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Thread: [Speculation] AS to Eliminate Gold Guest Upgrades (GGUs)? Hints from a New AS Survey
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Old Aug 5, 2020, 1:56 pm
  #84  
Flying for Fun
 
Join Date: Mar 2017
Location: British Columbia
Programs: AS MVPG100K, Marriott Marriott Titanium Elite, Hilton Gold
Posts: 7,263
Originally Posted by mfolf
They should just eliminate complimentary upgrades altogether to increase profits. Helps align with One World and an inevitable AA Merger.
It is a balancing act. If they take away just a little bit too much, it could be very costly. What other oneworld airline is predominantly domestic with no flights greater than 3K miles? Complimentary upgrades aren't to lie-flat seats on transoceanic flights. Doesn't AA provide complimentary upgrades to their Elites? Are they in misalignment with oneworld?

This is about GGU upgrade instruments earned for attaining status like SWUs on AA, not complimentary upgrades. They are called Gold Guest Upgrades because you earn them at Gold & Gold 75K but they can be gifted to anyone, status or not, as your Guest.

James
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