Airlines, GDSs, travel agencies et al could build or contract for services to make sure this doesn't happen to the extent it currently happens. These service providers do what they do and get what they pay for and so if it's not a priority for those parties to mitigate the chances of such a situation happening in the first place, the burden is not upon us the passengers to figure it out for them.
If I were the OP of this thread, I'd use the service being developed and offer it to airlines and GDSs to help them shut down such outcomes. There's real money in doing that in a far easier way than going after retail customers.
