjet for sure. But otherwise, unless you want to connect in the US, which I certainly don’t, there aren’t a plethora of other options. I already split a lot of my flying between AC and LH, but Miles and More is harder to get *G status than AC.
I would say with the addition of the 787’s if Westjet were to add more international destinations (that don’t leave from YYC) and they were to join an alliance it might give AC a run for its international money though.
While I have loyalty to AC, it’s pretty thin in reality. If WS were to join Oneworld or Skyteam and status match me, and they had good European connections with the relevant partner (be it LHR with BA if they went Oneworld or CDG and AMS with AF and KLM if they went Skyteam) I would seriously think about changing my loyalties.
Otherwise I’m probably sticking with AC for lack of a better option for my flying needs. Lufthansa generally serves all the markets I work in, so AC makes sense to get me to FRA (or LH booked on 014 stock) and then onwards from there. If my flying begins to increase over time I’d look at moving over to Miles and More but for now getting *G at 50K keeps me pretty happy to stick with AC.
#74
Join Date: Dec 2021
Location: London (the one in Canada!)
Programs: AC 50K, Marriot Titanium, Hilton Diamond, UA Silver
Posts: 60
#75
Join Date: Oct 2019
Programs: AC 50K, WS Gold, MB Titanium, National EE, UA Silver
Posts: 237