Accor and Alibaba Form Partnership to Attract Chinese Travelers
#1
Original Poster
Join Date: Jul 2014
Location: Saint Brieuc
Programs: HHonors, Accorhotel Platinium, Nordic Choice Platinium
Posts: 966
Accor and Alibaba Form Partnership to Attract Chinese Travelers
Accor has formed a partnership with online marketplace Alibaba to make it easier for Chinese travelers to book rooms and other services. It’s a smart move to appeal to Alibaba’s 700 million high-spending consumers who are eager to travel around the world.
https://www.hotelmanagement.net/own/...gital-programs
https://www.hotelmanagement.net/own/...gital-programs
#3
I would say it is around 20-40% of people have passports. Maybe 15 years ago it would have been like 5-10%. Also Accor has many hotels inside China so it is not only to attract Chinese customer outside China.
#4