Aer Lingus offering Status Match to BMI Destination Club Members.
May 30, 2012, 11:45 am
#1
Original Poster
Join Date: Jun 2010
Programs: IC Amb :-(, UA silver, BA Gold, SPG Plat, A-Club Plat, Marriott Plat
Posts: 913
Aer Lingus offering Status Match to BMI Destination Club Members.
email received from Aer Lingus today.
Dear xxxx
As one of our Gold Circle applicant members we would like to thank for your valued custom.
Based on your feedback we understand that you may also be a member of other Frequent Flyer programmes.
As a service to our Gold Circle applicant members we are delighted to offer existing BMI Diamond Club Blue, Gold and Silver members the opportunity to tier match your current Diamond Club status to your Gold Circle account†. Full details of all Gold Circle membership benefits can be found on our website aerlingus.com
BMI Blue members are eligible for Gold level membership of our Gold Circle Club , BMI Silver members can avail of our Gold Circle Prestige level benefits and BMI Gold level members will be offered all the benefits of Gold Circle Elite membership.
Gold Circle Tier membership offers you the ability to redeem your existing Gold Circle points for reward flights and all tier members have access to Gold Circle lounges*. Full details of all Gold Circle membership benefits can be found on our website aerlingus.com
To avail of this facility simply click here and complete the tier matching form. As soon as your application is processed we will send you a new Gold Circle membership card valid for 12 months allowing you access to all the benefits of Gold Circle Membership.
†Status tier match on Gold Circle account valid for 12 months from date of application. After 12 months normal Gold Circle membership criteria will apply.
*Reward flights subject to availability. Standard Gold Circle terms and conditions apply Gold Circle lounge access available when travelling on Aer Lingus operated flights only.
As one of our Gold Circle applicant members we would like to thank for your valued custom.
Based on your feedback we understand that you may also be a member of other Frequent Flyer programmes.
As a service to our Gold Circle applicant members we are delighted to offer existing BMI Diamond Club Blue, Gold and Silver members the opportunity to tier match your current Diamond Club status to your Gold Circle account†. Full details of all Gold Circle membership benefits can be found on our website aerlingus.com
BMI Blue members are eligible for Gold level membership of our Gold Circle Club , BMI Silver members can avail of our Gold Circle Prestige level benefits and BMI Gold level members will be offered all the benefits of Gold Circle Elite membership.
Gold Circle Tier membership offers you the ability to redeem your existing Gold Circle points for reward flights and all tier members have access to Gold Circle lounges*. Full details of all Gold Circle membership benefits can be found on our website aerlingus.com
To avail of this facility simply click here and complete the tier matching form. As soon as your application is processed we will send you a new Gold Circle membership card valid for 12 months allowing you access to all the benefits of Gold Circle Membership.
†Status tier match on Gold Circle account valid for 12 months from date of application. After 12 months normal Gold Circle membership criteria will apply.
*Reward flights subject to availability. Standard Gold Circle terms and conditions apply Gold Circle lounge access available when travelling on Aer Lingus operated flights only.
May 31, 2012, 8:18 am
#3
Join Date: Sep 2010
Location: Ireland
Programs: BA Silver, Emirates Silver, Aer Lingus GC Gold
Posts: 25
I got this email too. I usually travel on BA codeshare flights with EI so wont get any benefit from the offer, but i cant understand why EI are doing this?
Can anyone explain the reason for the status match after the sale of BMI to BA?
Thanks in Advance,
J
Can anyone explain the reason for the status match after the sale of BMI to BA?
Thanks in Advance,
J
May 31, 2012, 2:42 pm
#5
FlyerTalk Evangelist
Join Date: Feb 2009
Location: From ORK, live LCY
Programs: BA Silver, EI Silver, HH Gold, BW Gold, ABP, Seigneur des Horaires des Mucci
Posts: 14,209
May 31, 2012, 5:56 pm
#6
Join Date: Jul 2005
Location: Ireland
Programs: BA Gold, A3 Gold, BD..oh, wait..
Posts: 4,045
With it's limited benefits outside of EI, I doubt everyone will be rushing. I highly doubt that outside FT etc, a massive contingent of BD fliers will jump ship - especially with BA and other *A programs matching BD Gold.
Jun 1, 2014, 2:37 pm
#9
Join Date: Mar 2002
Location: DUB - Ireland
Programs: EI-GCE, BD-G, BA-G, A3*G, TK*G, FB-G, HH-G, Hyatt-Dia
Posts: 8,527
Yep, I got a soft landing too - and, you know, while the GC staff are great, the programme lacks any meaningful stickiness for me - and there's close to no incentive in using this programme.
If you worked for a blue chip with a corporate deal on EI and were regularly doing TATL runs in Y, well perhaps there would be something for the uninitiated, but that is not using the FFP to attract business...
If you worked for a blue chip with a corporate deal on EI and were regularly doing TATL runs in Y, well perhaps there would be something for the uninitiated, but that is not using the FFP to attract business...
Jun 6, 2014, 10:55 am
#11
Join Date: Dec 2007
Posts: 3,607
Yep, I got a soft landing too - and, you know, while the GC staff are great, the programme lacks any meaningful stickiness for me - and there's close to no incentive in using this programme.
If you worked for a blue chip with a corporate deal on EI and were regularly doing TATL runs in Y, well perhaps there would be something for the uninitiated, but that is not using the FFP to attract business...
If you worked for a blue chip with a corporate deal on EI and were regularly doing TATL runs in Y, well perhaps there would be something for the uninitiated, but that is not using the FFP to attract business...
27 european flights for a one-way TATL upgrade isn't a bad deal though. Try that on United and you'll get *A Silver and enough miles for a shorthaul award.
7 return TATL economy flights would get you *G but not upgrades (Unless you did it on AC but the new co-pays on upgrades pretty much make those worthless now.
I suppose this is enough to incentivize someone to fly EI over Ryanair and fly EI over connecting in LHR or AMS but only barely.
FWIW I did the status match thing too and I lost it entirely after a year. I guess if you don't credit any miles they didn't do the soft landing :/
Jun 7, 2014, 5:58 am
#12
Join Date: Mar 2002
Location: DUB - Ireland
Programs: EI-GCE, BD-G, BA-G, A3*G, TK*G, FB-G, HH-G, Hyatt-Dia
Posts: 8,527
Built in to your argument is the assumption that all, or even many, flights will qualify for GC point. The reality that almost no flight booked will earn, because the cheapest fare on offer never earns until about 1 week before departure.
Jun 9, 2014, 8:15 am
#13
FlyerTalk Evangelist
Join Date: Mar 2008
Location: Netherlands
Programs: KL Platinum; A3 Gold
Posts: 28,714
Indeed! I fly Aer Lingus relatively frequently but have only had perhaps two mileage-earning sectors in the last 5 years.
You could fly Aer Lingus every day and never become a Gold Circle member. And there really is no incentive to become a member. But it's been nice having this succession of shiny cards from them these past few years :-)
You could fly Aer Lingus every day and never become a Gold Circle member. And there really is no incentive to become a member. But it's been nice having this succession of shiny cards from them these past few years :-)
Jun 13, 2014, 4:09 pm
#14
FlyerTalk Evangelist
Join Date: Feb 2009
Location: From ORK, live LCY
Programs: BA Silver, EI Silver, HH Gold, BW Gold, ABP, Seigneur des Horaires des Mucci
Posts: 14,209
Well it works if you buy plus fares (and have the patience to retro claim most of them).
Jun 14, 2014, 11:19 am
#15
Join Date: Jun 2006
Posts: 5,892
Yep, I got a soft landing too - and, you know, while the GC staff are great, the programme lacks any meaningful stickiness for me - and there's close to no incentive in using this programme.
If you worked for a blue chip with a corporate deal on EI and were regularly doing TATL runs in Y, well perhaps there would be something for the uninitiated, but that is not using the FFP to attract business...
If you worked for a blue chip with a corporate deal on EI and were regularly doing TATL runs in Y, well perhaps there would be something for the uninitiated, but that is not using the FFP to attract business...
For basic GC tier seat selection and one extra bag if you pay for one would be an advantage. Just to add a bit more to make it worthwhile to those who maybe do 2-3 TATL a year but 10-15 EU flights also.