FlyerTalk Forums - View Single Post - How UA tries to optimize the load / yield? Role of overbooking
Old Dec 9, 2019, 8:21 am
  #9  
jsloan
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Join Date: Oct 2001
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Originally Posted by dilanesp
I mean, we are getting really into the weeds here, but I actually don't think that's literally true. An airline that is 105 percent sold on all flights- I don't mean simply overbooked, I mean 105 percent of the number of actual seats on all flights show up- will be in deep trouble, because it isn't simply a matter of paying compensation, that airline will simply be unable to transport many paying customers.
They would still come out way ahead, until / unless they lost customer trust, even if that means going to frequent IDB or pushing many customers over to other airlines. The difference between the cheapest and most expensive tickets on a flight, even within the same cabin, can be a factor of 10x or more.
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