[QUOTE=blawson]Must be away around this obvious waste
but there is already (from the BA site)
"Pre-flight dining
Enjoy our waiter service dining in the FIRST lounge, giving you maximum sleep time on-board*.
*Available on all flights departing after 8pm hours from London Heathrow and selected overnight flights from New York’s John F Kennedy and Newark, Philadelphia, Washington, Toronto, Chicago and Boston airports. Opening times may vary. "
now just extend this to all flights at all times of day-
free up the travelers time to be productive on board without dealing with meal trays-
so, the airline saves waste, and you can still booze it up-