Originally Posted by
dilanesp
Every purveyor of everything says it is the best product. Consumers don't believe that stuff and it isn't fraud. It's called "puffery".
And the post I was referring to argued high service models were "business 101". They aren't. Business 101 is you do the thing that makes you the most money, which can be high service, medium service, or low service.
As someone who has sent a career in consumer products, it is simply not true that 'every purveyor of everything says it is the best product' - product segmentation and differentiation is core and key - Southwest, for example does not pretend it is Delta, United or American - it does not have seat assignments, has only one type of aircraft and will not interline - success is measured by how well you deliver the product as you have defined it