Originally Posted by
jn in ca
That is exactly right. Selling points is like selling stamps: you get income today for services you don't have to provide until some point in the future. It is especially profitable right now, because Hyatt reimburses the franchisees a lot more when the hotel is full, and hotels aren't full right now.
I'm surprised that Hyatt is not offering a bigger deal. 30%? No way am I interested in buying at that price.
This promo was likely already planned from February and announced to some in early March to start I believe at the end of March.
Another interesting tidbit -
I just got a reservation change notice for a December Points reservation which I thought was strange as I didn’t make any changes. So I reached out to Hyatt via Twitter to see what exactly the change had been. They advised it was a change to the amount of reimbursement to to the property for my points booking.