People are spending $10,000. at valuemags to get 4,500,000 goldpoints. Is this abuse of a program to the possible detriment of others?

You go to the supermarket. An item that you buy all the time is on sale at 90 percent off, you fill your cart and buy their entire inventory. Is this abuse of a sale to the possible detriment others?

I don't think either case is an "abuse" or "unethical." The sellers can set the guidelines if they think that it's abuse. Valuemags can limit the size of orders. The supermarket can say "One sale item per customer."

If you have any doubt that sellers are reluctant to change policies, review some of the 20/20 AA promotion threads. Companies changed their policies right and left.

A nice person named Karen monitors FT for Radisson. Goldpoints is part of the same corporation. If either were being abused or defrauded by people buying $10,000 in magazines, I'm sure that they would have acted to end the practice.

As to the shelves being empty for late comers to the supermarket, I'd say first come first served (although a raincheck might be possible). Another good lesson from 20/20, if somebody posts a terrific deal that you're interested in, don't wait a couple of weeks to give it a try.