Hertz is way cheaper than National, where I am.
Also, Hertz has been unofficially giving me FF points AND double the Hertz points for each rental.
Finally, Hertz generally has nice cars because a third, PC aisle exists. I don’t know why National doesn’t install an Executive Elite aisle; some places, the EE upgrades are amazing, and other places, they have you pick from Executive (looking at you, SEA or SAN) and it’s underwhelming.
Both brands have their stand out and their average locations. Hertz will probably follow now that EHI has done so, but National is so stingy they aren’t even extending 1 2 Free Day coupons that expire in June!