Originally Posted by the happy booker

A perfect match for the 'new image', then. I can picture the commercial: Celine tries to board an AC flight with AC branded carry-on luggage, but discovers, to her dismay, that the dimensions are incorrect! As she hands the bag back to Rene to tag and put through as checked baggage, he accidentally drops it, causing it to rupture and spill her embarassing personal effects all over the airport floor. An angry Celine whips out her cell phone, and as the commercial fades is heard shouting at RM, roundly cursing him in both official languages, and telling him that in future he can d*mned well get Bryan Adams to flog his airline for him.
Unfortunately some things only happen in your dreams...